Invisible Children - KONY 2012

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By Katrina Varey and Zoe Annabel

Wednesday 9:30 am Tutorial

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Invisible Children - KONY 2012

  1. 1. HOW DID INVISIBLECHILDREN ENGAGEPREVIOUSLYPOLITICALLYUNENGAGEDCIVILLIANS?
  2. 2. PROACTIVE VS RETROACTIVE
  3. 3. INVISIBLE CHILDREN AND KONY 2012
  4. 4. CONTENT ACROSS THE PLATFORMS
  5. 5. HOW DOES INVISIBLECHILDREN UNPACK AMULTIPLICITY OFMEANING AND MAKETHEN ACCESSIBLE TODIFFERING AUDIENCES?WHO ARE THESE AUDIENCES?
  6. 6. SPREADABILITY AND DRILLABILITY
  7. 7. ROADIES/INTERNS/MERCHANDISE
  8. 8. ACADEMIC OPINION-COSTANZA CHOCK
  9. 9. WHAT DOES THIS MEAN FOR US?
  10. 10. Chisholm, Scott (2012) How and Why did the Kony Video go Viral Overnight? Tech News World.<http://www.technewsworld.com/story/74835.html > [Accessed 20/03/2013]Phillips, Andrea (2012) A Creators Guide to Transmedia Storytelling: How to Captivate and Engage Audiences Across MultiplePlatforms. 1 Edition. McGraw-Hill.Srivastava,Lini (2009) Basic Framework. Transmedia Activism. < http://linasrivastava.blogspot.com.au/> [Accessed 12/03/2013]Swartz, Lana (2012) Invisible Children: Transmedia, Storytelling, Mobilization, University of Southern CaliforniaMittell, Jason (2009). Sites of participation: Wiki fandom and the case of the Lostpedia. Transformative Works and Cultures. 3, no1.Jenkins, Henry (2009) Revenge of the Origami Unicorn: The Remaining Five Principles of Transmedia Storytelling. Confessions ofan Aca-Fan. <http://henryjenkins.org/2009/12/revenge_of_the_origami_unicorn.html> [Accessed 29/03/2013]Brough, Melissa. (2011) Fair Vanity’: The Visual Culture of Humanitarianism in the Age of Commodity Activism. In CommodityActivism: Cultural Resistance in Neoliberal Times. Roopali Mukherjee and Sarah Banet-Weiser, eds. New York: New YorkUniversity Press.Costanza-Chock, Sasha. 2010. Se Ve, Se Siente: Transmedia Mobilization in the Los Angeles Immigrant Rights Movement. (PhDdiss., University of Southern California).BIBLIOGRAPHY

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