Successfully reported this slideshow.
We use your LinkedIn profile and activity data to personalize ads and to show you more relevant ads. You can change your ad preferences anytime.
Contact Us
Email : zia@ventureart.biz
Whatsapp : +965 67086552
Contact Us
Email : zia@ventureart.biz
Whatsapp : +965 67086552
BUSINESS PLAN
2
 Business Plan is a tool, designed to tran...
Contact Us
Email : zia@ventureart.biz
Whatsapp : +965 67086552
AVOID JARGON
3
Contact Us
Email : zia@ventureart.biz
Whatsapp : +965 67086552
YOU ARE TELLING A STORY
4
Avoid using
jargon,
mnemonics or
...
Contact Us
Email : zia@ventureart.biz
Whatsapp : +965 67086552
5
Think of your plan as an action story,
not literary criti...
Contact Us
Email : zia@ventureart.biz
Whatsapp : +965 67086552
6
Contact Us
Email : zia@ventureart.biz
Whatsapp : +965 67086552
7
 You probably have a few
minutes to make a good
impressi...
Contact Us
Email : zia@ventureart.biz
Whatsapp : +965 67086552
THE BACKGROUND
8
As the story, it is important to set the
s...
Contact Us
Email : zia@ventureart.biz
Whatsapp : +965 67086552
9
For start-ups with no trading history there should be som...
Contact Us
Email : zia@ventureart.biz
Whatsapp : +965 67086552
10
Say something about
yourself and rest of the
people who ...
Contact Us
Email : zia@ventureart.biz
Whatsapp : +965 67086552
11
THE OUTLINE OF THE BUSINESS/
ORGANIZATION
What product o...
Contact Us
Email : zia@ventureart.biz
Whatsapp : +965 67086552
12
Contact Us
Email : zia@ventureart.biz
Whatsapp : +965 67086552
WHY ARE YOU DIFFERENT
13
2
If your product or services are ...
Contact Us
Email : zia@ventureart.biz
Whatsapp : +965 67086552
THE MECHANICS
14
Supply
Do you have unique source of
supply...
Contact Us
Email : zia@ventureart.biz
Whatsapp : +965 67086552
WHAT CAN GO WRONG?
15
Contact Us
Email : zia@ventureart.biz
Whatsapp : +965 67086552
THE MARKET
16
 Are you trading in a particular niche withi...
Contact Us
Email : zia@ventureart.biz
Whatsapp : +965 67086552
17
TRADING SUMMARY
Contact Us
Email : zia@ventureart.biz
Whatsapp : +965 67086552
CASH… CASH…. CASH
18
Contact Us
Email : zia@ventureart.biz
Whatsapp : +965 67086552
THE MARKET
19
 Explain whether the market is price-sensiti...
Contact Us
Email : zia@ventureart.biz
Whatsapp : +965 67086552
FORECAST
20
Contact Us
Email : zia@ventureart.biz
Whatsapp : +965 67086552
THE PROPOSAL
21
 State your proposal clearly. Don’t forget...
Contact Us
Email : zia@ventureart.biz
Whatsapp : +965 67086552
RISKS
22
Help the reader by telling them what might go
wron...
Contact Us
Email : zia@ventureart.biz
Whatsapp : +965 67086552
23
We are a Click Away” ZADI VENTURE ADVISORS
zia@milestone...
Contact Us
Email : zia@ventureart.biz
Whatsapp : +965 67086552
24
Thank You!
Dr. Zia Ahmed
zia@ventureart.biz
+965 65510448
Contact Us
Email : zia@ventureart.biz
Whatsapp : +965 67086552
Upcoming SlideShare
Loading in …5
×

How to Write a Business Plan

23,715 views

Published on

This is brief presentation on how to write business plan. Business plan, what are the contents and how it should be presented. What is business plan. No Jargon. It is like telling story. Simple and should be easy to understand. You should cover all areas of future. Action is better.Write a summery.

How to Write a Business Plan

  1. 1. Contact Us Email : zia@ventureart.biz Whatsapp : +965 67086552
  2. 2. Contact Us Email : zia@ventureart.biz Whatsapp : +965 67086552 BUSINESS PLAN 2  Business Plan is a tool, designed to transmit information to a wide range of people.  Financiers, staff, head office, etc.  The plan is a selling document.  Never forget to tell the reader what response is wanted and ask for it because, just as with any selling process closing the deal is crucial.
  3. 3. Contact Us Email : zia@ventureart.biz Whatsapp : +965 67086552 AVOID JARGON 3
  4. 4. Contact Us Email : zia@ventureart.biz Whatsapp : +965 67086552 YOU ARE TELLING A STORY 4 Avoid using jargon, mnemonics or abbreviations that the reader will not understand Proposals are often passed on by the original recipient – who may understand technical terms to a general manager or a finance manager, who may not and could find the jargon confusing and off-putting Before beginning to write you must have clear idea of the story you are telling The story should have beginning, a middle and an end. A story grabs the attention of the reader and stimulates interest and imagination . It flows …….. So should a business plan
  5. 5. Contact Us Email : zia@ventureart.biz Whatsapp : +965 67086552 5 Think of your plan as an action story, not literary criticism Use as much as possible to say what you will do and when, rather than describing scenery You must stimulate the reader’s enthusiasm for your project so that he or she will ‘buy in’ to it The story of you, your business and what you propose to do with it is a fascinating story, tell it that way USE ACTION WORDS
  6. 6. Contact Us Email : zia@ventureart.biz Whatsapp : +965 67086552 6
  7. 7. Contact Us Email : zia@ventureart.biz Whatsapp : +965 67086552 7  You probably have a few minutes to make a good impression with your plan. By the time the reader has finished the summery and maybe the introduction you have won or lost.  The summary should never be more than a page long. It should not include all the evidence for your case just an outline of the most important points. It says what the situation is and what is proposed. SUMMARY
  8. 8. Contact Us Email : zia@ventureart.biz Whatsapp : +965 67086552 THE BACKGROUND 8 As the story, it is important to set the scene. Let the reader know the history of the organization or business. For new enterprise give some history of the market or service, how it has developed and where you think it is going. What does organization do? Where does it do it? How does it do it? Does it sell product or service and, if so, how? Does it have key suppliers, customers or staff? How many outlets or factories does it have? How big it is? ( turnover? profits? Staff ?)
  9. 9. Contact Us Email : zia@ventureart.biz Whatsapp : +965 67086552 9 For start-ups with no trading history there should be some background to the market, competitors and management team. If the background suggests operational problems explain how they arose, what has been learned and how they will be or have been resolved.
  10. 10. Contact Us Email : zia@ventureart.biz Whatsapp : +965 67086552 10 Say something about yourself and rest of the people who run the organization The most important factor for investors in evaluating a proposal is the management team This is the place to review the organization structure and the skills of the organization as a whole and key people within it Show your organizational structure For fund raising document it will probably be appropriate to put a more detailed CV for each key manager in an appendix THE PEOPLE
  11. 11. Contact Us Email : zia@ventureart.biz Whatsapp : +965 67086552 11 THE OUTLINE OF THE BUSINESS/ ORGANIZATION What product or service you provide The market place you operate in The mechanics of you provide the product or service There are three sections to this explanation.
  12. 12. Contact Us Email : zia@ventureart.biz Whatsapp : +965 67086552 12
  13. 13. Contact Us Email : zia@ventureart.biz Whatsapp : +965 67086552 WHY ARE YOU DIFFERENT 13 2 If your product or services are unique make that clear Superiority is something you should shout about- so do. Make sure the reader doesn’t have to search for reason to back you 1 Talk about your competitors. Show that you know who they are, how they are organized3
  14. 14. Contact Us Email : zia@ventureart.biz Whatsapp : +965 67086552 THE MECHANICS 14 Supply Do you have unique source of supply Processes Distribution What are your key processes Premises Do you have factories, offices, showrooms, shops? How do you deliver your product
  15. 15. Contact Us Email : zia@ventureart.biz Whatsapp : +965 67086552 WHAT CAN GO WRONG? 15
  16. 16. Contact Us Email : zia@ventureart.biz Whatsapp : +965 67086552 THE MARKET 16  Are you trading in a particular niche within a larger market. If so, explain the segmentation.  Is the market growing, static, shrinking? The reader want to know what might happen, how ever speculative. SEGMENTATION, STRUCTURE, SIZE, AND TRENDS  Issues that determine competitive success include distribution, pricing, brand strength, packaging and promotion as well as financial strength. Set out these issues briefly.  Explain who are your relevant competitors are.  Are there alternative products? These are also competitors. COMPETITORS
  17. 17. Contact Us Email : zia@ventureart.biz Whatsapp : +965 67086552 17 TRADING SUMMARY
  18. 18. Contact Us Email : zia@ventureart.biz Whatsapp : +965 67086552 CASH… CASH…. CASH 18
  19. 19. Contact Us Email : zia@ventureart.biz Whatsapp : +965 67086552 THE MARKET 19  Explain whether the market is price-sensitive, dependent upon location of outlets, driven by quality of product or service, etc.  Describe important factors about the key competitors. The reader needs enough information to assess whether you can compete effectively. How do you compete? Customers  Who are your customers?  Is your customer store or supermarket buyer.  Do you have any dominant customer who represent very high proportion of your sell?
  20. 20. Contact Us Email : zia@ventureart.biz Whatsapp : +965 67086552 FORECAST 20
  21. 21. Contact Us Email : zia@ventureart.biz Whatsapp : +965 67086552 THE PROPOSAL 21  State your proposal clearly. Don’t forget to tell them why you are here  Reiterate your requirement in the summary at the beginning of your business plan. Make sure the reader has not turned the first page before knowing what you want  How much are you investing. There are many ways but non as persuasive as money  Show salaries and fees clearly; justify them if necessary  State if funds have already been raised towards total requirement PROPOSAL
  22. 22. Contact Us Email : zia@ventureart.biz Whatsapp : +965 67086552 RISKS 22 Help the reader by telling them what might go wrong but also what you will do about it Each risk is evaluated The response to things going wrong is given
  23. 23. Contact Us Email : zia@ventureart.biz Whatsapp : +965 67086552 23 We are a Click Away” ZADI VENTURE ADVISORS zia@milestonevision.com +965655104
  24. 24. Contact Us Email : zia@ventureart.biz Whatsapp : +965 67086552 24
  25. 25. Thank You! Dr. Zia Ahmed zia@ventureart.biz +965 65510448 Contact Us Email : zia@ventureart.biz Whatsapp : +965 67086552

×