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(Not product, graphic…, but   Approach )


          design thinking


    Experiment            Synthesizing
    (       ...
Experiment
(       )




             http://www.ideo.com/news/design-thinking1/
Synthesizing
(
Squid Soap (product)   Naoto Fukasawa Tea bag
IDEO “KEEP THE CHANGE” (service)
play pump
i tunes
                                                           apple
                                                 ...
http://www.ideo.com/news/design-thinking1/
Keio Design Platform

                             YuZeniya
                         (Mayuko Hirono)
                     ...
※




Keio design platform
http://www.youtube.com/watch?v=GWrhFIN-RS8
Keio design platform
Keio design platform
business




                       technology         human value




Keio design platform
YuZeniya
Dentsuでの野望04
Dentsuでの野望04
Dentsuでの野望04
Dentsuでの野望04
Dentsuでの野望04
Dentsuでの野望04
Dentsuでの野望04
Dentsuでの野望04
Dentsuでの野望04
Dentsuでの野望04
Dentsuでの野望04
Dentsuでの野望04
Dentsuでの野望04
Dentsuでの野望04
Dentsuでの野望04
Dentsuでの野望04
Dentsuでの野望04
Dentsuでの野望04
Dentsuでの野望04
Dentsuでの野望04
Dentsuでの野望04
Dentsuでの野望04
Dentsuでの野望04
Dentsuでの野望04
Dentsuでの野望04
Dentsuでの野望04
Dentsuでの野望04
Dentsuでの野望04
Dentsuでの野望04
Dentsuでの野望04
Dentsuでの野望04
Dentsuでの野望04
Dentsuでの野望04
Dentsuでの野望04
Dentsuでの野望04
Dentsuでの野望04
Dentsuでの野望04
Dentsuでの野望04
Dentsuでの野望04
Dentsuでの野望04
Dentsuでの野望04
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Dentsuでの野望04

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Dentsuでの野望04

  1. 1. (Not product, graphic…, but Approach ) design thinking Experiment Synthesizing ( ) (
  2. 2. Experiment ( ) http://www.ideo.com/news/design-thinking1/
  3. 3. Synthesizing (
  4. 4. Squid Soap (product) Naoto Fukasawa Tea bag
  5. 5. IDEO “KEEP THE CHANGE” (service)
  6. 6. play pump
  7. 7. i tunes apple brand apple software tv design companion product companion apple hardware apple software software integrate brand content Ads Education Support program
  8. 8. http://www.ideo.com/news/design-thinking1/
  9. 9. Keio Design Platform YuZeniya (Mayuko Hirono) (Takuya Kitagawa) (Yuta takeuchi) (Cacoi Cotoe) (Kosuke Todaka) Keio design platform
  10. 10. ※ Keio design platform
  11. 11. http://www.youtube.com/watch?v=GWrhFIN-RS8 Keio design platform
  12. 12. Keio design platform
  13. 13. business technology human value Keio design platform
  14. 14. YuZeniya

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