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Open Government and Citizen Engagement


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David L. McClure (GSA Citizen Services and Innovative Technologies) Keynote speech at "Connecting with the Feds: Social Media, Collaboration, and Transparency" event sponsored by ALA FAFLRT, ASIST, and Catholic University School of Library and Information Science during the ALA 2010 Annual Conference June 2010 in Washington, DC. Video of this event available at

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Open Government and Citizen Engagement

  1. 1. Open Government and Citizen Engagement <ul><li>David L. McClure, Ph.D. </li></ul><ul><li>Associate Administrator </li></ul><ul><li>Citizen Services and Innovative Technologies U.S. General Services Administration </li></ul>ALA Annual Conference June 29, 2010
  2. 2. Context: The Industrial Revolution of data is here <ul><li>“ Data is the flint for </li></ul><ul><li>for the next 25 years.” </li></ul><ul><li>Ray Ozzie Chief Software Architect Microsoft </li></ul>Plus: the data is replicated many times over! Volume of digital information increases tenfold every 5 years Will information creation exceed storage?
  3. 3. Context: Moving information and knowledge to the user Strategic Planner &quot;I need performance analytics and predictive models&quot; Elected Officials &quot;The media wants to know how our response time has changed&quot; Customer Relationship Manager &quot;I need a single citizen view&quot; Program Manager &quot;I need status reports — and I need them now &quot; Agency CFO &quot;I need financial and corporate performance management&quot; IT Operations &quot;I need performance and availability reporting&quot; Business Process Analyst &quot;I need data mining and business data&quot;
  4. 4. … . and to the public Decline of the info producer vs. consumer paradigm
  5. 5. Context: Maximum sharing and flow of information and knowledge <ul><li>YouTube is now second largest search engine in the world </li></ul><ul><li>1.5 million pieces of content shared daily on Facebook </li></ul><ul><li>On-line newspaper readers are up 30% </li></ul><ul><li>250 million visitors each month to Myspace, YouTube, and Facebook ( none were around 6 years ago ) </li></ul><ul><li>Mobile devices will be world’s primary connection tool to the Internet in 2020 </li></ul>As big an issue outside your organization as within it
  6. 6. Context: Search analytics is alive! Data exhaust – trail of clicks that users leave behind, where value can be created …. using algorithms that push more relevant search terms to top of lists Less time looking for information and then analyzing it Structured searches tied to trusted and well-indexed government web sites
  7. 7. The Open Government initiative Transparency promotes accountability Participation allows people to contribute ideas/expertise; government benefits from broad knowledge sharing Collaboration encourages cooperation within government and with industry
  8. 8. The Open Government Initiative Milestones Jan 22 Publish high-value data sets Feb 6 Create OpenGov webpages Launch dashboard to track progress Mar 8 Framework to use challenges/prizes April 7 Publish OpenGov Plans Review and revise policies Agressive dates Data Quality Accountability and Action Plans Required
  9. 9. GSA Office of Citizen Services and Innovative Technologies Center for Citizen Engagement and New Media Federal Citizens’ Information Center Center for Innovative Technologies - USA.Gov - Federal Contact Center - Print Distribution - Social Media - TOS - Open Government - Public Dialo gs Challenges - Federal Cloud PMO - eGov Projects - Mobile Platform - - Cloud platforms Center for Customer Service Excellence IT Solutions and Services
  10. 10. Open Government tools
  11. 11. Leading practices for OGD plans <ul><li>Leadership, Governance, & Culture Change </li></ul><ul><li>Transparency </li></ul><ul><li>Participation & Collaboration </li></ul><ul><li>Flagship Initiatives </li></ul>
  12. 12. High value data sets <ul><li>Get public input </li></ul><ul><li>Decide which sets are actionable </li></ul><ul><li>Provide context </li></ul><ul><li>Improve search </li></ul><ul><li>Encourage mashups </li></ul>
  13. 13. Promote common tools <ul><li>Cheaper and faster roll out </li></ul><ul><li>Consistent user experience </li></ul><ul><li>Deal with policies only once </li></ul>Dialog Tool: February 5 – March 19, 2010 <ul><li>Spurs innovation </li></ul><ul><li>Leverages governmentwide solution </li></ul><ul><li>Spreads risk (broad shoulders) </li></ul>
  14. 14. People participate! NASA: 304 ideas; 3,641 votes created by Robbie Schingler and Kate Jessy, Feb 2010 NASA: 4,754 votes, 420 ideas, 700 comments
  15. 15. Top ideas 189 Votes 68 Comments 114 Votes 12 Comments 118 Votes 9 Comments
  16. 16. Agencies’ OGD Plans: One Model U.S. Dept. of Health & Human Services: “See the plan you helped create”
  17. 17. Agency Plans – Outside Reviews Open reviews being conducted by “good government” groups 77 organizations
  18. 18. What’s ahead for online dialogs?
  19. 19. Open Government & Engagement Continuum ENGAGEMENT CONTINUUM Deeper Discussions with Specific Communities Collaborative drafting such as regulations, policies, process steps Connecting employees within and across agencies Brainstorm ideas, questions, suggestions Collaborative problem-solving and solution creation Energizing and connecting communities where they are
  20. 20. <ul><li>Sparks innovation </li></ul><ul><li>Solves specific problems </li></ul><ul><li>Mobilizes new talent </li></ul><ul><li>Educates around a cause </li></ul><ul><li>Can save money </li></ul>What’s Next: Contests & Challenges A connected workforce innovates! An Inside-Out Process
  21. 21. <ul><li>GSA Provided Tools </li></ul><ul><li>WordPress </li></ul><ul><li>PHPBB3 </li></ul><ul><li>MYBB </li></ul><ul><li>Media Wiki </li></ul><ul><li>Twiki </li></ul><ul><li>Free, Open & Commercial-Off-the-Shelf </li></ul><ul><li>Blog </li></ul><ul><li>Wiki </li></ul><ul><li>Forum </li></ul><ul><li>Brainstorming </li></ul><ul><li>Idea Generation </li></ul><ul><li>Polling </li></ul><ul><li>Challenges </li></ul>Infrastructure Services <ul><li>Commercial Services </li></ul><ul><li>Nation Academy of Public Administration (NAPA) </li></ul><ul><li>Neighborhood America </li></ul><ul><li>Imaginatik </li></ul><ul><li>IBM </li></ul><ul><li>SalesForce </li></ul><ul><li>Spigit </li></ul><ul><li>………… </li></ul>Hardware Hosting Cloud Citizen Engagement Platform Common Services Engagement Tools / Services Front End User Interface Identity & Access Mgmt Reporting & Analysis Security Help Desk Data Base
  22. 22. FedSpace New social intranet site for U.S. federal employees and contractors <ul><li>share knowledge </li></ul><ul><li>connect with other feds </li></ul><ul><li>collaborate on projects </li></ul><ul><ul><li>Tools: employee directory, wiki, communities, blogs, bookmarks, search, file-sharing, more… </li></ul></ul>
  23. 23. Citizen Services Delivery Dashboard <ul><li>Being developed by Office of Management & Budget </li></ul><ul><li>Will track performance of top services </li></ul><ul><li>Common metrics </li></ul><ul><li>Could evolve into “pizza tracker” like tool </li></ul>Needs to be relevant to a citizen !
  24. 24. A push for Mobile Apps
  25. 25. Some concluding thoughts Our experience demonstrates that culture, process , people, technology , and content are all extremely relevant to successful Open Government