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Twitter Marketing

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Twitter Marketing

  1. 1. Twitter Marketing<br />How to Grow Your Business One Tweet at a Time<br />
  2. 2. Understanding the Basics of Twitter<br />
  3. 3. Formatting Your Tweets<br />
  4. 4. The Following-Followers Ratio and the Daily Following Limit<br />
  5. 5. How to Get Twitter Followers<br />Organically:<br />Your website, blog, newsletter, email signature, your content on other sites, business cards, etc.<br />Follow Users So They Follow You Back:<br />Search by location<br />Search by keywords in tweets<br />Search by keywords in profiles<br />Follow users who follow the “movers and shakers”<br />
  6. 6. Free or Fast?<br />
  7. 7. The Most Powerful Twitter Tactic<br />Find the “Movers and Shakers”<br />Follow them<br />Add them to a list<br />Re-Tweet their stuff<br />Answer their questions<br />
  8. 8. Keyword Tracking<br />Twitter / TweetDeck/ HootSuite / SocialMention<br />What to Track:<br />Your Twitter username<br />Your URL<br />Your company name<br />Your name<br />Your competitors!<br />What to do with that information<br />
  9. 9. Scheduling Your Tweets<br />
  10. 10. Integrating Twitter with Your Site<br />TweetMeme<br />Just a Button!<br />Sexy Bookmarks<br />LifeStream<br />
  11. 11. The “5 Minutes a Day Twitter Marketing System”<br />Just Once:<br />Integrate Twitter with your website<br />Find people to follow<br />Every Day (5 minutes):<br />Unfollow users who don’t follow you back after 3 days<br />Follow users who follow you<br />Follow new users<br />Monitor your keywords and respond<br />Help the “Movers and Shakers” and RT their stuff<br />Once a Week (30 minutes):<br />Find content (Google Reader) and schedule updates (every 4-6 hours) for the entire week.<br />
  12. 12. Have Realistic Expectations<br />
  13. 13. Download the Slides<br />http://bit.ly/zeke-twitter<br />
  14. 14. Thank You!<br />Zeke Camusio<br />503-367-7561<br />zeke@TheOutsourcingCompany.com<br />www.TheOutsourcingCompany.com/blog<br /> @ZekeCamusio<br /> LinkedIn.com/in/ZekeCamusio<br /> Facebook: Facebook.com/ZekeCamusio<br />
  15. 15. Feedback<br />www.SurveyMonkey.com/s/MYQTHLB<br />

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