Google analytics webinar

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From webinar- Mastering Google Analytics July 26, 2011

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Google analytics webinar

  1. 1. MasteringGoogle Analytics<br />
  2. 2. Why Is Tracking Important?<br />
  3. 3. What to Measure<br />Main Business Goals (Sell more widgets)<br />Metrics (Sales)<br />Micro-Goals (newsletter signups, webinar registrations, etc.)<br />Micro-Metrics<br />
  4. 4. How to Set Up Goals<br />
  5. 5. Segments<br />
  6. 6. How to Analyze Segments<br />
  7. 7. The Dashboard<br />
  8. 8. Location and Languages<br />
  9. 9. Traffic Sources<br />
  10. 10. Keywords<br />
  11. 11. Content<br />
  12. 12. Intelligence<br />
  13. 13. Goals<br />
  14. 14. E-Commerce Tracking<br />
  15. 15. Advanced Segments<br />
  16. 16. Thank You!<br />Zeke Camusio<br />503-367-7561<br />zeke@TheOutsourcingCompany.com<br />www.TheOutsourcingCompany.com<br />
  17. 17. Questions<br />
  18. 18. www.bit.ly/zeke-analytics<br />www.bit.ly/zeke-analytics-video<br />

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