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Communication Models A Theoretical Perspectives

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A quick glance into several communication models

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Communication Models A Theoretical Perspectives

  1. 1. Zainal Abidin Sayadi zainals@uthm.edu.my zainals@oum.edu.mywww.slideshare.net/zainals 013 - 7486098
  2. 2. LEARNING OUTCOMESBy the end of this topic, you should be able to: Identify important elements in the communication process; Describe four models of communication; and Explain the significance of the roles of signs, symbols, and metaphors to meaning and interpretation.
  3. 3.  information is transmitted from a source through a channel to a receiver the encoding and decoding of information is of primary importance Noise is interference on the channel or media through which the information is transmitted
  4. 4.  contact = medium of communication code = the language
  5. 5.  We write guided by our ideas, beliefs, and motivations as we write, we explore, discover and learn. The information we produce triggers us to start thinking of new ideas. These new ideas influence our beliefs, and so the exploration cycle begins again.
  6. 6. a person needs to be actively engaged in the process of knowing, “tacit dimension”  the fact that we know more than we can say and that we often say more than we realise.A person discovers meaning in an experience or context,  the person writes a text to express and convey the meaning he had gained from the experience.  Someone else reads the text in another context (for instance, by the beach) and derives meaning from it.

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