SlideShare a Scribd company logo
1 of 22
Download to read offline
Personal Branding
               Professional Development series by DSO




Tuesday, November 22, 11
Tuesday, November 22, 11
Brands we know




Tuesday, November 22, 11
Personal Branding

                             Stories


                           Perception
Tuesday, November 22, 11
1901                          1907                           1972




             (c) 2000 Estate of Pablo Picasso/Artists Rights Society (ARS), New York

Tuesday, November 22, 11
Why is this important?
                   •       Freelancers, Bloggers, Entrepreneurs..

                   •       Job hunters!



                   •       Stand out from the crowd

                   •       Attract the people you want attention from

                   •       More clients, more sales, more profits, more
                           visitors, and much more opportunities!


Tuesday, November 22, 11
Great!
               Where do I start?
               Let’s take a look at developing your brand.




Tuesday, November 22, 11
Who are you?

                   •       What’s your passion?

                   •       What are you good at?



Tuesday, November 22, 11
Craft an elevator
               pitch/personal bio.
                   •       Tell us about yourself in 30 seconds.

                   •       Write about yourself in 160 characters.



Tuesday, November 22, 11
Support your brand!



Tuesday, November 22, 11
Done!
               How do people find me?
               Let’s take your brand and market it.




Tuesday, November 22, 11
Baby steps


                   •       Tell people about about yourself




Tuesday, November 22, 11
Baby steps


                   •       Tell people about about yourself

                   •       Send that message you just wrote




Tuesday, November 22, 11
Business Cards?

                   •       Your face when you’re not there!


                   •       Name, company, contact info.




Tuesday, November 22, 11
Let’s take you online.


                   •       Google yourself!

                   •       Make sure what comes up there is you.




Tuesday, November 22, 11
Tuesday, November 22, 11
Make a blog!

                   •       A blog is just a quick and simple website

                   •       Post about the stuff you like

                   •       Get noticed online!




Tuesday, November 22, 11
Tuesday, November 22, 11
Social Media?
               Facebook, Twitter, et. al.




Tuesday, November 22, 11
Tuesday, November 22, 11
Global Development is...




Tuesday, November 22, 11
Global Development is...
                           Disaster Preparedness
                               Perception     Education
     Healthcare Stories     Infrastructure
          Poverty Reduction Economics
                       Governance Environment
                                 Gender Equality




Tuesday, November 22, 11

More Related Content

Similar to Personal Branding I - What is Branding?

Prezentare Netcamp 2011
Prezentare Netcamp 2011Prezentare Netcamp 2011
Prezentare Netcamp 2011Antonio Eram
 
Kickstart Your UX Design - From Concept To Prototype
Kickstart Your UX Design - From Concept To PrototypeKickstart Your UX Design - From Concept To Prototype
Kickstart Your UX Design - From Concept To PrototypePreston McCauley
 
Small Talk Presentation ELTAU 2012
Small Talk Presentation ELTAU 2012Small Talk Presentation ELTAU 2012
Small Talk Presentation ELTAU 2012Gabrielle Jones
 
Is Entrepreneurship For You?
Is Entrepreneurship For You? Is Entrepreneurship For You?
Is Entrepreneurship For You? Cory Miller
 
Creando y fidelizando comunidades digitales
Creando y fidelizando comunidades digitalesCreando y fidelizando comunidades digitales
Creando y fidelizando comunidades digitalesRodrigo Palma Ruz
 
Leytonmedia creando y fidelizando comunidades copywright
Leytonmedia creando y fidelizando comunidades copywrightLeytonmedia creando y fidelizando comunidades copywright
Leytonmedia creando y fidelizando comunidades copywrightPaulo Leyton
 
#5CMC: Presentatie Liselotte Lyngso
#5CMC: Presentatie Liselotte Lyngso#5CMC: Presentatie Liselotte Lyngso
#5CMC: Presentatie Liselotte LyngsoSak van den Boom
 

Similar to Personal Branding I - What is Branding? (8)

Prezentare Netcamp 2011
Prezentare Netcamp 2011Prezentare Netcamp 2011
Prezentare Netcamp 2011
 
Kickstart Your UX Design - From Concept To Prototype
Kickstart Your UX Design - From Concept To PrototypeKickstart Your UX Design - From Concept To Prototype
Kickstart Your UX Design - From Concept To Prototype
 
Small Talk Presentation ELTAU 2012
Small Talk Presentation ELTAU 2012Small Talk Presentation ELTAU 2012
Small Talk Presentation ELTAU 2012
 
Is Entrepreneurship For You?
Is Entrepreneurship For You? Is Entrepreneurship For You?
Is Entrepreneurship For You?
 
Creando y fidelizando comunidades digitales
Creando y fidelizando comunidades digitalesCreando y fidelizando comunidades digitales
Creando y fidelizando comunidades digitales
 
Leytonmedia creando y fidelizando comunidades copywright
Leytonmedia creando y fidelizando comunidades copywrightLeytonmedia creando y fidelizando comunidades copywright
Leytonmedia creando y fidelizando comunidades copywright
 
#5CMC: Presentatie Liselotte Lyngso
#5CMC: Presentatie Liselotte Lyngso#5CMC: Presentatie Liselotte Lyngso
#5CMC: Presentatie Liselotte Lyngso
 
ACR 2009 Doctoral Consortium Plenary
ACR 2009 Doctoral Consortium PlenaryACR 2009 Doctoral Consortium Plenary
ACR 2009 Doctoral Consortium Plenary
 

More from Zaid Haque

Paper & Digital Prototyping and Validation, European Innovation Academy 2018
Paper & Digital Prototyping and Validation, European Innovation Academy 2018Paper & Digital Prototyping and Validation, European Innovation Academy 2018
Paper & Digital Prototyping and Validation, European Innovation Academy 2018Zaid Haque
 
Paper and Digital Prototyping @ Arab Innovation Academy
Paper and Digital Prototyping @ Arab Innovation AcademyPaper and Digital Prototyping @ Arab Innovation Academy
Paper and Digital Prototyping @ Arab Innovation AcademyZaid Haque
 
Decision Making in Product Design
Decision Making in Product DesignDecision Making in Product Design
Decision Making in Product DesignZaid Haque
 
UberELEVATE Design Exercise
UberELEVATE Design ExerciseUberELEVATE Design Exercise
UberELEVATE Design ExerciseZaid Haque
 
Symbiote Systems - Final Pitch Take Home Slides May 9th 2017
Symbiote Systems - Final Pitch Take Home Slides May 9th 2017Symbiote Systems - Final Pitch Take Home Slides May 9th 2017
Symbiote Systems - Final Pitch Take Home Slides May 9th 2017Zaid Haque
 
Flight Information Display System Case Study - Doha International Airport
Flight Information Display System Case Study - Doha International AirportFlight Information Display System Case Study - Doha International Airport
Flight Information Display System Case Study - Doha International AirportZaid Haque
 
Corporate Pick-up Lines
Corporate Pick-up LinesCorporate Pick-up Lines
Corporate Pick-up LinesZaid Haque
 

More from Zaid Haque (7)

Paper & Digital Prototyping and Validation, European Innovation Academy 2018
Paper & Digital Prototyping and Validation, European Innovation Academy 2018Paper & Digital Prototyping and Validation, European Innovation Academy 2018
Paper & Digital Prototyping and Validation, European Innovation Academy 2018
 
Paper and Digital Prototyping @ Arab Innovation Academy
Paper and Digital Prototyping @ Arab Innovation AcademyPaper and Digital Prototyping @ Arab Innovation Academy
Paper and Digital Prototyping @ Arab Innovation Academy
 
Decision Making in Product Design
Decision Making in Product DesignDecision Making in Product Design
Decision Making in Product Design
 
UberELEVATE Design Exercise
UberELEVATE Design ExerciseUberELEVATE Design Exercise
UberELEVATE Design Exercise
 
Symbiote Systems - Final Pitch Take Home Slides May 9th 2017
Symbiote Systems - Final Pitch Take Home Slides May 9th 2017Symbiote Systems - Final Pitch Take Home Slides May 9th 2017
Symbiote Systems - Final Pitch Take Home Slides May 9th 2017
 
Flight Information Display System Case Study - Doha International Airport
Flight Information Display System Case Study - Doha International AirportFlight Information Display System Case Study - Doha International Airport
Flight Information Display System Case Study - Doha International Airport
 
Corporate Pick-up Lines
Corporate Pick-up LinesCorporate Pick-up Lines
Corporate Pick-up Lines
 

Recently uploaded

Darshan Hiranandani [News About Next CEO].pdf
Darshan Hiranandani [News About Next CEO].pdfDarshan Hiranandani [News About Next CEO].pdf
Darshan Hiranandani [News About Next CEO].pdfShashank Mehta
 
Welding Electrode Making Machine By Deccan Dynamics
Welding Electrode Making Machine By Deccan DynamicsWelding Electrode Making Machine By Deccan Dynamics
Welding Electrode Making Machine By Deccan DynamicsIndiaMART InterMESH Limited
 
20200128 Ethical by Design - Whitepaper.pdf
20200128 Ethical by Design - Whitepaper.pdf20200128 Ethical by Design - Whitepaper.pdf
20200128 Ethical by Design - Whitepaper.pdfChris Skinner
 
Pitch Deck Teardown: Xpanceo's $40M Seed deck
Pitch Deck Teardown: Xpanceo's $40M Seed deckPitch Deck Teardown: Xpanceo's $40M Seed deck
Pitch Deck Teardown: Xpanceo's $40M Seed deckHajeJanKamps
 
How To Simplify Your Scheduling with AI Calendarfly The Hassle-Free Online Bo...
How To Simplify Your Scheduling with AI Calendarfly The Hassle-Free Online Bo...How To Simplify Your Scheduling with AI Calendarfly The Hassle-Free Online Bo...
How To Simplify Your Scheduling with AI Calendarfly The Hassle-Free Online Bo...SOFTTECHHUB
 
WSMM Technology February.March Newsletter_vF.pdf
WSMM Technology February.March Newsletter_vF.pdfWSMM Technology February.March Newsletter_vF.pdf
WSMM Technology February.March Newsletter_vF.pdfJamesConcepcion7
 
Technical Leaders - Working with the Management Team
Technical Leaders - Working with the Management TeamTechnical Leaders - Working with the Management Team
Technical Leaders - Working with the Management TeamArik Fletcher
 
How Generative AI Is Transforming Your Business | Byond Growth Insights | Apr...
How Generative AI Is Transforming Your Business | Byond Growth Insights | Apr...How Generative AI Is Transforming Your Business | Byond Growth Insights | Apr...
How Generative AI Is Transforming Your Business | Byond Growth Insights | Apr...Hector Del Castillo, CPM, CPMM
 
GUIDELINES ON USEFUL FORMS IN FREIGHT FORWARDING (F) Danny Diep Toh MBA.pdf
GUIDELINES ON USEFUL FORMS IN FREIGHT FORWARDING (F) Danny Diep Toh MBA.pdfGUIDELINES ON USEFUL FORMS IN FREIGHT FORWARDING (F) Danny Diep Toh MBA.pdf
GUIDELINES ON USEFUL FORMS IN FREIGHT FORWARDING (F) Danny Diep Toh MBA.pdfDanny Diep To
 
Cybersecurity Awareness Training Presentation v2024.03
Cybersecurity Awareness Training Presentation v2024.03Cybersecurity Awareness Training Presentation v2024.03
Cybersecurity Awareness Training Presentation v2024.03DallasHaselhorst
 
TriStar Gold Corporate Presentation - April 2024
TriStar Gold Corporate Presentation - April 2024TriStar Gold Corporate Presentation - April 2024
TriStar Gold Corporate Presentation - April 2024Adnet Communications
 
Horngren’s Financial & Managerial Accounting, 7th edition by Miller-Nobles so...
Horngren’s Financial & Managerial Accounting, 7th edition by Miller-Nobles so...Horngren’s Financial & Managerial Accounting, 7th edition by Miller-Nobles so...
Horngren’s Financial & Managerial Accounting, 7th edition by Miller-Nobles so...ssuserf63bd7
 
Church Building Grants To Assist With New Construction, Additions, And Restor...
Church Building Grants To Assist With New Construction, Additions, And Restor...Church Building Grants To Assist With New Construction, Additions, And Restor...
Church Building Grants To Assist With New Construction, Additions, And Restor...Americas Got Grants
 
Send Files | Sendbig.comSend Files | Sendbig.com
Send Files | Sendbig.comSend Files | Sendbig.comSend Files | Sendbig.comSend Files | Sendbig.com
Send Files | Sendbig.comSend Files | Sendbig.comSendBig4
 
Lucia Ferretti, Lead Business Designer; Matteo Meschini, Business Designer @T...
Lucia Ferretti, Lead Business Designer; Matteo Meschini, Business Designer @T...Lucia Ferretti, Lead Business Designer; Matteo Meschini, Business Designer @T...
Lucia Ferretti, Lead Business Designer; Matteo Meschini, Business Designer @T...Associazione Digital Days
 
Jewish Resources in the Family Resource Centre
Jewish Resources in the Family Resource CentreJewish Resources in the Family Resource Centre
Jewish Resources in the Family Resource CentreNZSG
 
Entrepreneurship lessons in Philippines
Entrepreneurship lessons in  PhilippinesEntrepreneurship lessons in  Philippines
Entrepreneurship lessons in PhilippinesDavidSamuel525586
 
Fordham -How effective decision-making is within the IT department - Analysis...
Fordham -How effective decision-making is within the IT department - Analysis...Fordham -How effective decision-making is within the IT department - Analysis...
Fordham -How effective decision-making is within the IT department - Analysis...Peter Ward
 
PSCC - Capability Statement Presentation
PSCC - Capability Statement PresentationPSCC - Capability Statement Presentation
PSCC - Capability Statement PresentationAnamaria Contreras
 
Traction part 2 - EOS Model JAX Bridges.
Traction part 2 - EOS Model JAX Bridges.Traction part 2 - EOS Model JAX Bridges.
Traction part 2 - EOS Model JAX Bridges.Anamaria Contreras
 

Recently uploaded (20)

Darshan Hiranandani [News About Next CEO].pdf
Darshan Hiranandani [News About Next CEO].pdfDarshan Hiranandani [News About Next CEO].pdf
Darshan Hiranandani [News About Next CEO].pdf
 
Welding Electrode Making Machine By Deccan Dynamics
Welding Electrode Making Machine By Deccan DynamicsWelding Electrode Making Machine By Deccan Dynamics
Welding Electrode Making Machine By Deccan Dynamics
 
20200128 Ethical by Design - Whitepaper.pdf
20200128 Ethical by Design - Whitepaper.pdf20200128 Ethical by Design - Whitepaper.pdf
20200128 Ethical by Design - Whitepaper.pdf
 
Pitch Deck Teardown: Xpanceo's $40M Seed deck
Pitch Deck Teardown: Xpanceo's $40M Seed deckPitch Deck Teardown: Xpanceo's $40M Seed deck
Pitch Deck Teardown: Xpanceo's $40M Seed deck
 
How To Simplify Your Scheduling with AI Calendarfly The Hassle-Free Online Bo...
How To Simplify Your Scheduling with AI Calendarfly The Hassle-Free Online Bo...How To Simplify Your Scheduling with AI Calendarfly The Hassle-Free Online Bo...
How To Simplify Your Scheduling with AI Calendarfly The Hassle-Free Online Bo...
 
WSMM Technology February.March Newsletter_vF.pdf
WSMM Technology February.March Newsletter_vF.pdfWSMM Technology February.March Newsletter_vF.pdf
WSMM Technology February.March Newsletter_vF.pdf
 
Technical Leaders - Working with the Management Team
Technical Leaders - Working with the Management TeamTechnical Leaders - Working with the Management Team
Technical Leaders - Working with the Management Team
 
How Generative AI Is Transforming Your Business | Byond Growth Insights | Apr...
How Generative AI Is Transforming Your Business | Byond Growth Insights | Apr...How Generative AI Is Transforming Your Business | Byond Growth Insights | Apr...
How Generative AI Is Transforming Your Business | Byond Growth Insights | Apr...
 
GUIDELINES ON USEFUL FORMS IN FREIGHT FORWARDING (F) Danny Diep Toh MBA.pdf
GUIDELINES ON USEFUL FORMS IN FREIGHT FORWARDING (F) Danny Diep Toh MBA.pdfGUIDELINES ON USEFUL FORMS IN FREIGHT FORWARDING (F) Danny Diep Toh MBA.pdf
GUIDELINES ON USEFUL FORMS IN FREIGHT FORWARDING (F) Danny Diep Toh MBA.pdf
 
Cybersecurity Awareness Training Presentation v2024.03
Cybersecurity Awareness Training Presentation v2024.03Cybersecurity Awareness Training Presentation v2024.03
Cybersecurity Awareness Training Presentation v2024.03
 
TriStar Gold Corporate Presentation - April 2024
TriStar Gold Corporate Presentation - April 2024TriStar Gold Corporate Presentation - April 2024
TriStar Gold Corporate Presentation - April 2024
 
Horngren’s Financial & Managerial Accounting, 7th edition by Miller-Nobles so...
Horngren’s Financial & Managerial Accounting, 7th edition by Miller-Nobles so...Horngren’s Financial & Managerial Accounting, 7th edition by Miller-Nobles so...
Horngren’s Financial & Managerial Accounting, 7th edition by Miller-Nobles so...
 
Church Building Grants To Assist With New Construction, Additions, And Restor...
Church Building Grants To Assist With New Construction, Additions, And Restor...Church Building Grants To Assist With New Construction, Additions, And Restor...
Church Building Grants To Assist With New Construction, Additions, And Restor...
 
Send Files | Sendbig.comSend Files | Sendbig.com
Send Files | Sendbig.comSend Files | Sendbig.comSend Files | Sendbig.comSend Files | Sendbig.com
Send Files | Sendbig.comSend Files | Sendbig.com
 
Lucia Ferretti, Lead Business Designer; Matteo Meschini, Business Designer @T...
Lucia Ferretti, Lead Business Designer; Matteo Meschini, Business Designer @T...Lucia Ferretti, Lead Business Designer; Matteo Meschini, Business Designer @T...
Lucia Ferretti, Lead Business Designer; Matteo Meschini, Business Designer @T...
 
Jewish Resources in the Family Resource Centre
Jewish Resources in the Family Resource CentreJewish Resources in the Family Resource Centre
Jewish Resources in the Family Resource Centre
 
Entrepreneurship lessons in Philippines
Entrepreneurship lessons in  PhilippinesEntrepreneurship lessons in  Philippines
Entrepreneurship lessons in Philippines
 
Fordham -How effective decision-making is within the IT department - Analysis...
Fordham -How effective decision-making is within the IT department - Analysis...Fordham -How effective decision-making is within the IT department - Analysis...
Fordham -How effective decision-making is within the IT department - Analysis...
 
PSCC - Capability Statement Presentation
PSCC - Capability Statement PresentationPSCC - Capability Statement Presentation
PSCC - Capability Statement Presentation
 
Traction part 2 - EOS Model JAX Bridges.
Traction part 2 - EOS Model JAX Bridges.Traction part 2 - EOS Model JAX Bridges.
Traction part 2 - EOS Model JAX Bridges.
 

Personal Branding I - What is Branding?

  • 1. Personal Branding Professional Development series by DSO Tuesday, November 22, 11
  • 3. Brands we know Tuesday, November 22, 11
  • 4. Personal Branding Stories Perception Tuesday, November 22, 11
  • 5. 1901 1907 1972 (c) 2000 Estate of Pablo Picasso/Artists Rights Society (ARS), New York Tuesday, November 22, 11
  • 6. Why is this important? • Freelancers, Bloggers, Entrepreneurs.. • Job hunters! • Stand out from the crowd • Attract the people you want attention from • More clients, more sales, more profits, more visitors, and much more opportunities! Tuesday, November 22, 11
  • 7. Great! Where do I start? Let’s take a look at developing your brand. Tuesday, November 22, 11
  • 8. Who are you? • What’s your passion? • What are you good at? Tuesday, November 22, 11
  • 9. Craft an elevator pitch/personal bio. • Tell us about yourself in 30 seconds. • Write about yourself in 160 characters. Tuesday, November 22, 11
  • 10. Support your brand! Tuesday, November 22, 11
  • 11. Done! How do people find me? Let’s take your brand and market it. Tuesday, November 22, 11
  • 12. Baby steps • Tell people about about yourself Tuesday, November 22, 11
  • 13. Baby steps • Tell people about about yourself • Send that message you just wrote Tuesday, November 22, 11
  • 14. Business Cards? • Your face when you’re not there! • Name, company, contact info. Tuesday, November 22, 11
  • 15. Let’s take you online. • Google yourself! • Make sure what comes up there is you. Tuesday, November 22, 11
  • 17. Make a blog! • A blog is just a quick and simple website • Post about the stuff you like • Get noticed online! Tuesday, November 22, 11
  • 19. Social Media? Facebook, Twitter, et. al. Tuesday, November 22, 11
  • 22. Global Development is... Disaster Preparedness Perception Education Healthcare Stories Infrastructure Poverty Reduction Economics Governance Environment Gender Equality Tuesday, November 22, 11