Linking Search and SocialDr. Debra Zahay Blatz3/26/2013Part 1 in Creating Your Social MediaPlan
Linking Search and Social Agenda• Assessing your online presence• Filling out your Google+ Profile• Pursuing Authorship listing in Google Searches• Why blog?• Linking your blog to Google Analytics• Determining your next steps
Step 1. to Authorship in Search in Blogger and Wordpress. In G+, under Settings, Account, goto the Right and Edit Profile, then Links. Put in everywhere you have a profile or contribute.
Now you will have a complete list of your social media profile
Step 2. Verify Your email addresshttps://plus.google.com/authorship (works best if onsame domain as content).
SAMPLEBy FIRSTNAME LASTNAME.<br />You can find <a href="http://LINKTOYOURWEBSITE"> FIRSTNAME </a> on <ahref="https://plus.google.com/u/0/YOURGOOGLEPLUSPROFILEID?rel=author"rel="author" target="_blank">Google+</a> and <ahref="http://www.twitter.com/YOURTWITTERID" target="_blank">Twitter</a> aswell as <a href="http://www.linkedin.com/in/YOURLINKEDINID">LinkedIn</a>.ANOTHER SAMPLE AUTHOR BOXAndy Crestodina is the Strategic Director of Orbit Media, a <ahref=”http://www.orbitmedia.com”>web design company</a> in Chicago. You canfind Andy on <a title="Author: Andy Crestodina on Google+" rel="author"href="https://plus.google.com/1734272729328712178697?rel=author"target="_blank">Google+</a> and <a title="Andy Crestodina on Twitter"href="http://www.twitter.com/crestodina" target="_blank">Twitter</a>.http://www.orbitmedia.com/blog/google-authorship-author-statsStep 3. Insert CODE TO ESTABLISH AUTHORSHIP IN Google Searches: Your nameand picture, your Google+ Circles and profile link will be there. Easiest way is to postat the end of each blog post. Need to upgrade to do so in Word Press. You alsoneed to make sure that you have filled out your Google Profile completely.