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Understanding the Complex Socia-Cameron Olthuis.ppt

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Understanding the Complex Socia-Cameron Olthuis.ppt

  1. 1. 10 Steps for Social Media Success
  2. 2. #1 - Use & understand Social Media Which Tools? All of them! Connect to your audience anyway, everyway, and as often as possible
  3. 3. #2 - Network & be social It’s called ‘social’ for a reason
  4. 4. #3 - Be genuine, authentic, on target
  5. 5. #4 - Turn down marketing message <ul><li>Communicate both ways </li></ul><ul><li>Let people participate </li></ul>
  6. 6. #4 - Turn down marketing message
  7. 7. #4 - Turn down marketing message
  8. 8. #5 - Provide value
  9. 9. #6 - Remarkable content
  10. 10. #7 - Let people act naturally <ul><li>Share </li></ul><ul><li>Play </li></ul><ul><li>Experience </li></ul><ul><li>Have fun </li></ul>
  11. 11. #8 - Hustle
  12. 12. #9 - Be flexible & experimental
  13. 13. #10 - Listen & respond

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