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zaana howard associate lecturer |
information systems school science and engineering faculty | queensland university of technology phd candidate | swinburne university tweeting? #VALA2012 #BCE @zaana
reframe the problem. define problem
statement (user)________ needs to ____________________ _______________(need)____________ because _______(insight)______________________________. 3 mins
example. (user) a global sportswear
company (need) needs to redesign their employee performance review system (insight) because it is inconsistent, time consuming and does little to improve work practices
one of many definitions (&
none are quite right…) design thinking uses the designers sensibility & methods to match peoples needs with what is technologically feasible & what a viable business strategy can convert into customer value & market opportunity tim brown
if libraries are not willing
to become obsolete than that is exactly what’ll happen to them. " " throw out the library completely, " start with value and how to co-create it, and then you’re designing the new library…" get people engaged in your service and it will grow naturally." " Arne van Oosterom, Design Thinkers" "