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Ie 20203

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Ie 20203

  1. 1. IE 20203E-Commerce Business Model<br />PLUMS<br />
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  4. 4. What About?<br />Insurance?<br />Flight Tax?<br />Airport Taxes?<br />......food?<br />potong que tax?<br />
  5. 5. WHAT IS E-COMMERCE?<br />Digitalized Business Transactions<br />Doing business over the web.<br />E.g. Amazon. COM, EBay. COM<br />
  6. 6. OPPORTUNITIES THAT E-COMMERCE PRESENTS<br /><ul><li>Productivity Advances: E-commerce adoption represents-commerce represents essential avenue for corporate survival & success
  7. 7. Expanded & better-focused markets: E-Commerce can expand market reach dramatically. For example, small market/small business can market its business over on a national/global scale.
  8. 8. Cost reduction: cost of performing traditional business tasks e.g. external& internal communication, inventory control, accounting, customer relations management & procurement-can be slashed.
  9. 9. Quality gains: reduction in </li></ul> transaction times & error rates, <br /> elimination of manual steps<br />
  10. 10. WHAT IS ..?<br />BUSINESS MODEL:<br />“The first determinant of a firm’s performance. A method which a firm builds & uses its resources to offer its customers better value than its competitors and to make money doing so.”<br />-e.g. Amazon, eBay, Unreal mind (Malaysia)‏<br />Pg 4. text book.<br />
  11. 11. SO WHAT IS INTERNET /E-COMMERCE BUSINESS MODELS?<br />“It is a system (components, linkages& associated dynamics) that take advantage of the properties of the Internet to make money.”<br />pg 7. text book<br />Linkage<br />Relationship <br />among the <br />Components<br />Components<br /><ul><li>Values
  12. 12. Target markets
  13. 13. Scope
  14. 14. product & services
  15. 15. Source of Revenue</li></ul>Dynamics<br />The ability to <br />respond to <br />changes,<br />/opportunities<br />threats.<br />Eg. DELL<br />
  16. 16. INTERNET BUSINESS MODELS CATEGORY<br />PURE PLAY<br />-No existing b-model<br />-Can execute new <br />b-model without<br />worrying existing <br />model<br />CLICKS & MORTAR<br />-Brick & mortar -&gt;click<br />& mortar<br />-Must concern with its past b-model to <br />avoid failure & to <br />maintain competitive<br />Advantage.<br />Classic examples<br />Amazon.com vs Barnes & Noble<br />
  17. 17. FORMS OF INTERNET B-MODEL<br />BROKERAGE<br />ADVERTISING<br />INFOMEDIARY<br />MERCHANT<br />MANUFACTURER<br />AFFILIATE<br />COMMUNITY<br />SUBSCRIPTION<br />UTILITY<br />TO MAKE<br />MONEY!!<br />
  18. 18. SUMMARY OF THE COURSE<br />5 PARTS TO THE BOOK.<br />THE INTERNET<br />COMPONETS,LINKAGE,DYNAMICS & EVALUATION<br />ROLE COMPETITIVE<br />APPLYING THE CONCEPT<br />CASE STUDIES<br />
  19. 19. ASSIGNMENTS<br />http://www.slideshare.net/yuszren<br />
  20. 20. ASSESSMENT<br />QUIZ ( I & II ) 20%<br />Group Work (Case Study Analysis of labuan & kk?) <br />( 2 @ 20%) 40%<br />Final Exam 40%<br />_______________________________________________<br />TOTAL 100%<br />

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