Business Case for eLearning


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  • Business Case for eLearning

    1. 1. Business Case for eLearning <ul><li>Michael Gwyther </li></ul>
    2. 2. <ul><li>Do you use eLearning currently? </li></ul><ul><li>A No </li></ul><ul><li>B Yes – self paced learning </li></ul><ul><li>C Yes – Blended Learning </li></ul><ul><li>D Yes – Fully online and facilitated </li></ul>
    3. 3. <ul><li>Do you have a vision of how eLearnng can work at your organisation? </li></ul><ul><li>A No – eLearnng is a mystery to me </li></ul><ul><li>B Yes </li></ul>
    4. 4. Critical issues <ul><li>Determining your “brand” of eLearnng </li></ul><ul><li>Identity opportunities from existing/proposed training </li></ul><ul><li>Demonstrate value </li></ul><ul><li>Aligning to strategic plan, vision, goals </li></ul><ul><li>Audit current capacity and staff commitment to change </li></ul><ul><li>Champions </li></ul><ul><li>Management commitment </li></ul>
    5. 5. State of Play <ul><li>Totally online courses </li></ul><ul><li>Blended solutions with a mix of face-to-face and online elements </li></ul><ul><li>Learning management systems that manage students' learning </li></ul><ul><li>Web conferencing systems, which support the delivery of scheduled online sessions </li></ul><ul><li>Informal learning using social networking </li></ul><ul><li>Skills recognition portals to shape individual learning plans and training </li></ul>
    6. 7. Infrastructure-Learning Learner Management Systems Virtual Classroom Web 2 Portal (Blog, Wiki, Facebook) Manuals, CD ROMS USB Existing resources ePortfolios Workplace simulations Social Media
    7. 8. Staff/Learners Early adopters Subject matter experts Champions Resistors Basic ICT users
    8. 9. Infrastructure-Support Help Desk Online enrolments Email and Phone Web help – guides, FAQ Out of hours learner support Integration with Student Management Software
    9. 10. <ul><li>Maturity Studies (UK) identified where learning technologies were adding business value and reports findings in 8 themes: </li></ul><ul><li>1. Time Saving </li></ul><ul><li>2. Productivity Gains </li></ul><ul><li>3. Staff Benefit </li></ul><ul><li>4. Business Impact </li></ul><ul><li>5. Tangible quality improvement for learning </li></ul><ul><li>6. Impact of Social Learning </li></ul><ul><li>7. Green Issues </li></ul><ul><li>8. Cost Savings </li></ul> /
    10. 11. <ul><li>Maturity </li></ul><ul><li>Six strands of implementation behavior are more likely to be seen in organisations that are more mature in their use of learning </li></ul><ul><li>technologies. </li></ul>
    11. 12. <ul><li>Maturity </li></ul><ul><li>6 strands which collectively entwine to help deliver a successful e-learning implementation. </li></ul><ul><li>Defining Need </li></ul><ul><li>Learner context </li></ul><ul><li>Work context </li></ul><ul><li>Building capability </li></ul><ul><li>Ensuring engagement </li></ul><ul><li>Demonstrating value </li></ul>
    12. 13. <ul><li>Failure </li></ul><ul><li>33 reasons why eLearnng fails </li></ul><ul><li>No Defined Business Purpose </li></ul><ul><li>Lack of Hybrid Skills for Learning Professionals </li></ul><ul><li>Poor Project Management and Planning </li></ul><ul><li>Poor Stakeholder Management </li></ul><ul><li>Failure to understand the Learner’s environment </li></ul><ul><li>Failure to demonstrate value </li></ul><ul><li> </li></ul>
    13. 14. <ul><li>Preventing Failure </li></ul><ul><li>Before embarking on an eLearning-learning project: </li></ul><ul><li>1. learn from other projects (both successes and failures;) </li></ul><ul><li>2. audit their own and their organisation’s capabilities; and </li></ul><ul><li>3. challenge your organisation/clients to document as to why eLearning-learning is required </li></ul><ul><li> </li></ul>
    14. 15. eLearning is about <ul><li>People </li></ul><ul><li>Content & Communication </li></ul><ul><li>Systems </li></ul><ul><li>Technology </li></ul>
    15. 16. Task – Business Case <ul><li>E Learning Strategic Plan </li></ul><ul><ul><ul><li>Executive Summary </li></ul></ul></ul><ul><ul><ul><li>Description of Initiative </li></ul></ul></ul><ul><ul><ul><li>What will be developed </li></ul></ul></ul><ul><ul><ul><li>Options, Risks & Budget </li></ul></ul></ul><ul><ul><ul><li>Implementation </li></ul></ul></ul><ul><ul><ul><li>Staffing and Responsibilities </li></ul></ul></ul>
    16. 17. What will be developed? <ul><li>Content </li></ul><ul><li>Facilitation </li></ul><ul><li>Communication and support </li></ul><ul><li>Assessment </li></ul><ul><li>Group based </li></ul><ul><li>Industry </li></ul>
    17. 18. BC – Executive Summary <ul><li>Summarise the overall business case : </li></ul><ul><li>What are you planning to do & Why are you doing it? </li></ul><ul><li>How business /training need is currently met </li></ul><ul><li>Why the proposed eLearning solution will be a good alternative </li></ul><ul><li>A dvantages of the recommended strategy. </li></ul><ul><li>Identify links between benefits, what you will deliver and benchmarks used to measure success </li></ul>
    18. 19. Why good alternative? Advantages of the recommended strategy
    19. 20. BC – Description of Initiative <ul><li>Clearly define your initiative </li></ul><ul><li>Reason for Initiative – Business Reason </li></ul><ul><li>Ensure proposal has some fit with your organisations strategic planning </li></ul><ul><li>Intended market and target audience (capabilities) </li></ul><ul><li>What eLearning in sector – Why more? </li></ul><ul><li>Staff involved </li></ul>
    20. 21. BC – Options and Benefits <ul><li>What are the benefits </li></ul><ul><li>How can they be measured </li></ul><ul><li>Can you achieve/sustain within a budget </li></ul><ul><li>SWOT </li></ul><ul><li>Stakeholders – Capabilities </li></ul><ul><li>Competitors – what are they doing? </li></ul><ul><li>Repercussions </li></ul>
    21. 22. BC – Costs <ul><li>Staff </li></ul><ul><li>Marketing </li></ul><ul><li>Delivery </li></ul><ul><li>Travel </li></ul><ul><li>Consultants </li></ul><ul><li>Content </li></ul><ul><li>Infrastructure * </li></ul><ul><li>Training </li></ul>
    22. 23. BC – Risk Strategy <ul><li>Document Risks </li></ul><ul><li>Document likelihood of occurring </li></ul><ul><li>Document impact on project if occurs </li></ul><ul><li>Document how contain risk should it occur </li></ul>
    23. 24. BC – Implementation <ul><li>Define Roles </li></ul><ul><li>Define Tasks </li></ul><ul><li>Define Milestones (Tasks, Dates, Accountability) </li></ul>
    24. 25. BC – Implementation <ul><li>Define Project & Team Roles </li></ul><ul><li>Define Training Outcomes </li></ul><ul><li>Outline Content </li></ul><ul><li>Storyboarding </li></ul><ul><li>Development of learning content </li></ul><ul><li>Usability Testing/Sign Off/Approval </li></ul><ul><li>Pilot </li></ul><ul><li>Edits </li></ul><ul><li>Implement </li></ul>
    25. 26. Questions <ul><li>Michael Gwyther </li></ul><ul><li>[email_address] </li></ul>