As marketers, we spend a lot of time looking for “free” tools. We’re trying to stay within a budget, maximize return or avoid the corporate approval process.
And I’ve been there too.
When I decided to open my own business, I was so worried about money that I hesitated to spend $10 on a domain name. Now, I spend hundreds of dollars a month on software, tools, and resources that have enabled me to be a better marketer and do ultimately do a better job for my clients.
These are some of my favorite tools.