* Because sometimes you need more than just an “I’m Sorry”
** The original "Apology Service" idea, submitted as one of the "worst" ideas included : * A Serious, Depressing, Clinical Approach * Key partnership with psychologists * Apologies facilitated by trained “apology facilitators” and assigned experts
** We created something fun, light hearted and cool - and more Marketable! * An apology service which people can turn to when they really have something to apologize for* By visiting the easy to remember website www.iapologize.com people can create and book custom apology solutions
** Stood up your girlfriend ? * Insulted the in-laws ?* Forgot your Anniversary ? * Broke the vase ? * Missed the client meeting ? YOU NEED…
A Grand Gesture The bigger the screw up, the Grander the gesture we will help you make...
when “I’M SORRY” just won’t cut it Visit : www.iapologize.com OR Call : 1-800-APOLOGY AND LET THE EXPERTS HELP YOU! Because sometimes you need more than an "Im sorry"
Turning a Bad Idea into a Good OneApology Service The “bad” idea we selected was an apology service where facilitators are hired to apologize on behalf of someone who doesn’t have the time or the heart to do it themselves. We took this rather clinical idea of training facilitators, and working with psychologists, and shifted the intent of the key activities to make it more fun, light- hearted, and therefore more marketable. We decided to create an apology service which people can turn to when they want to do something extra special for someone. By visiting the easy-to- remember website, www.iapologize.com, people can create and book custom apology solutions - anything from a costumed-singing telegram to an adorable puppy with an apology note tied around it’s neck. The premise of the business is designed to solve a situation that we’ve all found ourselves in at some point...the simple idea that “sometimes you need more than just “I’m sorry”