• Bolder Photography
• Full page scrolling
• Flat Designs
Bolder, high quality human centred
Photography used proudly on the main page
of the site.
More prolific use of large attention grabbing
Used across a broader spectrum of websites.
‘Full page scrolling’ is a technique whereby
the user can scroll their mouse wheel down to
initiate a full page scroll. It allows the user to
move to the next section of content in one
Helps to elevate the ‘finish’ of a site.
Used to enhance usability.
Approach already used by trendsetters such
as Apple on their main product pages, and in
retail sites such as HMV.
‘Video’ will be considered as an effective tool
in web design.
Web design will likely follow curve of
‘lightweight’ video usage following Instagram
Selling products and services in a much more
effective way than using simple images or
large sections of text.
Again, the big-dogs apple have set their trend
with iOS 7, with a vast number of designers
and developers required to redesign existing
apps to follow the new flat design language.
Corresponding browser sites are likely to
Yoyo Design is an award-winning creative
digital agency specialising in innovative
branding, user experience, web design,
technical solutions, project management,
digital strategy and marketing.
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