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On merchandising, displays, and what librarians can learn
from independent book stores
An Indie State of Mind
Who am I?
• Leah L. White
• Head of Popular Materials
• Ela Area Public Library
• @leahlibrarian
• www.leahlwhite.com
Yes but...
http://bit.ly/GVhiJd
Why we should listen
Not so different
And our recommendations aren't based on an Internet
algorithm. We've actually read our recommended books.
And any two peop...
Bookstore model?
We are unique
The Plan
• What is merchandising?
• Merchandising basics
• Collection development
• Bookstore ideas worth stealing
Merchandising
Merchandising Basics
Consistent Signage
Create
experiences
Shelftalkers
Staff Favorite
Bookmarks
Book displays
Stack 'em high (library edition)
Collection
Development
Covers Count
No one wants to check this out.
Ditch those
funky books
Boutique Collections
Local or Regional Author Collections
Steal these ideas
Local
Author
Love
So many more...
• Wild Rumpus, Minneapolis
• Common Good, St.Paul
• The Elliot Bay Book Company, Seattle
• Arcadia Books, ...
Never stop
reading for
pleasure
Thank you.
• Questions?
• Twitter @leahlibrarian
• www.leahlwhite.com
Indie State of Mind (updated)
Indie State of Mind (updated)
Indie State of Mind (updated)
Indie State of Mind (updated)
Indie State of Mind (updated)
Indie State of Mind (updated)
Indie State of Mind (updated)
Indie State of Mind (updated)
Indie State of Mind (updated)
Indie State of Mind (updated)
Indie State of Mind (updated)
Indie State of Mind (updated)
Indie State of Mind (updated)
Indie State of Mind (updated)
Indie State of Mind (updated)
Indie State of Mind (updated)
Indie State of Mind (updated)
Indie State of Mind (updated)
Indie State of Mind (updated)
Indie State of Mind (updated)
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Indie State of Mind (updated)

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An updated version of my merchandising and book display presentation for library staff and libraries.

Published in: Government & Nonprofit
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Indie State of Mind (updated)

  1. 1. On merchandising, displays, and what librarians can learn from independent book stores An Indie State of Mind
  2. 2. Who am I? • Leah L. White • Head of Popular Materials • Ela Area Public Library • @leahlibrarian • www.leahlwhite.com
  3. 3. Yes but... http://bit.ly/GVhiJd
  4. 4. Why we should listen
  5. 5. Not so different
  6. 6. And our recommendations aren't based on an Internet algorithm. We've actually read our recommended books. And any two people want two different things. Why should they be pigeon-holed into buying whatever the steepest discount is? Sure, people want to read "The Help," but where do you go after that? We know the answer by listening to our customers and the community, and that will never change. Stefan Moorehead, Buyer, Unabridged Bookstore http://www.pbs.org/newshour/art/blog/2011/07/how-are-independent-book-sellers-faring-and-adapting.html
  7. 7. Bookstore model?
  8. 8. We are unique
  9. 9. The Plan • What is merchandising? • Merchandising basics • Collection development • Bookstore ideas worth stealing
  10. 10. Merchandising
  11. 11. Merchandising Basics
  12. 12. Consistent Signage
  13. 13. Create experiences
  14. 14. Shelftalkers
  15. 15. Staff Favorite Bookmarks
  16. 16. Book displays
  17. 17. Stack 'em high (library edition)
  18. 18. Collection Development
  19. 19. Covers Count
  20. 20. No one wants to check this out.
  21. 21. Ditch those funky books
  22. 22. Boutique Collections
  23. 23. Local or Regional Author Collections
  24. 24. Steal these ideas
  25. 25. Local Author Love
  26. 26. So many more... • Wild Rumpus, Minneapolis • Common Good, St.Paul • The Elliot Bay Book Company, Seattle • Arcadia Books, Spring Green • Prairie Lights, Iowa City • http://www.indiebound.org/indie-store-finder
  27. 27. Never stop reading for pleasure
  28. 28. Thank you. • Questions? • Twitter @leahlibrarian • www.leahlwhite.com

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