Strategy

2,154 views

Published on

what is strategy

0 Comments
1 Like
Statistics
Notes
  • Be the first to comment

No Downloads
Views
Total views
2,154
On SlideShare
0
From Embeds
0
Number of Embeds
2
Actions
Shares
0
Downloads
12
Comments
0
Likes
1
Embeds 0
No embeds

No notes for slide

Strategy

  1. 1. Session 1 What Is Strategy<br />Operational Effectiveness V/s Strategic Positioning<br /> Positioning – Variety, Need, Access based.<br />Sustain strategic Position – Trade offs and Fit<br /> Trade Off- What not to do & Fit- How to do<br />The Rule Of three- Top Three players Shared 80% Market<br />Nutshell:- strategy is choosing to perform activities differently than rivals do.<br />
  2. 2. Session 2 Theory Of Business- Intel<br />DRAM Business V/s Microprocessor Business<br /> Proprietary Standards<br /> Industry Standards<br /> Intel Inside<br />
  3. 3. Industry Analysis Tools: PEST, SWOT, 4 C’s<br />PESTEL<br />Political- degree of intervention in the economy.<br />Economic factors : interest rates, taxation changes, economic growth, inflation and exchange rates<br />Social: Changes in social trends<br />Technological: Technological advances, new markets created by technological advances.<br />Environmental:  weather and climate change<br />Legal Factors: Legal environment in which firms operate<br />SWOT<br />Strength<br />Weakness<br />Opportunities<br />Threat<br />
  4. 4. 4 c’s<br />Customer:<br />Targeted Market, Preference, Incomes<br />Context: Government regulation<br />Competition: Existing + Potential <br />Company:<br />Resources, Policies<br />Internal<br />External<br />
  5. 5. Regulation And Indian Floor mill<br />Method of Case Analysis<br />Context<br />Problem Analysis<br />Internal & External<br />Alternatives<br />Parameters For Alternatives<br />Suggested Strategy<br />
  6. 6. Regulation And Indian Floor mill<br />Effect Of external environment.<br /> Deregulation<br /> Liberalization<br /> Freight Equalizing Subsidy<br />
  7. 7. Structural Analysis Of Industry- Application in the YAHOO case<br />Threat Of Entry:<br />Barriers: Economies of Scale<br />Cost of entry<br />Ease of access to distribution channel<br />Retaliation by rivals <br />Govt Regulation<br />Power Of Buyers: (Bargaining)<br />High When few large scale Buyers<br />High when Suppliers are undifferentiated high no of suppliers<br />Cost of switching Low<br />Rivalry<br />Threat Of Substitutes:<br />Product Based<br />Need Based<br />Generic Substitution<br />Power Of Suppliers: (Bargaining)<br />High When few large scale Suppliers<br />Cost of switching is high<br />
  8. 8. Matching Dell: Creating Competitive Advantage<br />Differentiation Strategy:- <br />Strategic Fit creating a Competitive Advantage<br />
  9. 9. The Lips And The Hips<br />HIPS - High <br />involvement products -<br /> products for which the <br />buyer is prepared to<br />spend considerable time <br />and effort in searching.<br />LIPS -Low involvement products - Products which are bought frequently and with a minimum of thought and effort because they are not of vital concern nor have any great impact on the consumer's lifestyle. <br />Transforming LIPS to HIPS<br />
  10. 10. VISION, MISSIONS, BHAG’s<br />Vision<br />Elements<br />Core Purpose <br />Core Values <br />BHAG’s<br />Envisioned Future<br /> Guiding Philosophy, <br />Tangible Image<br />Mission<br /> Targeting<br />Common Enemy<br />Role Model<br /> Internal Transformation<br />

×