DR+A Retail Landscape Quals


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DR+A Retail Landscape Quals

  1. 1. DR+ADavid Robbins + Associates
  3. 3. IntroductionFirm ProFile ...Merging architecture, design, economics, and environment… DaviD Robbins + associates With more then 20 years of experience that spans a broad range of project typologies, DR+A is a full service planning, architecture, engineering and real estate services group offering a comprehensive range of services to both the public and private development communities. Having worked in nearly every state in hundreds of cities nationwide, and around the globe, we have been involved in every aspect of development. DR+A merges architecture, design, economics, and environment creating great spaces where people want to live, work, play, and grow. ouR Mission DR+A creates integrated design solutions that provide dynamic, energetic and fiscally viable environments... Having the innovation, creativity, and the passion for developing places into strong, sustainable and livable environments, our teams address the needs of both communities who are faced with the challenges of growth, as well as those that want to enhance their existing cities, towns, villages, and neighborhoods. We understand the complex issues that are involved in growth and development; more importantly, we understand how to work with these issues to create strong, vibrant, enduring communities. Helping both the public and private sectors through the collaborative process of place making, we offer insight into creating pedestrian-friendly streets, mixed-use developments, housing options, valued open spaces, and transit-oriented design. It is our belief that through these efforts we can lead people to understand the benefits of aesthetically pleasing environments that provide for economic viability, healthier lifestyles, and reduced energy consumption...in essence a better quality of life. DR+A’s expertise ranges from small infill projects to large scale master plans, intimate town centers to highly visible, urban retail developments. We work with our clients in developing livable patterns for growth that provides for a diverse mix of uses, promotes accessibility, reinvests in community and provides for usable open spaces. By looking beyond a site’s physical limits and boundaries, we incorporate the numerous environmental, economic and social dynamics at play. The layering of spaces, aesthetics, fiscal goals and community needs are just a few of the factors taken into account. This approach helps our clients reach their goals of creating meaningful destinations with personality and soul that draw people back, time and again. DR+A
  4. 4. The TeamABOUT US ...reflecting clients’ needs and not simply staff availablity...OUR ORGANIZATIONDR+A is organized to encourage the creative process and collaborate at all levels and in all places. Our passion formerging architecture, design, economics, and environment is based in this interactive, integrated, and iterative designprocess. Our organization and stategic alliances are a reflection of our belief that our clients’ needs come first and arebuilt around your specific project rather than simply staff availability. We strongly believe in an integrated project teamthat takes numerous variables into account.DR+A is rooted in the concept of merging architecture, design, economics and environment in our client’s projects.Far too often the dynamics of economy, both at the micro and macro levels, are often overlooked by others until a redflag is raised at a crucial crossroads. At DR+A we understand that a project’s success is not only rooted in its positionwithin greater economic market and environment, but we also recognize that there are literally hundreds and hundredsof micro economic decisions that we must address in order to deliver a project on time and on budget. We treat everyproject as if it is coming out of our own checkbook.DR+A’s approach to meeting our clients’ goals is to require maximum communications between team members andclearly understand and document these requirements and expectations. DR+A’s ability to manage this open dialogue isessential in not only meeting the schedule and budget requirements of a project, but also in meeting and exceeding ourclients expectations. OUR LEADERSHIP Mr. Robbins is an accomplished planner, urban designer and landscape architect with over twenty years of experience helping both the private and public sector address complex planning, design and development challenges. Working with multi-disciplinary teams of engineers, architects, planners and landscape architects, Mr. Robbins has been responsible for leading complex projects for commercial, residential, institutional and corporate clients. His work has focused on challenges for projects ranging from small urban infill to new cities. These include strategic planning studies, community development & redevelopment, downtown revitalization plans, land-use planning, urban design, campus planning, streetscape and corridor planning as well as mixed-use developments, retail centers, golf, resort and residential communities. The recipient of numerous national and local planning awards, Mr. Robbins’ work focuses on helping clients to reach their goals and creating environments that incorporate the numerous environmental, economic and social dynamics at play. In addition, he has unparalleled experience leading and participating in community/neighborhood public open houses, forums, workshops, charrettes and public meetings. Before beginning DR+A, Mr. Robbins worked in a range of organizations from a small one man shop to large multinational firms. He served as the designer and project manager for these firms most high profile projects. Mr. Robbins was the youngest Associate named by RTKL Associates Inc. and Senior Associate with the HOK Planning Group. Previous to DR+A, Mr. Robbins was Studio leader for GreenbergFarrow’s New York office. Mr. Robbins received his Master of Urban Planning, as well as, his Master of Landscape Architecture from Harvard University Design School and his Bachelor of Landscape Architecture from Cal Poly San Luis Obispo. DR+A
  5. 5. David I. Robbins RLA, AICP, LEED®Mr. Robbins is an accomplished planner, urban designer and landscape architect with over 20 EDUCATION Master inyears experience working in both the private and public sectors. His experience has focused on Landscape Architecture,complex planning, design and development challenges. Working with multi-disciplinary teams of Harvard University, 1998engineers, architects, planners and landscape architects, Mr. Robbins has been responsible for Master in Urban Planning,leading complex projects for commercial, residential, institutional and corporate clients. These Harvard University, 1998include strategic planning studies, community development & redevelopment, downtown Harvard Continuingrevitalization plans, land-use planning, urban design, campus planning, streetscape and corridor Educationplanning as well as mixed-use developments, retail centers, golf, resort and residential Golf Course Design, 1998communities. Golf/Residential Communities, 1998The recipient of numerous planning awards, Mr. Robbins’ work focuses on helping clients toreach their goals and creating environments that incorporate the numerous environmental, Bachelor of Landscapeeconomic and social dynamics at play. In addition, he has a great deal of experience leading and Architecture, California Polytechnic State Sanparticipating in community/neighborhood public open houses, forums, workshops, charrettes and Luis Obispo University,public meetings. Select project experience includes: 1995RTKL ASSOCIATES INC. (1998 – 2003) REGISTRATIONSOver his five year tenure with RTKL, Mr. Robbins helped to rebuild the Dallas office’s Planning Landscape Architect Alabama, Georgia,and Urban Design Group from just four people to more then a dozen staff members and in turn New York, Southrose to become the youngest Associate at RTKL. The following projects reflect his primary Carolina, Tennessee,responsibilities which included lead project designer, project/group manager, and lead marketer. TexasAdditional responsibilities included: construction administration, illustrative rendering, Connecticut (in process)representation at conferences, lecturer, recruiting, and mentoring. New Jersey (in process) Council of LandscapeCity & Regional Planning Architectural RegistrationBryan Central Business Corridor Plan, Bryan, Texas Boards - Certified AICP Certified PlannerChang Ying, China NJPP (in process)Chicureo Ciudad, Santiago, ChileCity of Heife New Municipal and Cultural District, Anhui Province, China AFFILIATIONSDallas Main Street, Dallas, Texas American Institute ofFrisco Main Street, Frisco, Texas Certified Planners American PlanningFort Worth Avenue Corridor, Dallas, Texas AssociationGalatyn Urban Center, Richardson, Texas American Society ofIrving TIF District, Irving, Texas Landscape ArchitectsNorthwest Corridor, Dallas, Irving, and Las Colinas, Texas Urban Land InstitutePalmer Village, Colorado Springs, Colorado Congress for New Urbanism United States Green BuildingPlaya Del Norte, Tumbes, Peru CouncilPreston Road Corridor Overlay District, Frisco, Texas Urban Parks InstitutePresident George Bush Station Area Plan, Richardson, TexasSix Points Roundabout, Fort Worth, Texas PROFESSIONALSouth Calhoun Road Neighborhood Plan, Brookfield, Wisconsin ENDEAVORS GreenbergFarrow Inc.Westside Neighborhood and Land Use Study, Sun Prairie, Wisconsin HDR Inc. HOK Planning GroupMixed Use / Residential RTKL Associates Inc.Addison Circle, Addison, TexasAkron Cultural District, Akron, OhioArena Place, East Rutherford, New JerseyBear Creek Town Center, Dallas, TexasBrandon Main Street, Hillsborough County FloridaOld Farmers Branch Station Area Plan, Farmers Branch, TexasDallas Sustainable District, Dallas, TexasLantana, Denton, TexasLegacy Town Center, Plano, TexasMeadows Town Center, Castle Rock, Colorado DR+A
  6. 6. David I. Robbins, RLA, AICP, LEED® ContinuedRiverPark, New Orleans, Louisiana HospitalitySouth Side Works, Pittsburgh, Pennsylvania The Inn at River Ranch, Lafayette, LouisianaThe Gardens of Coast Oak, Woodside, California Our Lucaya, Grand Bahamas Hill Country Hyatt, Austin, TexasIn addition, Mr. Robbins has led a variety of residential Packery Channel Resorts, Corpus Christi, Texasplanning studies for a range of building typologies invarious locations both domestically and internationally. IndustrialThese range from single family and town homes to mid- Convergence Technology Park, Richardson, Texasrise and high-rise projects. The Embarcadero Business Park, Laredo, Texas First Industrial @ The Colony, The Colony, TexasRetail Kalos - Nuevo Laredo Industrial Park, Nuevo Laredo MexicoArlington Town Center, Arlington, Texas Kalos - Monterey Industrial Park, Monterey MexicoArundel Mills Lifestyle Expansion, Arundel, MarylandBayshore Mall, Milwaukee, Wisconsin HealthcareCircle T, Westlake, Texas Baylor Heart Hospital, Dallas, Texas.City Works, Cleveland, Ohio Centennial Medical Center FRISCO, TexasClay Terrace, Carmel, Indiana Providence-Everett Healthcare, Everett, WashingtonConcord Mills Lifestyle Expansion, Concord, California St. Luke’s Episcopal Hospital, Houston, TexasLa Frontera, Round Rock, TexasMainStreet at FlatIron, Broomfield, ColoradoOntario Mills Lifestyle Expansion, Ontario, CaliforniaSo7th,Fort Worth, TexasThe Avenue Winrock, Albuquerque, New MexicoThe Gulch, Nashville, TennesseeThe Mills @ Arden Hills, St. Paul, MinnesotaThe Shops @ Legacy Town Center, Plano, TexasThe Village of River Ranch, Lafayette, LouisianaWoodlands Mall Expansion, The Woodlands, TexasWalker Woods, Grand Rapids, MichiganTHE HOK PLANNING GROUP (2003 – 2005)Mr. Robbins joined the HOK Planning Group’s Atlanta Office in 2003 and over the next two and a half years helped to rebuild thedepartment from three people to some ten people. As a Senior Associate, Mr. Robbins served as the lead designer on many of hisprojects, as well as project manager. Mr. Robbins also worked with other HOK offices as a key team member for many charrettes andcommunity workshops serving as the expert in mixed use, retail, and residential development. When called upon, he also providedconstruction administration and illustrative rendering for select projects. In addition to these responsibilities, he served on both thedesign and marketing core councils which helped to formulate strategic direction for the international practice.Planning & Urban Design Mixed Use / ResidentialAugusta Downtown Streetscape, Augusta, Georgia Bon Secour Marina Towers, Gulf Shores, AlabamaBraddock Station Area Plan, Washington, D.C. Carver Theater Redevelopment, Miami, FloridaEastlake Park Redevelopment, Atlanta, Georgia East Lake Station Area, Atlanta, GeorgiaGwinnett County Revitalization Plan, Gwinnett, Georgia Fortune Plaza, Chongqing, ChinaGwinnett Place Mall Revitalization Study, Gwinnett, GA MLK Transit Mixed Use, Miami, FloridaHapeville Downtown Streetscape, Hapeville, Georgia Santa Fe Terminal, New MexicoNorth Beach, Doha, Qatar Seven Oaks, Atlanta, GeorgiaPoplar Pointe, Washington, D.C. The Village at Chesterfield, Chesterfield, MissouriRiverview Master Plan, Atlanta, Georgia 6075 Roswell Road, Sandy Springs, GeorgiaSpringdale Arena, Springdale, ArkansasWest End Streetscape, Greenville, South Carolina12th and Menaul, Albuquerque, New Mexico DR+A
  7. 7. David I. Robbins, RLA, AICP, LEED® ContinuedRetail EducationAcoxpa Redevelopment, Mexico City Applied Sciences and Technology Complex, Huntsville, AlabamaHouston Pavillions, Houston, Texas Georgia State University Master Plan Update, Atlanta, GeorgiaSouth Point, MacDonough Georgia Georgia Tech Dining Redevelopment, Atlanta, GeorgiaTown and Country Mall, Houston, Texas. Kennesaw State University English Building Expansion, GeorgiaWalmart Redevelopment Prototype, multiple locations Kennesaw State University North Campus Parking Study, Georgia Lincoln School, Costa RicaIndustrial Panthersville Sports Complex, Atlanta, GeorgiaOpus Motorola Site, Suwanee, Georgia Shelby Hall, University of Alabama Tuscaloosa, AlabamaGuangzhou International Beverage, Nutrition Tennessee Tech Science Complex, Cooksville, Tennessee Products, and Logistics Center, China Transportation and Technology Hall, Auburn University, Alabama University of Alabama Huntsville Campus Master Plan, AlabamaCorporate / Campus University of Georgia Pharmacy Building Expansion, Athens, GADawson County Administration Complex, Georgia University of North Carolina Asheville Wellness CenterDawson County Detention Center, Dawsonville, GeorgiaGeorgia Power, Atlanta, GeorgiaGSA Social Security Administration Building, AlabamaNASA 4600 Complex Master Plan, Huntsville, AlabamaNASA 4601 Building, Huntsville, AlabamaNASA 4602 Building, Huntsville, AlabamaNASA 4603 Building, Huntsville, AlabamaOffice Depot Global Headquarters, Boca Raton, FloridaHDR INC. (2005 – 2006)Initially offered the opportunity to open HDR’s New York City Planning and Urban Design Practice, Mr. Robbins instead spent his yeartenure as traveling between New York, Atlanta, Tampa, and charrettes across the country. In his role as an Urban Design specialist,he served as lead designer, illustrator, and technical expert for these projects. Mr. Robbins’ expertise focused on mixed use, retail,and residential development typologies.Planning & Urban Design Mixed Use / ResidentialCity of Largo Town Center Guidelines, Largo Florida Amsterdam Village, Atlanta, GeorgiaEast Lake Station Area, Atlanta, Georgia Dale Marbury Mixed Use Development, Tampa, FloridaDowntown Treasure Island, Florida Pendell Road Development, Poughkeepsie, New YorkHeart of the TRIAD, Greensboro, Winston, Salem, NC Neptune Road Development, Poughkeepsie, New YorkLargo Town Center, Largo, Florida Stanley Avenue Mixed Use Development, Dobbs Ferry, NYA Shared Vision for Port Washington, Port Washington, New York Due Diligence StudyScottsdale 2020 Transportation Plan, Scottsdale, Arizona Broward County Government Center Relocation,University of Washington Land use and Roadway Study, Fort Lauderdale, Florida Seattle, Washington Winton Manor Government Center & Mixed Use, Winton Manor, FloridaLandscape ArchitectureCaryle Place II, Carle Place, New YorkInterstate 95 Rest Area Studies, Various LocationsLandscape Studies, Various Locations DR+A
  8. 8. David I. Robbins, RLA, AICP, LEED® ContinuedGREENBERGFARROW (2006 – 2009)Over his three year tenure with GreenbergFarrow, Mr. Robbins helped to establish the firms newly founded Planning service group asa presence in both New York City and across the nation. The firm turned to him to lead the most complex planning, design anddevelopment challenges. The following projects reflect his primary responsibilities as lead project designer, project/group manager,and lead marketer. Additional responsibilities included: construction administration, illustrative rendering, recruiting, and mentoring.Planning & Urban Design RetailAllen Plaza, Atlanta, Georgia Bay Plaza Mall, Bronx, New YorkDowntown Derby Redevelopment, Derby, Connecticut Baker Center, Elizabeth, New JerseyFeil Organization Properties, Clark, New Jersey Bloomfeld Retail Studies, Various Locations New YorkFulton Street Signage Program, Brooklyn, New York BJ’s Wholesale Club, Various Locations, New YorkGateway Center, Brooklyn, New York Chera Red Hook, Brooklyn, New York Cinco Ranch, Houston, TexasMixed Use / Residential Costco, Various Locations, New YorkBaltimore Towers, Baltimore, Maryland Gateway Center at Bronx Terminal Market, Bronx, New YorkCeladon, Elizabeth, New Jersey Islip Pines, Holbrook, New YorkCity Point, Brooklyn, New York Lauth Forsyth, Center, Forsyth County, GeorgiaCrossings @ Southern, Brooklyn, New York Midway Development, St. Paul, MinnesotaEdens Avant Merrifield, Virginia P/A Associates – Retail Studies, Various Projects, New YorkLandsdowne Redevelopment, Ottawa, Canada Polaroid Redevelopment, Waltham, MassachusettsOverpeck Creek, Ridgefield, New Jersey Roosevelt Mall Redevelopment, Philadelphia, PennsylvaniaPost Oak Redevelopment, Houston, Texas Shore Parkway, Brooklyn, New YorkRelated Companies Studies, Various Locations NY, NJ, CT Station Plaza, Sheepshead Bay, New YorkSouth Beach, Ha’penny Bay, St. Croix, US Virgin Islands Sunset Marketplace, New York, New YorkVornado Studies, Various Projects, NY, NJ, CT Target, Various Locations, USWoodruff Point, Greenville, South Carolina The Shops @ Riverhead, Bronx, New York Trammell Crow - Retail Studies, Various Locations USLandscape Architecture Tuxedo Marketplace Redevelopment, Atlanta, GeorgiaFlatbush Gardens, Brooklyn, New York Weston Road Retail Center, Toronto, Canada44 Drive, Long Island City, New York 280 Richards Avenue, Brooklyn, New YorkGateway Center II, Brooklyn, New YorkDR+A (2009 – PRESENT)In 2009, Mr. Robbins opened DR+A. Merging architecture, design, economics, and environment, DR+A creates elegant and functionaldesign solutions. Mr. Robbins’ efforts range from simple landscape plans and interior design to major planning and design projects.Mr. Robbins considers every project to be a unique and specific challenge to our creative capabilities. The ultimate goal is to createsolutions that are beyond the client’s greatest expectations.AWARDS AND DISTINCTIONSMr. Robbins has received a variety of local, state, and national awards in planning and landscape architecture. These include awardsfrom: American Institute of Architects, American Society of Landscape Architects, American Planning Association, Congress fro theNew Urbanism, North Central Texas Council of Governments, Texas Transportation Alliance, and the Dallas Business Journal. DR+A
  9. 9. Markets & ServicesMarkets Planning...a national perspective delivered loacally...DR+A is a full-service planning and creative services organization with a diverse portfolio of experience and expertise. DR+A draws uponour resources and strategic alliances to provide our clients with the most comprehensive planning, urban design, architectural and creativeservices available. Great places are the result of great planning and thought. DR+A creates elegant, functional, and economically viable designsolutions that merge architecture, design, economics, and environment. Planning & Urban Design camPUs Whether you are in New York, Beijing, DR+A’s academic and campus planning or somewhere else around the globe... bridges the gap between traditional we all face the issues of how we live, design and modern functionality. work and play. Elements of traffic, We design campuses that reflect housing, economy, and environment the school ‘s character and history. effect our everyday lives. DR+A acts Our designs reflect the institutions’s locally and thinks globally. academic needs while promoting student life. The thoughtful blending retail & entertainment of master plan, architecture, and Retail is an ever evolving format that landscape create unique environments requires a careful crafted response for years to come. that incorporates design, economics, and environment. DR+A design places HosPitality that foster interaction, function as that DR+A provides a range of services “other place” in our lives, are fiscally from master planning, architecture, viable, and respond to not only the landscape architecture, and branding. needs of today’s consumers, but are also We have worked with a variety of flexible enough to adapt to changes in clients including: vacation home market.. communities, timeshares, limited stay and full service hotels, resorts, spas, mixeD Use and convention center hotels. Mixed-use projects begin with the solid planning principles of establishing a HealtHcare unique “genus loci” or sense of place. From site selection to strategic facilities The mix of users must work not planning to landscape architecture only individually, but also collectively. DR+A provides our clients with a Balancing the needs of retail users with range of services. DR+A works with the functional requirements of other hospitals, healthcare groups, doctors, users is accomplished through our and developers in providing services intimate knowledge of both. In the end, for medical office buildings, outpatient people experience a place and not just facilities, dialysis centers, as well as a store.. hospitals and teaching facilities. HoUsing lanDscaPe Creating unique environments in arcHitectUre which to live, work, play, and grow. Landscape arcitecture is at the core DR+A’s residential projects span of DR+A’s practice. We work with numerous typologies and construction our clients to create enduring places methodologies. Our portfolio includes: and spaces that reflect the merging low,medium, and high density urban of architecture, design, economy,and residential, single family homes, environment. Our landscape townhomes, senior housing, and student architecture work is integrated with housing. No matter the environment our urban design practice to reflect DR+A develops a unique sense of place our holistic approach to development. and community. sUstainable Design WorkPlace Integrated into all of our work is an eye Next to the time we spend with our towards sustainable design. At DR+A families, the workplace is in many we move beyond the simple labels of cases like our second home and family. “sustainability” and LEED design and DR+A has worked with both the public look at our projects holistically and and private sectors developing unique offer our clients a variety of options workplace environments that respond that are not only sustainable, but also to the specific need of end users and fiscally viable. organizational structure. DR+A works with our clients in optimizing both the physical and structural organization. DR+A
  10. 10. Retail Development
  11. 11. repositioningretail centersVarious LocationsClient: Multiple Clients size: VariesserViCes: Master planning urban design landsCape arChiteCturestatus: VariesAs a result of the economy forthe past few years thousandsof stores have been shuttered,new projects have beenshelved, rents have been cut,and property values havetanked. Capital realities andtenant demand do not supportmajor retail developments.More than ever, now is the timeto consider a strategicrepositioning effort of yourexisting retail center.What are the most effectivephysical steps you need to taketo get there? How do youcreate a new shoppingenvironment to attract retailersand customers while mitigatingredevelopment costs? At DR+Awe believe there are keyelements to repositioning anaging center. These include:FaçadesSignageLightingLandscapeCirculationPublic spacesUnderstanding the power ofthe tools available to you is thefirst step in moving forwardwith your project - “architecturelite” such as new graphics,wayfinding, signage andidentity, can be as influential inchanging markets as heavyconstruction.Whether you decide onexpansion, a completedemolition, rebuild, or simplymodifying aesthetics, DR+A isthere to help you make the finalproduct the best use of whatyou have while translating itinto modern language. DR+A
  12. 12. THE MILLS @ARDEN HILLSArden Hills, MNCLIENT: THE MILLS CORPORATION & PARTNERSSIZE: 1,500+ ACRESSERVICES: MASTER PLANNING ARCHITECTURE LANDSCAPESTATUS: PLANNING COMPLETEThe design team was engagedby the Mills Corporationand its partners as part ofa development competition tobring retail, commercial andresidential development to thethe city.The plan focuses on thedevelopment of a two millionsquare foot mall and adjacentopen air lifestyle towncenter. The mall continuesthe Mills expansion programand combines nationaldiscounters and specialityshops. The town centerblends ground floor retailersand restaurants with upperfloor office and residentialusers in an urban formatreminiscent of a traditionalvillage center. Surroundingthe development are fiveresidential neighborhoods withhomes ranging from smallneo-traditional lots to multi-acre ranchettes.The various elementsare connected through astreetscape network and openspaces. These will includehiking and bicycling trails forthe public. Expanded publictransit will be brought to thesite to better connect it withdistant neighborhoods and thetraditional downtown core.The work described on thispage was completed by DavidRobbins while working withRTKL Associates Inc. DR+A
  13. 13. POPLAR POINT Washington, DC CLIENT: NAME WITHHELD AT CLIENTS REQUEST SIZE: 80+ ACRES SERVICES: MASTER PLANNING ARCHITECTURE LANDSCAPE STATUS: PLANNING COMPLETE Along a prominent bend in the eastern shoreline of the Anacostia River, this underutilized land has nearly a mile of unimpeded access to the water and spectacular views of the Capitol and downtown. Taking advantage of the waterfront, the master plan includes transforming the property into a mixed-use live, work, play and entertainment district. Also, a new Major League Soccer stadium, music venues, retail, office and residential uses will be featured. The development is focused around a series of village greens that extend from the surrounding neighborhood to a new regional waterfront park and venues. Distinct retail, residential, and civic districts are formed around these greens and street hierarchy. The development program for the district calls for some 750,000 square feet of retail, 1.2 million square feet of office, 500 hotel rooms and almost 2,000 residential units. The work described on this page was completed by David Robbins while working with PE NT H O U S E P E N TH O US E the HOK Planning Group. LO FT F L AT F L AT LO F T F L AT F L AT LOFT F L AT F L AT LO F T F L AT F L ATPARKING F L AT F L AT PA R K I N GPARKING F L AT F L AT PA R K I N GPARKING F L AT F L AT PA R K I N GBIG BOX LO B B Y / R E TA I L / B OX R E TA I L DR+A
  14. 14. AVENUE WINROCKAlburquerque, NMCLIENT: COUSINS PROPERTIESSIZE: 125 ACRESSERVICES: MASTER PLANNING ENTITLEMENTS ARCHITECTURE LANDSCAPESTATUS: PLANNING - COMPLETEA multi-disciplinary teamof planners, architects andlandscapes architects workedto reposition Albuquerque’saging Winrock Mall and createa unique and successful mixeduse retail, entertainment, andoffice environment. The planenvisions a lively shoppingdistrict with an inviting mainstreet atmosphere anchoredby a strong town center thatreflects the culture and heritageof Albuquerque. The AvenueWinrock is a pedestrian friendlyenvironment that draws visitorsin to a comfortable setting thatencourages exploration anddiscovery of a whole new wayof shopping and entertainmentfor the region.The Avenue Winrock will be afresh new destination and thenexus of the revitalization effortof the Uptown area, increasingproperty values, providingnew tax revenues for the city,creating a substantial numberof jobs, inspiring growth andnew development...in essencethe new center of communityactivity.The Avenue Winrock offers: The Best Location The Best Tenants A History of Success A Fresh Face A True Live, Work, and Play EnvironmentThe work described on thispage was completed by DavidRobbins while working withRTKL Associates Inc. DR+A
  15. 15. CIRCLE TWestlake, TexasCLIENT: HILLWOOD DEVELOPMENT GENERAL GROWTHSIZE: 400+ ACRESSERVICES: MASTER PLANNING ARCHITECTURESTATUS: PLANNING COMPLETE CONSTRUCTION ONGOINGCircle T Ranch is a partnershipbetween General GrowthProperties and HillwoodDevelopment Corporation todevelop one of Texas’s largestshopping centers. Plans callfor a 2 million- square-footupscale shopping center witha Texas ranching theme --complete with roaming buffalo,longhorns and limestoneconstruction -- on 128 acressouth of Texas 114 and Texas170. The design calls for sixanchor stores, a multiscreentheater and high- end shopsand restaurants at the edgeof a lake.This resort-style developmentwill have the feel of a Texanranch. Inclusive of an openair village bisecting the mall,Circle T will encompass 1.6million square feet of shops inthe form of 4 initial departmentstores and numerous lifestyleretailers. Three more anchorsare proposed for the secondphase of development.Entertainment options likea carousel, ice rink, and sit-down restaurants will completethis new community hub andgrand-scale regional shoppingmall.The work described on thispage was completed by DavidRobbins while working withRTKL Associates Inc. DR+A
  16. 16. GATEWAY CENTERBrooklyn, New YorkCLIENT: RELATED COMPANIES THE CITY OF NEW YORKSIZE: 200+ ACRESSERVICES: MASTER PLANNING ULURP ARCHITECTURE LANDSCAPESTATUS: PLANNING COMPLETE DEVELOPMENT ONGOINGLocated off of the Belt Parkwayin Jamaica Bay, this BuildingBrooklyn Award Winner forNew Retail Construction isexpanding to include a secondphase of retail developmentand the planning andcoordination for the intendedresidential component is nowbeing planned and developed.The team was asked to addressboth the retail components aswell as coordinate the overallULURP process. The designteam has developed a seriesof design guidelines andprovided schematic design forall of the tenants.The original phase, a 54-acreshopping center remains asa substantial commercial hubfor the surrounding Brooklyncommunities. The secondphase of the retail centeradds some 400,000 sf ofretail along with parking for3,230 vehicles. This phaseof development focusesmore greater attention to thepublic realm and provides forretail in a pedestrian-friendlyenvironment.The work described on thispage was completed by DavidRobbins while working withGreenbergFarrow. DR+A
  17. 17. WOODRUFF POINTGreenville, South CarolinaCLIENT: MCCHESNEY PARTNERSSIZE: 78 ACRESSERVICES: MASTER PLANNING ARCHITECTURE LANDSCAPE ARCHITECTURE ENTITLEMENTS LEED CERTIFICATIONSTATUS: PLANNING - COMPLETELocated at the highly visiblecrossroads of Interstate 85 andWoodruff Road, this seventyfive acre brownfield site willprovide a unique oportunity forredevelopment with it proximityto downtown, existing regionalattractions, and residentialneighborhoods.Woodruff Point envisions thetransformation of a 1.8 millionsquare foot manufacturing andwarehousing facility into avibrant regional center. Theoverall design shapes adynamic relationship betweena series of live, work, shop, andplay districts. The developmentwill ultimately include over 4.5million square feet of retail,office, residential (town homes,condos, and apartments) andhotel spaces focused around acentral linear public park. Thedistricts are linked by a seriesof pedestrian friendly walkways,tree-lined boulevards, bikepaths and green spaces.The work described on thispage was completed by DavidRobbins while working withGreenbergFarrow. DR+A
  18. 18. ISLIP PINESIslip, New YorkCLIENT: SEROTA PROPERTIESSIZE: 136 ACRESSERVICES: MASTER PLANNING ENTITLEMENTS ARCHITECTURE LANDSCAPESTATUS: ON GOINGPROGRAM: RETAIL CINEMA RESIDENTIAL HOTEL OFFICE & INDUSTRIALLocated at the intersection ofVeteran’s Memorial Highwayand Sunrise Highway, IslipPines is a mixed-use,walkable, and sustainabledevelopment. This 136-acresite will combine retail,residential, office, andindustrial uses into. At theheart of the project is a450,000 square feet lifestylecenter along one of the mostprominent roads on LongIsland. This shopping centerwill feature a blend of nationalretailers, a cinema and abookstore with a seriesrestaurants and localmerchants planned around apromenade and retail street.More then 400 workforcehousing units will be developedadjacent to the center, as wellas 1,200,000 square feet ofoffice and industrial space. DR+A
  19. 19. CINCO RANCHHouston, TexasCLIENT: THOR EQUITIESSIZE: 75 ACRESSERVICES: MASTER PLANNING ENTITLEMENTS ARCHITECTURE LANDSCAPE ARCHITECTURESTATUS: PLANNING COMPLETELocated in the rapidly growingarea west of downtownHouston, Cinco Ranch blendsboth large format retail witha lifestyle center through aTexas ranch. The overalldesign shapes dynamicrelationships betweenbuildings, the landscape andsurrounding developmentsat a scale that encouragespedestrian activity. The open-air retail center featuresshops, restaurants and officespace. Particular attentionwas focused on encouragingpedestrian activity by linkingthe entire site with paths,plazas, water features, bicycletrails and pedestrian paths.Public art, creative seating,paving patterns and brilliantlycolored graphics and signageall add to the pedestrianexperience.The work described on thispage was completed by DavidRobbins while working withGreenbergFarrow. DR+A
  20. 20. SOUTHSIDE WORKSPittsburgh, PACLIENT: THE SOFFER ORGANIZATIONSIZE: 80 ACRESSERVICES: MASTER PLANNING ENTITLEMENTS ARCHITECTURE LANDSCAPESTATUS: PLANNING COMPLETE DEVELOPMENT ONGOINGThe primary purpose for theredevelopment of the formerSouthside Works steel mill siteis to create a mixed-use urbanenvironment adjacent to thehistoric Southsideneighborhood of downtownPittsburgh.The culmination of a series ofpublic workshops and a carefulanalysis of the site and historiccity fabric, the master plancreates an urban developmentframework which extends theexisting urban fabric of thesouthside neighborhood andhighlights several activitycenters. The developmentfocuses on a vibrant mixed-use community combiningretail, entertainment, hotel,commercial office, marinauses, and civic/cultural useswith urban medium densityhousing.When complete, the 65 acredevelopment will contain210,000 square feet of ground-level retail/entertainment uses,a 200 room hotel, 600 housingunits, 100 marina slips, 11acres of public park and venuespace, and 1.6 million squarefeet of high-tech office andflex-warehousing space.The work described on thispage was completed by DavidRobbins while working withRTKL Associates Inc. DR+A
  21. 21. SUNSETMARKETPLACEBrooklyn, New YorkCLIENT: TIME EQUITIESSIZE: 7 ACRESSERVICES: MASTER PLANNING ENTITLEMENTS ARCHITECTURE LANDSCAPE ARCHITECTURESTATUS: PLANNING COMPLETESunset Marketplace will bea unique 1.45 million squarefoot, mixed-use developmentincorporating a historicallypreserved loft building,originally constructed in 1916,and 337,319 square feet ofnew construction. The historicportion of the developmentwill house light industrial andcommercial space on theupper floors and retail on thelower levels. The 330,000square foot parking garageis designed to accommodate1,127 vehicles (394 self park,733 attended). The project istargeted to be LEED® Goldcertified and incorporatesindustrial aesthetic elementsto maintain the contextualintegrity of the original district.The work described on thispage was completed by DavidRobbins while working withGreenbergFarrow. DR+A
  22. 22. EAST LAKESTATION AREAREDEVELOPMENTEast Lake, GeorgiaCLIENT: MCCHESNEY PARTNERSSIZE: 16 ACRESSERVICES: MASTER PLANNINGSTATUS: PLANNING - COMPLETELocated at the East LakeMARTA Station, the projectoffers a unique opportunity fordevelopment at the center ofan emerging community. Thedistrict is centered on a civic-scaled urban plaza designedto be both a local and regionaldraw by providing a frameworkfor special events. The blend ofpublic and private spaces willcreate a dynamic destinationthat will be a unique live, work,and play environment.The development programhas been divided into twosections - north and south.The southern portion willconstitute the initial phase withthe northern piece reservedfor future development.Phase One includes: 60,000square feet of retail, 160residential units (including live/ work units), and a 430 spaceparking deck to accomadateboth public and private uses.Phase Two developmentincludes: 10,000 square feetof retail, 150 residential units(including live / work units),and a 440 space parkingdeck to primarily accomadatestation parking.The work described on thispage was completed by DavidRobbins while working withRTKL Associates Inc. DR+A
  23. 23. Landscape Architecture
  24. 24. NYC ParkiNgregulatioNComPliaNCeVarious LocationsClient: Multiple Clients size: VariesserViCes: Master planning landsCape arChiteCturestatus: VariesIn late 2007, New York Cityadopted zoning amendmentsfor parking lot landscapingwith the goal of “Improvingdesign of parking lots whileminimizing impact oncommercial & communityfacility developments…”In actuality, it has createda level of complexity thateffects much more then justthe aesthetics, environment,and safety objectives of theCity. Having worked on anumber of planning proposalsfor developers throughoutthe city, we understand thenuances associated withthese regulations. Some ofthe critical issues we haveencountered include: n Retail Visibility n Pedestrian Circulation n Handicap Parking Issues n Buffering & Screening n Drainage n IrrigationDR+A works with our clientsin developing strategies foraddressing these parking lotlandscaping regulations andissues that may arise.Images of the work describedon this page were completedby David Robbins whileworking with GreenbergFarrow. DR+A
  25. 25. Plazas &Public sPacesVarious LocationsClient: Multiple Clients size: VariesserViCes: Master planning urban design landsCape arChiteCturestatus: VariesDon’t forget that the function ofa shopping center is to servethe needs and preferences ofits customers. People aredrawn to activated spaces, nomatter the size of the project.Creating a sense of place cansimply mean enhancing thepedestrian experience byadding furniture, umbrellas,canopies, piped music, paving,fountains and planters. Theaddition of benches foradequate resting spots invitescustomers to linger and enjoythemselves. Plazas andcourtyards serve as gatheringpoints. Whether it is just tomeet someone and continueon or linger and have a bit toeat, plazas and public spacesserve to create the third placewhere people go to besideshome and work.In creating these spaces thereare some basic elements thatneed to be taken into account.These include:CirculationSite FurnishingsMaterialsPlantingShadeSpecial Features (ie Art/Water)SignageWhether it is a plaza, publicspace, or a complete siteimprovement, DR+A is there tohelp you make the final productan attractive and comfortableenvironment where peoplewant to be. DR+A
  26. 26. MAINSTREET @FLATIRONBroomfield, ColoradoCLIENT: MULTIPLE PROPERTY OWNERSSIZE: 80 ACRESSERVICES: MASTER PLANNING ENTITLEMENTS ARCHITECTURE LANDSCAPESTATUS: PLANNING COMPLETE DEVELOPMENT ONGOINGSet within the rolling hills andbroad vistas of the RockyMountains, The design for thesite promotes a “Main Street”character with a contemporaryflair. The development iscentered around a new mixed-use retail commercial center,which capitalizes on itsproximity to the InterlockenBusiness Park and the FlatironCrossing regional mall alongHighway 36.The overall design shapesdynamic relationships betweenbuildings, the landscape, andsurroundings developments ata scale that encouragespedestrian activity. The open-air retail center features550,000 square feet of shopsand restaurants in closeproximity to new limited stayhotels, full service hotels,conference center, and theSummit Technology OfficePark to the west.Particular attention wasfocused on encouragingpedestrian activity by linkingthe entire site with plazas,water features, bicycle trails,pedestrian paths, and a historywalk that details Broomfield’srich history. Sculptures,creative seating, pavingpatterns, graphics, andsignage add to the experience.The work described on thispage was completed by DavidRobbins while working withRTKL Associates Inc. DR+A
  27. 27. Pace Wholesale(sam’s club)Elmsford, New YorkClient: PaCe Wholesale Clubsize: 14.2 aCresserviCes: Master Planning landsCaPe arCh.status: CoMPleteNestled between CentralAvenue and an offshoot creekof the Saw Mill River, the 14acre site represented a uniqueopportunity to bring largeformat retail to the Village ofElmsford and the surroundingcommunities.Several challenges faced thedesign team including: 1) thesite’s existing topography andformer uses required the raisingof the entire site by some sixand eight feet to provide for anew sitewide drainage systemand cap. 2) the village put strictrequirements on the screeningoof both the building andparking lots from surroundingroads. 3) remediation andrestoration of the creek areathat abutts the western portionof the site.The design solution addressedthese challenges in a varietyof ways. A row of trees wasprovided along the easternparking lot edge in a patternthat helped to establish astrong streetscape. Heavy treeplanting was provided directlyagainst the building alongCentral Avenue screeningthe building from the street.Directly infront of these trees,broad bands of native grasseswere planted in waves forminga unique and visually dynamicedge. Lastly, the western edgeof the site was heavily plantedin native and ornamentalplantings to resore the creek’sedge and provide a buffer fromadjoining properties.The work described on thispage was completed by DavidRobbins while working withCTPC. DR+A
  28. 28. Tuxedo FesTivalMarkeTplaceAtlanta, GeorgiaClient: GDC ProPerties size: 4.03 ACresserviCes: MAster PlAnninG ArChiteCture lAnDsCAPestAtus: PlAnninG CoMPleteThe design team was engagedby GDC Properties and itspartners to redevelop thesubject property. The existingcenter consists of a 54,693 SFone story retail strip shoppingcenter on a 4.03 acre parcel.The lot includes surfaceparking for approximately209 cars. It is the Owner’sintent to redevelop the existingcenter using an economicalarchitectural upgrade to thestrip and its approximately6500 SF pad building, aswell as to reconfigure andlandscape the parking areato improve parking flowand aesthetics, provide anenclosed area for dumpsterareas that service the centerand improve overall signageand tenant visibility for thedevelopment.The work described on thispage was completed by DavidRobbins while working withGreenbergFarrow. DR+A
  29. 29. Baldwin ShoppingCenterBaldwin, New YorkClient: Rosen AssoCiAtessize: 7.5 ACResseRviCes: MAsteR PlAnning lAndsCAPe ARCH.stAtus: lAndsCAPe PlAn - CoMPleteLocated along Grand Avenuein Baldwin, New York, theBaldwin shopping center is atraditional strip center servicinglocal neighborhood needs.Built in 1965, the center hasseen several waves of retailscome and go. The center willunder go a renovation to helpit staqnd out from surroundingcenters.The first phase ofredevelopment focuses on theupdating of building facadesto a more contemporarystyle, as well as landscapingof parking areas. The plancalls for utilizing precastconcrete curbing to form acenter landscape island withboth trees and shrubs locatedinside. New sidewalks will beinstalled infront of storefrontsand planting will be provided inselect areas.The work described on thispage was completed by DavidRobbins while working withCTPC. DR+A
  30. 30. AugustA DowntownstreetscApeAugusta, GeorgiaClient: URS CoRpoRation CitY oF aUGUStaSize: 4.5 MileS oF StReetSSeRviCeS: MaSteR planninG URBan DeSiGn lanDSCape aRCH.StatUS: planninG - CoMpleteThe design team is providing theCity of Augusta with planning,urban design, and landscapearchitecture services for thestreetscape improvements ofapproximately four and a halfmiles of downtown streets. Thestudy area is defined by theSavannah River to the northand Telfair Street to the south,as well as from 5th Street on theeast to 13th Street on the west.The basic services beingprovided include the urbandesign and constructiondocumentation of landscapeimprovements, civic art,intersection improvements,curbs, sidewalks, streetscapeamenities such as lighting,furnishings, bollards etc.Central to the plan wasthe redevelopment of theBroad Street Corridoras a contemporary retailenvironment while preservingthe 100+ year old tree canopyand ambiance of the street.The team delivered finalconstruction documentationthat consisted of plans andspecifications suitable for thebidding and construction of theimprovements. The work wasbased on the approved MasterPlan Concept developed by theconsultant team to provide fora vision of downtown Augusta.The work described on thispage was completed by DavidRobbins while working withthe HOK Planning Group. DR+A
  31. 31. THE INN @RIVER RANCHLafeyette, LouisianaCLIENT: RIVER RANCH DEVELOPMENT COMPANYSIZE: 4 ACRESSERVICES: MASTER PLANNING ARCHITECTURE LANDSCAPESTATUS: COMPLETEDThe architectural vernacularand landscape conceptsreflect the intimate scale andfeel of the French Quarter inNew Orleans. A focal point ofthe development is a centralmotor court that servesas both an entry court andactivity space reminiscent ofthe aforementioned FrenchQuarter. In addition, theproject included: streetscapeenhancements for the twoadjoining blocks, perimeterlandscape enhancements forboth the Inn and adjoiningoffice building, as well asredevelopment of the DeGaulleSquare.The work described on thispage was completed by DavidRobbins while working withRTKL Associates Inc. DR+A
  32. 32. CONVERGENCETECHNOLOGY PARKRichardson, TexasCLIENT: NAME WITHHELD AT CLIENTS REQUESTSIZE: 85 ACRESSERVICES: MASTER PLANNING ENTITLEMENTS ARCHITECTURE LANDSCAPESTATUS: PLANNING COMPLETE DEVELOPMENT ONGOINGConvergence TechnologyCampus is the conversion of a1.4 million-SF former defenseplant into a state-of-the-artoffice and industrial complexideally located just five milesnorth of the Dallas/Fort WorthInternational Airport. Thefacility was originally built forTexas Instruments andconsequently is one of themost technologically advancedoffice / tech / R&D campusesin North Texas.Convergence is re-positioninga single tenant complex into amulti-tenant corporate campusthat involves separating thebuildings into a series ofpavilions that will houseindividual companies, withnew entry elements that giveeach pavilion identity withinthe campus.The design emphasizes thepower and space advantagesof the existing facility, importantto the targeted high-techcompanies and addsarchitectural and graphicdesign elements that bring theoverall image of the campusinto today’s marketplace.Future development allows forup to 2.5 million SF of availablespace.The work described on thispage was completed by DavidRobbins while working withRTKL Associates Inc. DR+A
  33. 33. TransporTaTion &Technology hallAuburn, AlabamaClient: Auburn universitysize: 16 ACresserviCes: MAster PlAnning ArChiteCture lAndsCAPestAtus: PhAses 1 - CoMPleteThe Auburn University TTCintegrates itself well into theoverall campus framework.The landscape design fostersa unique duality between thetraditional external appearanceof the project and how itrelates to the surroundingcampus, while developing amore contemporary landscapeinternal to the project througha series of courtyards and anew campus green.North of the project lies abucolic, park-like landscapebuffer fronting West MagnoliaAvenue. This area closelyresembles the traditionalfrontage treatments alongthe street and this stretch ofthe campus. Internal to thecomplex, a cloister-like formaloutdoor space is sited to serveas an extension of the openbuilding geometry. Seatingareas are populated alongthe perimeter of the spacejust outside arcades. Thesecourtyards are defined bybosques of river birch, plantingplains, and low seating wallsthat shelter the spaces.Recognizing the limitationsfor ongoing maintenance wascritical to the developmentstrategy. Native plant materialswere utilized to minimalizeboth water demands andcostly ongoing maintenance.The work described on thispage was completed by DavidRobbins while working withthe HOK Planning Group. DR+A
  34. 34. FLATBUSH GARDENSBrooklyn, New YorkCLIENT: RENAISSANCE EQUITY PARTNERSSIZE: 4 BLOCKSSERVICES: MASTER PLANNING ENTITLEMENTS ARCHITECTURE LANDSCAPESTATUS: LANDSCAPE PLANNING COMPLETED PHASE 1 COMPLETED DEVELOPMENT ONGOINGThe rehabilitation of an agingresidential complex into avibrant community. The firstphase of development focuseson the northwestern block ofdevelopment.A central promenade links thedevelopment to the nearbyMTA station and residentialneighborhoods beyond. Theredevelopment of buildingentries into a series of entrycourts provides residents witha much improved egress to thebuildings.A serious of small outdoorroom are developed alongthe central promenade forthe residents. These include:the new building entry courts,seasonal color gardens, a dogpark, and seating areas. Futurephases will include children’splay areas, a fitness center,activity courts (basketball andtennis), as well as additionalgardens and play areas.The work described on thispage was completed by DavidRobbins while working withGreenbergFarrow. DR+A
  35. 35. Community EngagementCOMMUNITY ENGAGEMENT The DR+A team understands that community engagement is a fundamental part of place making and community development efforts. People care about their communities and expect a chance to participate in decisions that will affect the places where they live, work, learn, and play. Residents, business owners, and civic groups are just some of the stackholders at the core of the planning process. We believe that when more stackholders get involved the resulting plan not only reflects the community’s vision, but also empowers the ownership and continuation of the planning effort. The end result needs to be an implementation plan that move forward with community involvement and not simply some book that sits on a shelf. Our team and consulting partners understands how to engage diverse communities and groups in productive discussions about complex and sometimes controversial issues. We appreciate the challenges involved in bringing the client, the design team, and the community together in an integrated process of analysis, problem solving, and action planning. Crafting a strategy for community engagement focused on the specific community and participants is essential for a successful planning process. The DR+A team members are experts in engaging diverse communities and groups in productive discussions about complex issues. Following the principles below, our team members been able to bring diverse, often opposing voices, into planning processes in productive, meaningful ways.THE FIVE BASIC PRINCIPLESEnsure Community FitSuccessful community engagement respects and respond to a community’sunique interests and culture. While there are a lot of common threads inour approach to public engagement, each project develops its own uniqueidentity. As we begin the process, we spend time identifying and working withstakeholders and client groups to understand issues and refine our approach.The result is a process designed to respond to the community’s diversity ofexperiences, perspectives, and expectations.Establish a Clear, Transparent ProcessEveryone needs to understand the schedule and sequence of activities thatbuild toward interim and final decisions. When basic questions regarding theare clearly stated, stakeholders understand how their participation fits within alarger context. We work with clients and communities to clarify visions, goalsand expectations early and use these as points of reference throughout theplanning process.Build Understanding & OwnershipDeepening the understanding of the broad issues, ideas, opportunities andconstraints is the first step toward building consensus and support. Throughcollaboration, participants gain a shared sense of conditions, trends, andprecedents; develop and test alternatives; work towards a plan with broadsupport and commitments for action.Reach Beyond the Usual PlayersA proactive approach is required to balance the interests of the generalpublic with those voiced by energetic advocates and individuals most directlyaffected by planned change. To provide multiple, meaningful opportunities forengagement, we seek opportunities to: DR+A
  36. 36. Community EngagementCOMMUNITY ENGAGEMENT 1) coordinate outreach efforts with community groups, service organizations, and media outlets; 2) balance high tech—web sites, video, and computer-generated simulations—with high touch strategies—workshops, briefings, interviews, storefront displays, and coffee klatches; 3) seek out groups and individuals to co-host events; 4) target outreach to under-represented constituencies; 5) hold meetings in comfortable, easily accessible places. Follow a “No Surprises” Ethic. Our team maintains an open door and open communication policy that seeks to allow all voices to be heard. It’s important to maintain open channels of communications— even with those least supportive of the effort, keep decision-makers and opinion leaders in the loop, and stay focused on finding “win-win” solutions.TOOLS FOR ENGAGEMENT:One of our team’s strengths is thinking outside the box and we utilize ahighly interactive and collaborative process for community participation andengagement. We believe that a mix of traditional and non-traditional outreachmethods are the key to engaging diverse populations to provide mass citizeninput. Gone are the days of simply putting dots on preconceived imageryand asking the populous to scribble their ideas on paper and leaving it to aconsultant to “translate that idea into a reality”. In planning for the future weneed to utilize a wide range of techniques that are truly participatory.Our approach creates an “open platform” through not only face to face meetings,interviews, town halls, and interactive charrettes , but also by incorporatinglistening platforms through social networking and on-site feedback. Firstdeveloped by web-based technology developers in an effort to simulate openplatform programs on the web at in-face meetings, this model has been adoptedby all facets of industry, through the “Unconference,” BarCamp, FooCamp,among other packaged approaches. Our team will blend the best of the openplatform model (both on- and off-line) with traditional marketing and communityinvolvement programs, in order to create a customized and appropriate model.In designing processes, we draw on our experience with the following traditionaland non-traditional tools:Traditional:AdvertisingInteractive Web SitesInterviews, Briefings, and Focus GroupsNewsletters, Brochures & Flyers.Planning Charrettes and WorkshopsProject Theming and LogosPublic DisplaysPublic Relations / Media RelationsSimulations and VisualizationsTown Hall MeetingNon-Traditional:Blogs and Social NetworkingCommunity Wide Interactive MeetingFeedback LoopsEmail and Text MessagingGuerilla SurveyingNtag TechnologyPod Casting DR+A
  37. 37. Sustainable CommunitiesSUSTAINABLE COMMUNITIES DR+A’s Committment DR+A is committed to sustainability and it is an integral part of many of our projects. As a multidisciplinary firm our team offers a holistic approach to the planning and development of our projects. DR+A specialized LEED® and sustainable design consulting services offers clients practical and economical LEED® design solutions. As a member of the United States Green Building Council, DR+A has LEED® accredited professionals on staff. Having provided LEED® consulting services for a number of clients, DR+A has been involved with creative solutions pertaining to high energy efficiency, renewable energy, water efficiency, storm water design, construction waste management, recycled/re-used materials, indoor air quality and many other innovative measures. Our approach to integrating LEED® solutions into a project is straightforward and starts at the onset of the project. First, with the client, we explore the sustainable goals of the project and determine whether LEED® or other rating systems are desired to be utilized. During this, we also help the client understand the possibilities and where sustainable efforts can be maximized based on the project budget, building type, certification levels desired and other programmatic elements. Through this initial and clear understanding of the project’s site and program, solutions are developed naturally and are seamlessly integrated into the project. Depending on if a formal certification process is desired or not, documentation of LEED® efforts is established at this first stage of the process and continues through the life of the project. Ten Principles For Sustainable Communities... 1. FOSTER CONNECTIVITY Link land use, transportation, open space, and natural systems. 2. STREET NETWORK Provide an interconnected street grid and public open space network. 3. TRANSIT ORIENTED DESIGN Establish connections between various transit systems to allow for growth. 4. OPEN SPACE SYSTEM Create a hierarchy of open space typologies that encourage a broad range of activities. 5. COMMUNITY FORM Pedestrian friendly compact environments foster greater walkability, reduced vehicular trips, and a sense of community. 6. MIXED USE Promote mixed-use development that reflects live, work, and play environments. 7. ARCHITECTURAL FORM Plan for integration into the existing character of the area. 8. HUMAN SCALE / PEDESTRIAN ORIENTED Design as if people matter...buildings, streets, and open spaces must relate to the human scale. 9. “EYES ON THE STREET” Feeling safe is essential. “Eyes on the street” provides for interaction between neighbors, a sense of ownership of public spaces, and civic identity. 10. PUBLIC INVOLVEMENT Engage, involve, and participate. Bringing the public in early and often provides for openness, excitement, and ownership. DR+A
  38. 38. On Time On BudgetOn Time On BudgeT meeting and exceeding our clients’ expectations... Project Schedule The DR+A Team understands that schedule is of utmost priority to the both our clents, as well as to the success of the project.To this end, the DR+A Team will work with you in crafting the appropriate schedule based upon the defined final scope of services and anticipated meeting dates. on time on Budget The most important factor in the success of DR+A has been its ability to manage the total planning, design and construction process for projects of diverse sizes, typologies, scopes or locations. Along with our record of delivering projects on time and within budget, DR+A is committed to design excellence, client service and team approach. DR+A’s approach to meeting schedules and budgets is to require maximum communications between all team members and clearly understand and document the requirements and expectations of all team members. DR+A’s ability to manage this open dialogue is essential in not only meeting the schedule and budget requirements of a project, but also in meeting and exceeding our clients expectations. In addition, design alternatives must be developed to effectively evaluated development opportunities and so decisions can be made which allows for an orderly process to project design and development. Whether a project is developed under a standard or accelerated schedule, the design should allow for maximum flexibility so future design solutions are not precluded. This can be done with little or no economic premium given the proper design team and process. We have used this system effectively over the years and are prepared to bring this experience to your project. DR+A
  39. 39. Markets & ServicesServiceS ...a living library...DR+A’s staff spans the spectrum of skillsets... As a firm and through our strategic partnerships, DR+A provides a total spectrum of services for our clients. Our professionals represent a full range of disciplines and through our part- nerships provide solutions for our clients beyond the scope of traditional A/E/C firms. Design seRvices ReAL estAte seRvices: Planning & Urban Design interactive “visioning” Workshops City & Regional Planning Urban Design evaluation of Development strategies Urban Revitalization Surburban Revitalization Highest and Best Use Analysis Master Planning Campus Planning Land Use Alternatives Retail / Mixed Use Planning New Urbanism / TNDs Zoning Review Transit Oriented Development Waterfront Development Property Review and Analysis Landscape Architecture Pre-Acquisition Property Analysis Streetscapes Site Design site Development capacity studies Golf Course Architecture Plazas Redevelopment Alternatives Courtyards Gardens entitlements Water Features Renovation cost Benefit Analysis Architecture Retail & Entertainment Property Disposition strategies Traditional Vertical Block & Stack Rezoning & entitlement coordination Urban Store Design Retrofit strategy and Design Shopping Centers Mixed Use construction Documentation Housing Single Family Leasing Town Homes Duplex / Triplex / Quads Apartments Low Rise / Walk ups Mid Rise High Rise Workplace Campuses Corporate Municipal Education Hospitality Healthcare interior Design sustainable Design graphic Design DR+A
  40. 40. Contact Informationcontact InformatIon Our diverse perspective is our clients’ advantage. We’ve lived and worked in cities on six continents, sat in their traffic, grappled with their transportation systems and enjoyed their cultures. Every city and every project, wherever it is in the world, increases our understanding of what improves the quality of people’s lives. Whether you live in New York, Shanghai, or San Juan, factors like well-lit streets, accessible bus stops and navigable shopping centers are integral to your evaluation of comfortable, inviting places. Here’s where we’ve been: InternatIonal Argentina England Panama Australia El Salvador Peru Bahamas france Puerto Rico Brazil Greece South Korea Canada Hong Kong St Croix China Ireland St. marteen Chile Israel thailand Costa Rica Italy Venezuela Doha Japan Dubai mexico DomestIc Alabama Louisiana Ohio Arizona maryland Oklahoma Arkansas massachusetts Oregon California michigan Pennsylvania Colorado minnesota Rhode Island Connecticut mississippi South Carolina DC missouri tennessee florida Nebraska texas Georgia Nevada Virginia Illinois New Jersey Washington Indiana New mexico Wisconsin Kansas New York Kentucky North Carolina CONtACt INfORmAtION: DR+A David Robbins AICP, RLA, LEED 2820 Ocean Parkway, 20C Brooklyn, New York 11235 Phone: 718.996.2665 mobile: 404.441.0072 fax: 718.996.2665 web: www.dradesignstudio.com e-mail: drobbins@dradesignstudio.com DR+A
  41. 41. DR+ADavid Robbins + Associateswww.dradesignstudio.com 718.996.2665