Social media for social justice

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Presentation delivered to cohort of volunteers from STITCH Movement, on 3rd May 2014 in Chilaw, Sri Lanka. The presentation looked at ways through which web, Internet and mobile based apps, services, platforms and tools can widen and deepen institutional and individual activism around social justice issues.

The presentation was delivered in Sinhala.

Published in: Social Media, Technology, Business

Social media for social justice

  1. 1. social media for social justice Sanjana Hattotuwa Centre for Policy Alternatives TED Fellow Alumn
  2. 2. Social media uses Internet, mobile and web-based technologies to transform broadcast media monologues (one to many) into social media dialogues (many to many). ! It supports the democratisation of knowledge and information, transforming people from content consumers into content producers. (Wikipedia)
  3. 3. Social justice generally refers to the idea of creating a society or institution that is based on the principles of equality and solidarity, that understands and values human rights, and that recognises the dignity of every human being.
  4. 4. social media what’s out there today
  5. 5. unlimited storage no limits to content creation
  6. 6. broadband faster and cheaper web access
  7. 7. tablets & smartphones the thumb generation
  8. 8. what’s new? • Ubiquity of two way communications • Addressable peoples, even those who IDPs or refugees • Disintermediated models vs. traditional media model • People as producers • Low resolution, hyperlocal helps focus and granularity • Aggregation of low resolution helps macro analysis and strategy
  9. 9. Old Media Consumer Social Media Consumer / Witness / Producer Information as a conversation Knowledge through curation Information as a package Passive Active / Reactive
  10. 10. share your story!
  11. 11. crowdvoice.org global social activism
  12. 12. crowdvoice.org global social activism
  13. 13. how to create?
  14. 14. instagram mobile photography
  15. 15. instagram mobile photography
  16. 16. dronestagram mobile photography
  17. 17. everydaysrilanka mobile photography
  18. 18. srilankabaton mobile photography
  19. 19. instagram community collective gaze
  20. 20. blogging publish what moves you
  21. 21. kottu.org Sri Lanka’s first blog aggregator
  22. 22. aggregators individual perspectives
  23. 23. aggregators individual perspectives
  24. 24. sinhala bloggers union a range of topics
  25. 25. boondi critiquing the mainstream
  26. 26. vikalpa.org civic media in sinhala
  27. 27. maatram.org civic media in tamil
  28. 28. twitter updates, insight, witness
  29. 29. twitter community from virtual to physical
  30. 30. govt on twitter from virtual to physical
  31. 31. news via twitter real time to real insights
  32. 32. org’s on twitter information, community and engagement
  33. 33. google hangouts updates, insight, witness
  34. 34. google hangouts updates, insight, witness
  35. 35. google hangouts updates, insight, witness
  36. 36. facebook global networking
  37. 37. groundviews on facebook engaging, debating, informing
  38. 38. gender activism using facebook for awareness raising
  39. 39. memes on facebook web based cartoons for social and political critique
  40. 40. cso’s on facebook civil society advocacy
  41. 41. flickr photo collections
  42. 42. flickr promoting social work
  43. 43. flickr citizen journalism
  44. 44. flickr advocacy and activism
  45. 45. maps mapping change and events
  46. 46. maps mapping religious extremism
  47. 47. maps mapping religious extremism
  48. 48. google maps mapping natural disasters
  49. 49. google map engine lite mapping election violence
  50. 50. crisis in darfur mapping atrocities
  51. 51. crisis in darfur mapping atrocities using google earth
  52. 52. online video bearing witness through video
  53. 53. ustream bearing witness through video
  54. 54. youtube bearing witness through video
  55. 55. short form video capturing the hidden
  56. 56. slacktivism engendering real change
  57. 57. beyond the virtual engage the real world
  58. 58. staying safe via unicef http://on.fb.me/1mjQGkf
  59. 59. • Think beyond text. Online is not just print. • Think beyond prose. Online can be satire, verse, haiku! • Think of photos, audio, video. Rich media tells stories, adds context. • Don’t suggest you know everything. Use the community to add value to story. • Link to other stories online, they add value.
  60. 60. thank you ! sanjanah@cpalanka.org

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