Longitude 64 magazine - September 2011 issue

904 views

Published on

Longitude 64 magazine presents Luxury Yacht for Brokerage and Charter. September 2011 issue

Published in: Real Estate, Travel, Business
0 Comments
0 Likes
Statistics
Notes
  • Be the first to comment

  • Be the first to like this

No Downloads
Views
Total views
904
On SlideShare
0
From Embeds
0
Number of Embeds
2
Actions
Shares
0
Downloads
4
Comments
0
Likes
0
Embeds 0
No embeds

No notes for slide

Longitude 64 magazine - September 2011 issue

  1. 1. YACHT BROKERAGE YACHT CHARTER DOCKS & SLIPS Latest yacht Listings new Luxury yachts Listings Marketing your inventory LONGITUDE64 www.longitude64.com | Issue sePTeMBeR 2011YACHT BROKERAGE social Media strategy and APIs integration YACHT CHARTER Inbound Marketing strategy for Luxuy yachts OnLInE PR TIPS TheManaging brand awareness onlne BOAT SHOwS Mobile Fall Boat shows Calendar apps ag e r ke Yacht BroFOCUS Marketing for the yachting industry 1.99£
  2. 2. M o s t a d v a n c e d m a r k e t i n g LONgITUDE64
  3. 3. p l a t f o r m f o r t h e y a c h t i n g Docks & SLIPS SOLUTIONS yacht brokerage solutions yacht charter solutions monthly magazine web: www.longitude64.com email: sales@longitude64.com skype: longitude64 facebook: www.facebook.com/longitude64 twitter: www.twitter.com/longitude64
  4. 4. contents LONGITUDE64 EDITOR’S LETTER 8 EDITOR LETTER Welcome to the Longitude64 magazine 12 LONGITUDE 64 A new approach to yacht brokerage and yacht charter marketing 16 SOCIAL MEDIA MARKETING Establishing an efficient social media marketing strategy becomes now a reality for yacht brokerage and yacht charter companies. 20 SOCIAL NETWORKS Advantages of using APIs integration to post automatically to social networks. 27 BOAT SHOWS CALENDAR Boat show events taking place in september 2011 28 08 YACHT BROKERAGE LISTINGS Yacht brokerage listings for the month of september 2011 presented by brokerage companies using our yacht brokerage solution 12 YACHT CHARTER LISTINGS Yacht Charter listings for the month of september 2011 presented by charter companies using our yacht charter solution Yacht Brokerage 14 Docks & Slips Docks and Slips listings for the month of september 2011 presented by real estate agencies and Charter using our docks and slips solution Marketing FEATURES 24 336 YACHT CHARTER MARKETING Inbound marketing strategy for luxury charter yachtsLONGITUDE64 • ISSUE SEPTEMBER 2011 338 YACHT BROKERAGE SOLUTION Presentation of the yacht brokerage solution for joomla. Features and advantages 345 Find Prospects Using social media to find prospects.04 32
  5. 5. 42347 Online PR 56 Understanding online PR and how to use it to create brand awareness348 YACHT CHARTER SOLUTIION Presentation of the yacht charter solution for joomla. Features and advantages352 DOCKS & SLIPS SOLUTION Presentation of the docks & slips solution for joomla. Features and advantages 360 YACHT DESIGN NEWS Yacht design news for356 NEWS AROUND THE WORLD Yachting events around the world september 2011 10 Cover Story %O FF Longitude 64 - The Yacht- ing Network offers powerful GRAB features to yacht brokerage and yacht charter companies looking for a turnkey solu- yearly tion in order to improve their Subscription inbound marketing activities and social networks integra- Today !! tion .
  6. 6. THE YACHTING NETWORK www.theyachtingnetwork.ch Most Advanced Marketing Services for the YachtingContactsCH - Crans Montana: +41 (0)27 483 12 20UK - London: +44 (0)20 7078-4226USA - Miami: +1 (305) 394-9652email: sales@theyachtingnetwork.ch
  7. 7. Social Media MarketingSocial Networks IntegrationSuperyachts MarketingDedicated SuperyachtsReservation SitesYacht Brokerage SolutionsYacht Charter SolutionsCorporate MagazinesCreation
  8. 8. EDITOR’S LETTER OLIVIeR BAeLDe by Editor LONGITUDE64 PUBLISHER/EDITOR welcome Olivier Baelde editor@yachting.vg Marketing solutions Magazines are available in ADVERTISING MGR printed and electronic ver- for yacht broker- James Blackburn sions. age , yacht charter advertising@yachting.vg companies and real The Yachting Network plat- SALES MGR estate agencies form coupled to our yacht- Ian Foster ing solutions provide an specializing in the exclusive set of features sales@yachting.vg rental and sale of to yacht brokerage and MARKETING MGR docks and slips are yacht charter companies Clive Coleman allowing them to market our primary focus. marketing@yachting.vg worldwide on different me- dias their yachts for sale or PR MGR charter fleet. Web Solutions Antoine Bonvin We developed over the last pr@yachting.vg We continuously work on 24 months an online plat- improving our platform to form using the latest tech- SUBSCRIPTIONS MGR provide advanced features nologies in terms of web Danielle Chiocci not available in third party design, database architec- subscriptions@yachting.vg listings websites. ture, cloud hosting. SOCIAL NETWORKS MGR Furtermore, a very pow- Sven Nicklasson erful social network inte- Mobile Solutions social_networks@yachting.vg The release of our iphone gration though APIs al- and ipad apps are sched- lows the brokerage and BUSINESS DEVELOPMENT uled for december 2011. It charter companies using MGR will add even more reach our yachting solutions to Glen Coburn to our solutions. gain maximum exposure bus_dev@yachting.vg on a worldwide basis with Join us a minimum of efforts on their side.LONGITUDE64a • ISSUE SEPTEMBER 2011 Olivier Baelde Publisher, Editor Then, our montlhy maga- Crans Montana, zines generated through Switzerland an InDesign CS5 workflow All correspondence should integration allows to gen- be addressed to erate on a monthly basis rue pirazzilina 31 magazines for every sites Crans Montana, VS, 3963 composing The Yachting Switzerland Network. 8
  9. 9. Longitude 64 BrokerageFor Sale: AZIMUT 50, 2007 - 615 000 Euros - Location: TurkeyThis Azimut 50 is in “As New” Condition. This is the 2 cabin version of this very popular yacht. This Azi-mut 50 was purchased in 2007 by the current owner and has only 200 hours. She was never char-tered and always well maintained by the current owner. Since it was purchased in 2007, the currentowner added a Zodiac tender in 2008 and a new Yamaha outboard in 2010. Crans Montana, VS, 3963, Switzerland - Telephone: +41 (0)27 483 1220 Skype: longitude64 - www.longitude64.ch - email:sales@longitude64.ch
  10. 10. SAN LORENZO SL88 - 2007 3 300 000 EurosMANGUSTAOVERMARINE 1054 250 000 EurosPRINCESS23M - 20061 495 000 EurosPRINCESSP67 - 20061 131 000 Euros FAIRLINE SQUADRON 58 - 2005 455 000 £ UK - Poole Office Andrew Noble Telephone: 0044 (0) 1202 901721 Mobile: 0044 (0) 7971 120008 UK - Sandbanks Office - Robert Bettell - Mobile: 0044 (0) 7886 526775 w w w. c a r i n e y a c h t s . c o m sales@carineyachts.com
  11. 11. CUSTOM LINE 94 - 1999 2 750 000 Euros FERRETTI 731 - 2005 2 200 000 EurosFERRETTI780HT - 20062 890 000 Euros FERRETTI 810 - 2003 1 750 000 Euros FERRETTI 731 - 2005 1750 000 Euros Palma Mallorca Spain Geoff Churchill Mobile: 0034 626 753711 sales@carineyachts.com w w w. c a r i n e y a c h t s . c o m
  12. 12. LOnGITUDE 64 OLIVIeR BAeLDe by Editor “Longitude 64 - The Yachting network” A new approach to yacht brokerage and yacht charter marketing: integration with social networks W elcome to the Longitude 64 monthly magazine. The pri- mary purpose of this maga- zine is to present yachts for brokerage and yachts for charter from clients using our yachting solutions. In order to provide them with a competitive advantage, we decided to integrate our online platform called The Yacht- ing Network with the Adobe inDesign workflow. The end result being that all the listings from clients using our online yachting solutions are as well included in our monthly magazines. It brings them maximum exposure as well as brand recognition. We believe that there is still a need for a printed W version to allow readers to be able our clients listings. e believe that a tight inte- to read offline while traveling for ex- gration between the web T ample. Furthermore, it allows our cli- he architecture of our platform sites of our clients running ents to reach potential buyers who now comes full circle. We are one of our yachting solutions and are not always willing to stay a long able to provide to all clients social networks and coupled with a time in front of a computer screen in using our yachting and real estate printed version will bring them a very order to review luxury yachts for sale solutions an integrated platform able powerful platform to increase the vis- or charter. A printed version still has to deliver online and offline visibility ibility of their listings.LONGITUDE64a • ISSUE SEPTEMBER 2011 its charm and provides added value to through very efficient web services. U our clients. nlike third party listing sites F urthemore, our complete inte- specializing in yachting, cli- w We hope you will enjoy gration to over 15 social net- ents list their yachts only once reading every month our works through APIs allows clients on their websites in our yachting so- magazines. In the following using our solutions to post automati- lutions and then syndication takes months, every site part of The Yacht- cally listings updates on their social place. It insures that their domain ing Network will be integrated in the media accounts without extra work. name and web site is the place where Adobe Indesign workflow in order to all listings are managed, indexed first generate monthly magazines adding by search engines and where all in- again some exposure and visibility to bound traffic goes back to when syn- 12
  13. 13. Tdicated to other sites. he Docks & Slips Solution for geting the yachting and luxury mar- joomla was designed to answer kets.O Y ver time, this strategy will the needs of real estate agen- acht Listings are as well dis- bring continuous lead gen- cies specializing in the sale and rental tributed in RSS feed format to eration at a fraction of the of yacht slips. It provides extensive different subscribers and feed-cost spent on multiple third party features not found in the competition. burner. XML feeds are syndicated tolisting sites where listings are lost in The Docks & Slips solution includes generic third party web sites like Olx,the crowd. Vast, Oodle. It helps in increas- The Yachting Network has local web- ing backlinks to the client’sT he Yacht Brokerage So- website. lutions for joomla was sites in all european countries. The A designed to answer print version of our magazine brings dditional XML feedsthe needs of yacht brokerage additional readers and visibility to our following the openma-or dealership companies. It rine standard (www. clients. Complete integration in socialprovides extensive features openmarine.org) generate filesnot found in the competition. networks maximizes the exposure of compatible with The YachtThe Yacht Brokerage solution yacht listings. Soon to be released, Market, Boatshop24, Boat 24,includes lead request man- mobile apps will close the circle of a Jameslist... completing a veryagement to store all yacht powerful array of syndicationrequests. 360 inbound marketing strategy. tools.T he Yacht charter reservation So- lead request management to store all LONGITUDE64 • ISSUE SEPTEMBER 2011 lutions for joomla was designed yacht slips requests. to answer the needs of yacht Pcharter companies. It provides exten- owerful and integrated APIs:sive features not found in the compe- Powerful & Integrated Syndica-tition. The Yacht Charter Reservation tion Services: Our Solution offerssolution includes reservation requests a very powerful synchronization tooland quotes management as well as in order to increase instantly the vis-online availability calendars. ibility of the listings in the Longitude 64 Yachting Network composed of over 15 web sites (and growing) tar- 13
  14. 14. MAISHA 2008 - 10.500.000 €COBRA Built by Cobra Shipyard and designed by AVA Yacht Design and Scaro Design, MAISHA was launched at the end of June, 2008 in Bodrum, Turkey, on the shores of the Aegean Sea. Boat building has existed since the beginning of times and has never ceased, producing and spread- ing new boats further west and propagating its maritime tradition and culture as far as the western shores of Europe. In Bodrum, one can still smell freshly cut wood and hear the sounds of traditional marine carpentry - Specs: LOA:38 metres Beam:9 metres Draft:2 feet - MAN 800hp - Diesel - Web id: 4 - P rice: 10.500.000 € Tax Not Paid www.yachtshowroom.com 14 quai Papacino, 06300 Nice, France Telephone: +33 489 039 464 Fax: +33 492 004 959
  15. 15. 75 VENERE - 1.990.000 € RIVA The Riva 75 Venere provides luxury accommodation for up to 8 guests in 4 cabins, plus 3 crew in an additional 2 cabins. This Riva 75 Venere is a well-equipped and well maintained example. The stunning model benefits from an extensive interior refit and hull painting in 2008. She is in private ownership, has never been chartered and has only been used June- August 2008 and for 5 weeks during summer 2009.www.yachtshowroom.com14 quai Papacino, 06300 Nice, FranceTelephone: +33 489 039 464Fax: +33 492 004 959
  16. 16. SOCIAL MEDIA Social Media Establishing an efficient Marketing and “ SOCIAL MEDIA marketing strategy becomes now a reality for yacht Yachting brokerage and yacht charter companies. When establishing the company marketing strategy, The most costly decision a market- it does not appear anymore as a cost several key indicators ing or sales manager will take when effective solution in a long term strat- implementing a marketing strategy egyh. All third party listings sites rely must be closely watched. As well, deciding theLONGITUDE64a • ISSUE SEPTEMBER 2011 will be to rely entirely on third party on traffic to their sites in order to be websites to acquire new contacts and able to charge yacht brokerage and direction of the data promote the yacht listings. This deci- yacht charter firms. Thus, they will sion is mostly taken due to the ap- most of the time prevent this traffic flow between the parent easy setup and maintenance to leave their site unless it goes to a company and third party third party listing sites seem to pro- paid advertisement. The data flow of sites can become costly vide. However, when analyzing care- the listings between the company’s in terms of advertising fully the features provided, as well website and the outside world must as the possibility to create inbound be carefully evaluated. The success in budget without bringing traffic to the company’s website or establishing a long term approach is long term traffic. ” expand the reach to social networks, to consider, as the central point, the 16
  17. 17. company’s website. ie the single point of entry for all list- reach potentials clients through all available social medias.ings should be your website. Then, syndication to third In a long term strategy, all inbound traffic must go back toparty listings websites specializing in the yachting and your site. This way, if you decide to stop listing on a particu-to social network will take place. This data flow will allow lar third party listings website, most of the traffic will stillyou to generate inbound traffic back to your site and not flow to your site through the other channels. On the otherto other sites. You will have the control over the data pro- hand, if you stricly list on third party sites, the day you stopvided to the external sites. Contacts and leads coming to paying them, you “disappear“ from the internet world...your site once will most likely come back to your site ona regular basis. A powerful outbound strategy for the list- 0 Social media is onlineings is to target all available social network and document Social media is something that takes place online. It is aor images sharing sites. Through APIs, you can automate type of communication that takes place outside of in-per-the posting of listings information and brochure to a large son meetings, phone calls, or foot traffic. That means socialarray of sites which are not used by third party listings media is location-independent, which makes it a valuablewebsites to avoid loosing traffic.Nowadays, you can maxi- part of any company’s business strategy.mize your exposure on social networks relatively easily byselecting a yachting solution already integrating the APIs 0 Social media is user-generatedto post automatically. Content used to be something that very few people cre- ated. Reporters, TV anchors, movie directors, authors, radio0 Social networks integration DJs, and magazine editors created content, and everyone else consumed it. Now, everyone is a publisher, and theFurthermore, third party listings websites will not have any people who use the content are also the ones who createincentives to integrate your listings with social networks it.or other sites in order to keep the traffic on their site. Youmust put in place a well tought-out strategy which will syn- 0 Social media is highly accessible and scal-dicate listings to generic listings sites. (Olx, Oddle, Vast...), ablethird party listings sites specializing in yachting through Social media is highly accessible and scalable to the public,the openmarine.org initiative for example: It allows you to which means that social media has lots of users and offersgenerate a standard xml feed and post it to several sites plenty of opportunity for companies. Because social mediathrough a subscription. Then, post the listings to your face- is easy to access, the tools for social media are easy andbook and twitter account. intuitive enough for the common person to use. Even if you don’t use social media now, there’s no reason not to0 XML feeds jump in!We went further in the integration of our yachting solu-tions with a large array of APIs. Clients using our yachtingsolutions have their listings posted automatically to Flickr, LONGITUDE64 • ISSUE SEPTEMBER 2011Picasa, Wordpress, Blogger, Olx, Oddle, Vast, Openmarine.Then, PDF brochures generated are posted to Issuu, Scribd,Slideshare, Docstoc expanding the reach and search en-gines indexing. And a new service launched this month isthrough the magazines listing all the yachts from our cli-ents and generated in 3 versions: print on demand version,electronic version and ipad version. The goal in creatingyour marketing strategy is not to get linked to a single thirdparty listings website where they will dictate their market-ing strategy to you and make it very difficult for you to 17
  18. 18. AZIMUTGreeceLocated in Leonardo 98, 2008, 3.600.000 €Just reduced in price this is a great opportunity to acquire an Azimut 98 Leonardo at a fraction of the new price withlittle more than delivery hours on her engines. The Leonardo has been described as the ‘ Ocean Coupe ‘ of the seaswith her dynamic flowing lines that doesn’t compromise on interior space and liveability. The yacht provides a sport-ing drive in impeccable style, combined with a layout that blurs the line between inside and out . When open , thefully retractable semi-circular sliding doors give nearly 1,300 square feet transforming the enclosed aft dining areainto an alfresco one and seamlessly blending the saloon and aft deck into one uninterrupted spaceUK OfficeContact: Mark DaviesTel: +44 (0)1242 250 000Fax: +44 (0)1242 500 253Mobile: 07703 336 634
  19. 19. LAZZARA 840, 2007, 3.000.000 € Located in SpainYou’ll be hard pressed to find a more spacious yacht with these specifications. Each stateroom has its own head and entertainment centre; thesaloon includes formal dining and spacious seating; and the country kitchen remains a gathering favourite. Mallorca Office Contact: Amanda Pollett Tel: 34 687 070 252 Fax: +44 (0)1242 500 253 Mobile: +34 607 499 342
  20. 20. SOCIAL nETwORKS Yachting & Social Common Mistakes companies Make With Strategy: Some of the most common mistakes companies make with so- cial media revolve around networks Strategy making decisions that While it’s useful to get into the details and tactics of social aren’t consistent with hav- ing good business sense. media, a solid marketing strategy should work no matter the Because social media tools medium. The smartest companies will focus on strategy because are free, some companies in the world of Web 2.0, the tools are constantly changing. tend to take the wrong ap- proach: use all tools to see what sticks. Here are some of the most common mis- takes to avoid with social media strategy: 0 Not developing a social media strat- egy Because social media is the hottest trend in marketing, companies assume that all they have to do is set up a Twitter account and a Face- book fan page. This is the equivalent of pulling ran- dom magazines out of off the rack and purchasing full page color ad in each one, then throwing together a quick and dirty PowerPoint flyer to run. Just like any other communication me- dium, social media requires a well-thought out market-LONGITUDE64a • ISSUE SEPTEMBER 2011 ing strategy plan. utmost importance. Furthermore, because they can sell anything. Social media may 0 Perfecting a social it takes time to build social media accounts, seem free, but the hidden time costs to media strategy every minute you waste by not being there build relationships Social media is not a Even though a social me- is followers you could be losing. quick way to make more sales; in fact, so- dia strategy is important, cial media actually adds cycle time to the don’t wait for the strategy 0 Gathering followers rather sales process. Just like any other process, a to set up your company’s than building a network company must consider how much of its accounts. Reserving your There are no shortcuts in social media, and resources to invest. company’s name on various the bottom line is companies have to build social media sites is of the relationships with their customers before20
  21. 21. Every social media user has a very clear idea of what tures pertaining to your business activity.“ social media means to them, and how they want to be approached by companies on social media. Most companies don’t realize that the way they approach 0 Facebook On Facebook for example, the new graph API allows to post update statuses about listings, upload images in albums , post social media sends its own message to consumers.” events in calendar.. As well, you can use the facebook user authentication to login into 0 Putting all eggs in one basket your site and read or contribute to your It’s exciting to see extraordinary results on content. The advantage is that you can at one form of social media, and tempting to the same time know more about this per- invest all your resources into what’s work- son and propose a subscription to your ing. Try to resist. With the speed at which newsletter. When he connects to your site technology changes, social media is start- with his facebook’s user id , you will be able ing to look similar to the fashion cycle: one then to send messages directly through day you’re in, the next day you’re out. Tools the facebook graph API. It will allow you to fall in and out of fashion all the time keep this user informed about your com- – remember Friendster, and more recently, pany activities automatically through your MySpace? Companies that build a large eq- website. It provides an extra level of pos- uity on one tool will find themselves with LONGITUDE64 • ISSUE SEPTEMBER 2011 sibilities since you no longer need a user nothing if the tool loses popularity. to subscribe to your newsletter. While you manage your own facebook groups , you While having a social network presence can post automatically news to the groups through Facebook, Twitter and other social and invite all new friends automatically to networks proves mandatory nowadays, a join the groups through the APIs. new concept tested by our yachting solu- tions is to benefit from Facebook groups 0 Friends and Followers and social activity by bringing back “friends By inviting your “friends and followers” to and followers“ to the company’s website in visit and connect to your site using their order to propose targeted services and fea- 21
  22. 22. SOCIAL nETwORKS facebook user id , you give them the possibility to share information and recom- mend other users to con- nect with you. On the new site www. yachting.vg, we are cur- rently experimenting with several new functionalities of the Graph API. Integrating your site more tighly with external social networks will allow you to communicate faster new information to be given to followers and groups. You will be able to provide a constant flow of informa- tion and news through automated tasks. When us- ers visit your website, your can control the information on a regular basis for example a new yacht tional tone and respond to other partici- given to them as well as listing or price reduction offer, you keep the pants in the conversation. Automated ac- getting their feedback on flow going. counts or accounts that are updated with a specific polls or through a stream of links do not produce results. comment system. 0 Common Mistakes Companies You can inform your Make With Messaging 0 Controlling the message groups, friends and follow- Every social media user has a very clear Social media is not about controlling a mes- ers that the newsletters idea of what social media means to them, sage. In fact, the very nature of social media generated every month is and how they want to be approached by is such that no one person or organization available on your website. companies on social media. Most com- can control the message. Because social The important point in panies don’t realize that the way they ap- media is a medium to share information this social network integra- proach social media sends its own message through a network, companies must re- tion with your website is to consumers. Here are some of the most alize that once they put the message out to keep the channels open common mistakes companies make with there, they have no control anymore. UsersLONGITUDE64a • ISSUE SEPTEMBER 2011 and regularly communicate messaging: can choose to edit the message, inject their to provide new information own opinions into the message, share the and news. 0 Creating impersonal accounts message, or ignore the message. Further- Readers will be more Users don’t follow companies; they follow more, companies can’t even control where likely to visit your site on engaging people who work at companies. the message starts: a user can also create a regular basis if they get Unless the tool is meant specifically for a message about a company without hav- weekly news from your site. companies to use (i.e.: Facebook fan pages), ing any affiliation to them. Because of the This could be fastidious if every account should be an actual person nature of social media, companies that try you had to do it manually , who has a name and a title that clearly sig- to control the message will have difficulty but by creating automated nifies him or her as a face of the company. reaping any of the benefits of the medium. tasks to post automatically This person should write with a conversa-22
  23. 23. There are so many ways to use social media to communicate draw the line with abusing permission? Un-“ with the customer, and as social media goes mainstream fortunately, this question is similar to asking companies are finding new ways every day. All of these where comedians draw the line with poten- purposes for communication fall into three main tially offensive jokes. The truth is that different users have different levels of tolerance. Just like functions: public relations and marketing, sales, and a comedian might experiment with messaging customer services.” based on the feedback he or she is receiving from the audience, your company must experi-0 Not controlling the message ment with the right level of communication, erring on theWhile companies should be careful about trying to exer- side of unobtrusive.cise too much control over the message, there is also theopposite end of the spectrum to avoid. Companies often 0 Strategy definitioncite “control over message” as a reason not to participate in The framework for developing a social media strategysocial media, but the truth is that companies have lost con- consists of three potential functions: public relations andtrol of the message whether they participate or not. This is marketing, sales, and customer services. Social media canbecause, as mentioned earlier, users can create a message be used to further goals within just one of these threeand drive the conversation surrounding that message. functions, two these functions, or a company could use So how can companies exercise some control over a social media to satisfy the needs of all three of these func-message and still reap the benefits of social media (rapid tions. These three functions feed each other in a cycle, and LONGITUDE64 • ISSUE SEPTEMBER 2011diffusion of information through people sharing messages companies can create a fairly comprehensive social mediawith their networks)? The answer is that companies need to strategy by taking each into consideration.participate in the conversation. Responding to complaintsand stressing the benefits and what the company does 0 Find your audiencewell; these are all ways for companies to control the end- Very few social media tools will work for every company;consumer’s perception of its services. however, if your company is just starting out with social media, you can find plenty of people by sticking to the big-0 Abusing permission gest social media sites. Generally, the strategy for finding anAbusing permission is a fast way for companies to lose audience is looking for groups of people with similar inter-credibility, damage relationships, and generally make a ests to keywords that make sense for your company.bad name for themselves in social media. So where do you 23
  24. 24. Neoyachting CharterCannes FestivalFormula One Grand PrixMIP For Charter: AZIMUT 68 S Location: Côte d’Azur www.neoyachting.com 14 quai Papacino, 06300 Nice, France Telephone: +33 489 039 464 Fax: +33 492 004 959
  25. 25. Neoyachting Charter Golf Weekends Corporate events Sales IncentivesFor Charter: AZIMUT 68 S Location: Côte d’Azur www.neoyachting.com 14 quai Papacino, 06300 Nice, France Telephone: +33 489 039 464 Fax: +33 492 004 959
  26. 26. SHOwS 09 16 07 21LONGITUDE64a • ISSUE SEPTEMBER 2011 7 Cannes 9 Tampa 16 Southampton 21 Monaco September 7 - 12 September 9 - 11 September 16 - 25 September 21 - 2426
  27. 27. SHOwS Boat Shows September 2011 Cannes International Boat & Yacht Show Europe’s leading in-water exhibition, the Festival de la Plaisance de Cannes is a unique venue offering showgoers the opportunity to preview the finest jewels of the sea. September 7 - 12, 2011Monaco Yacht SouthamptonShow Boat ShowThe Monaco Yacht Show presents the The UK’s leading outdoor Boat Showgreatest showcase of luxury yachting provides authentic experiences bothin the world. A high-end show guar-anteed by the meticulous selection on and off the water for a fun-filled day out for boaters, trade and the 46th Tampa Boat Show LONGITUDE64 • ISSUE SEPTEMBER 2011of the exhibitors. whole family.September 21 - 24, 2011 September 16 - 25, 2011 Expanded in-water display will show- case nearly three dozen best-in-class vessels, ranging in size from 40 to 97 feet! September 9 - 11, 2011 27
  28. 28. LONGITUDE64a • ISSUE SEPTEMBER 201128
  29. 29. wORLD nEwS azimut yacht club www.azimut-yachtclub.com Yacht Brokerage Yacht Charter LONGITUDE64 • ISSUE SEPTEMBER 2011 29
  30. 30. Index LONGITUDE64 EDITOR’S LETTER MOTOR YACHTS BROKERAGE 350 COMMANDO, 2005, £110,000 22 ASTONDOA 54, 2003, £450,000 68 16, 1993, £5,495 23 AZIMUT 68 S, 2005, 830.000 € 69 2052, 2010, £32,189 24 AZIMUT AZIMUT 105, 2008, 5.000.000 € 70 2152 WALkArOUND, 2009, 57.370 € 25 AZIMUT AZIMUT 46, 1997, 199.000 € 71 24 SX, 2006, £19,995 26 AZIMUT AZIMUT 55 E, 2008, 790.000 € 72 27 METrE, 1939, 1.200.000 € 27 AZIMUT AZIMUT 68E, 2008, 1.490.000 € 73 290 FLY, 2009, 174.500 € 28 AZIMUT AZIMUT 68S, 2007, 1.200.000 € 74 2965, 2010, £107,000 29 AZIMUT LEONArDO 98 E, 2007, 4.400.000 € 75 310 MONACO, 2000, 69.950 € 30 BAJA BOATS BAJA 275 FOrCE, 1989, 15.900 € 76 33, 2001, £99,900 31 BAYLINEr 2052 CAprI, 2003, £12,995 77 33, 1991, £58,500 32 BAYLINEr 2655 CIErA, 2000, £26,750 78 43 rS, 2003, £154,950 33 BAYLINEr 2855 CIErrA, 1994, 34.900 € 79 45, 2007, 299.000 € 34 BAYLINEr 3288 MOTOr YACHT, 1990, 65.000 € 80 530 FLY, 2010, 620.000 € 35 BAYLINEr CIErrA 2655, 1997, 29.100 € 81 590, 2005, £15,000 36 BAYLINEr TrOpHY, 1998, £11,995 82 640 FLY, 2010, 1.200.000 € 37 BENETEAU ANTArES 1020, 1989, 59.000 € 83 68 S, 2006, 1.750.000 € 38 BENETEAU ANTArES 1080, 2006, 166.900 € 84 7.6 METrE, 2001, £12,995 39 BENETEAU ANTArES 11.20 FLY, 1987, 115.000 € 85 72 OpEN, 2006, £695,000 40 BENETEAU ANTArES 640, 1990, 17.900 € 86 ALLANTE 705I BOWrIDEr, 2011, 60.761 € 41 BENETEAU ANTArES 800, 1987, 29.900 € 87 ALLANTE 705I BOWrIDEr, 2007, 49.000 € 42 BENETEAU ANTArES SErIE 9, 2009, 89.000 € 88 ALLANTE 825I MID CABIN, 2010, 90.148 € 43 BENETEAU ANTArES SErIE 9, 2001, 84.000 € 89 BLUEWATEr 2050, 2003, £15,995 44 BENETEAU FLYEr 10, 1989, 50.000 € 90 C35, 2008, 160.000 € 45 BENETEAU FLYEr 7, 1988, 19.900 € 91 CAprErrA 47, 2010, 299.995 € 46 BENETEAU MErrY FISHEr 695, 2005, 53.000 € 92 CHASE 700I, 2011, 71.938 € 47 BENETEAU MErrY FISHEr 750 Cr, 1998, 44.900 € 93 CHASE 800, 2011, 87.000 € 48 BENETEAU MONTE CArLO 37, 2008, 179.000 € 94 DAY CrUISEr 800, 2009, 50.000 € 49 BENETEAU OMBrINE 900, 1999, 54.800 € 95 ErM-8 ATLANTA, 2006, 35.000 € 50 BIrCHWOOD BIrCHWOOD SD 34, 1990, 55.000 € 96 EXpLOrEr 622I SD, 2011, 50.668 € 51 BIrCHWOOD BIrCHWOOD TS 37 , 1991, 128.000 € 97 EXpLOrEr 682I, 2011, 64.824 € 52 BOSTON WHALEr SUpErSpOrT, 1985, £3,495 98 EXpLOrEr 822 O/B, 2010, 78.656 € 53 CAMMENGA DE VrIES, 1978, 1.450.000 € 99 FLYBrIDGE 64, 2005, £575,000 54 LEOpArD 27, 2000, 1.390.000 € 100 LOBSTEr Nk33, 2010, 165.000 € 55 CArVEr 32, 1992, 54.900 € 101 OYSTEr C35, 2004, 150.000 € 56 CArVEr CArVEr 38, 2007, 219.000 € 102LONGITUDE64a • ISSUE SEPTEMBER 2011 SpEEDSTEr, 1999, £6,999 57 CHApArrAL 276 SSX, 2009, 95.820 € 103 ABSOLUTE 41, 2008, 357.900 € 58 CHApArrAL 310 SIGNATUrE, 2009, 167.274 € 104 ACM ACM DYNASTY 43, 1999, 199.500 € 59 CHrIS CrAFT CrOWNE 272, 1992, 35.950 € 105 ACM ACM HErITAGE 26, 2000, 55.000 € 60 CIGArETTE CIGArETTE 42 TIGEr, 2000, 165.000 € 106 ADMIrAL ADMIrAL YACHT 12, 1998, 165.000 € 61 COBALT 252, 2007, £59,950 107 AIrON MArINE 401, 2003, 240.000 € 62 COBrA MAISHA, 2008, 10.500.000 € 108 AIrON MArINE 425 IpS, 2005, 345.000 € 63 CODECASA 25M, 1982, 625.000 € 109 AMErGLASS 32, 1976, 25.900 € 64 COrONET COrONET 32, 1974, 49.000 € 110 TAIWAN GrAND BANkS 42, 1973, 159.000 € 65 CrANCHI ENDUrANCE 39, 2000, 92.000 € 111 AprEAMArE SEMI CABINE , 2002, 129.900 € 66 CrANCHI 28 CSL, 2003, £53,995 112 ArCOA ArCOA 1060, 1969, 67.000 € 67 CrANCHI 41 ENDUrANCE, 2007, 190.000 € 11330
  31. 31. BROKERAGECrANCHI CrANCHI TUrCHESE 24, 1999, 22.000 € 114 JEANNEAU LEADEr 650, 1993, 14.900 € 164CrANCHI CrANCHI ZAFFIrO 34, 2004, 125.000 € 115 JEANNEAU LEADEr 850, 1986, 15.900 € 165CrANCHI ENDUrANCE 39, 2000, £89,995 116 JEANNEAU MErrY FISHEr 805, 2007, 68.000 € 166CrANCHI ZAFFIrO 34, 2004, 125.000 € 117 JEANNEAU pOkEr DINETTE, 1975, 11.500 € 167CrOWNLINE 180 Br, 2008, £15,950 118 JEANNEAU prESTIGE 42 FLY, 2008, 299.000 € 168CrOWNLINE 180 Br, 2004, £11,995 119 JEANNEAU YArDING YACHT 27, 1991, 27.400 € 169CrOWNLINE 220, 2004, £17,995 120 kNOrT kNOrT SEA CABIN 32, 1999, 27.900 € 170CrOWNLINE CrOWNLINE 255 CCr, 2007, 64.000 € 121 LArSON LArSON LXI 208, 2006, 31.900 € 171CrOWNLINE CrOWNLINE 270 Cr, 2006, 89.500 € 122 LUHrS 350 TOUrNAMENT, 1994, 119.000 € 172CrUISEr CrUISEr 2670, 1996, 35.000 € 123 MAINSHIp MAINSHIp pILOT 31, 2009, 159.000 € 173CrUISErS CrUISErS 3060, 1990, 35.000 € 124 MANGUSTA OVErMArINE105, 2005, 3.450.000 € 174CrUISErS CrUISErS 3070 rOGUE, 1990, 35.000 € 125 prINCESS 35, 1991, 72.800 € 175CrUISErS YACHT 455, 2004, 230.000 € 126 prINCESS 406 rIVIErA , 1992, 113.000 € 176CUSTOM LINE 94, 1999, 2.750.000 € 127 350 COMMANDO, 2005, £110,000 177FAETON FAETON 780 MOrAGA, 2004, 58.000 € 128 NUMArINE 55 HT, 2008, 550.000 € 178FAIrLINE FAIrLINE 26 SUN FUrY, 1986, 19.900 € 129 pErSHING 50, 2007, 890.000 € 179FAIrLINE FAIrLINE SpOrTFUrY, 1988, 16.800 € 130 pICCHIOTTI pICCHIOTTI 31, 1969, 795.000 € 180FAIrLINE FAIrLINE TArGA 34, 2003, 175.000 € 131 prINCESS YACHTS 23M, 2006, 1.495.000 € 181FAIrLINE FAIrLINE TArGA 34, 1992, 79.900 € 132 prINCESS YACHTS 45, 2003, 295.000 € 182FAIrLINE FAIrLINE TArGA 43, 2000, 219.000 € 133 prINCESS YACHTS 460, 2000, 250.000 € 183FAIrLINE pHANTOM 40, 2008, £285,000 134 prINCESS YACHTS 57, 2004, £490,000 184FAIrLINE pHANTOM 41, 1992, 159.500 € 135 prINCESS YACHTS 60, 1996, £250,000 185FAIrLINE pHANTOM 50, 2004, £365,000 136 prINCESS YACHTS p67, 2006, 990.000 € 186FAIrLINE pHANTOM 50, 1988, 150.000 € 137 prINCESS YACHTS prINCESS 35, 1987, 87.000 € 187FAIrLINE TArGA 29, 1998, £59,950 138 prINCESS 415, 1990, 106.400 € 188FAIrLINE TArGA 40, 2006, 240.000 € 139 prINCESS 46 rIVIErA, 1993, 110.000 € 189FAIrLINE TArGA 40 , 2005, 195.000 € 140 prINCESS YACHTS V50, 2004, 358.000 € 190FAIrLINE TArGA 44, 2008, £395,000 141 prINCESS YACHTS V65, 2002, 795.000 € 191FAIrLINE TArGA 48, 1997, 190.000 € 142 rANCrAFT YACHTS 22.20, 2003, 29.000 € 192FAIrLINE TArGA 52, 2005, 445.000 € 143 rEGAL 2665 COMMODOrE, 2007, 76.900 € 193FAIrLINE TArGA 52, 2004, £264,995 144 rEGAL 2665 COMMODOrE, 2003, 45.000 € 194FErrETTI 550 FLY, 2007, 600.000 € 145 rEGAL 2765 COMMODOrE , 2004, 56.000 € 195FErrETTI 730, 2003, 1.100.000 € 146 rEGAL 2860 WINDOW EXprESS, 2009, 99.000 € 196FErrETTI 731, 2005, 2.200.000 € 147 rEGAL COMMODOrE 2760, 2000, 54.900 € 197FErrETTI 731, 2005, 1.750.000 € 148 rINkEr 280 EXprESS CrUISEr, 2008, 95.000 € 198FErrETTI 780 HT, 2006, 2.890.000 € 149 rINkEr rINkEr 280 EX, 2007, 67.000 € 199FErrETTI 810, 2003, 1.750.000 € 150 rINkEr rINkEr CrUISEr 260, 2008, 87.800 € 200FErrETTI pApI DU pApI, 2003, 3.450.000 € 151 rIO rIO 700 CABIN FISH, 2005, 47.000 € 201FIArT MArE FIArT 27 SpOrT, 2000, 41.800 € 152 rIO rIO 750 DC, 2005, 39.800 € 202FOrMULA THUNDErBIrD 255, 1985, 14.900 € 153 rIO rIO 800 CABIN FISH, 1999, 35.000 € 203 LONGITUDE64 • ISSUE SEPTEMBER 2011FOUr WINNS 258 VISTA, 1999, 31.500 € 154 rIVA DOLCE VITA 72, 1999, 600.000 € 204FOUr WINNS 268 VISTA, 2000, 39.400 € 155 rIVA rIVA 75 VENErE, 2006, 1.990.000 € 205FOUr WINNS HOrIZON 290, 2007, 68.000 € 156 rIVA rIVA COrSArO 60, 1985, 300.000 € 206FOUr WINNS FrEEDOM 220SL, 1991, 12.000 € 157 rOCCA rOCCA pANTHErA, 1974, 6.000 € 207GOBBI ATLANTIS 42, 2006, 224.900 € 158 rODMAN rODMAN 38, 2007, 299.000 € 208GrAND BANkS 42 HErITAGE, 1997, £325,000 159 SANLOrENZO 72, 1997, 850.000 € 209GUY COUACH 1100, 1974, 45.000 € 160 SANLOrENZO SL 88, 2007, 3.300.000 € 210GUY COUACH 1200, 1967, 55.000 € 161 SEA rAY 340 SUNDANCEr, 1987, 67.000 € 211INVADEr INVADEr, 1992, 9.750 € 162 SEA rAY 260, 1999, £25,000 212JEANNEAU ISLANDEr, 1981, 15.900 € 163 SEA rAY 280 BOWrIDEr, 2001, 45.000 € 213 31
  32. 32. Index LONGITUDE64 EDITOR’S LETTER SEA rAY 280 SUNSpOrT, 1999, £44,950 214 SEA rAY 290 SUNSpOrT, 2005, £82,076 215 SEA rAY 440 SUNDANCEr 1992, 140.000 € 216 SEA rAY 455 DA, 2005, 295.000 € 217 SEA rAY 705, 2002, 995.000 € 218 SEA rAY SEA rAY 220 SUN SpOrT, 2005, 31.000 € 219 SEA rAY SEA rAY 270, 1989, 25.000 € 220 SEA rAY 340 SUNDANCEr , 1987, 31.900 € 221 SEALINE 410 STATESMAN, 1996, £149,000 222 SEALINE F33 STATESMAN, 1997, £84,950 223 SEALINE F37, 2001, 149.000 € 224 SEALINE S37, 2002, 199.950 € 225 SEALINE S37, 1997, £99,950 226 SEALINE S42, 2007, 248.000 € 227 SEALINE SEALINE 270 SENATOr , 1991, 32.000 € 228 SEALINE 285 AMBASSADOr, 1987, 28.000 € 229 SEALINE 285 AMBASSADOr, 1987, 19.900 € 230 SEALINE SEALINE S 41, 2001, 135.000 € 231 SEALINE T51, 2004, £330,000 232 SESSA SESSA kEY LArGO 25, 2005, 45.000 € 233 SESSA kEY LArGO 28, 2006, 94.520 € 234 SMELNE SMELNE CrUISEr, 1987, 139.000 € 235 SUNSEEkEr 31 pOrTOFINO, 1988, 35.000 € 236 SUNSEEkEr CAMArGUE 44 , 1998, 154.590 € 237 SUNSEEkEr HAWk 27, 1990, £27,850 238 SUNSEEkEr MANHATTAN 52, 2010, 899.950 € 239 SUNSEEkEr MANHATTAN 56, 2002, £449,000 240 SUNSEEkEr MANHATTAN 64, 2003, 950.000 € 241 SUNSEEkEr MANHATTAN 64 , 2004, £675,000 242 SUNSEEkEr MArTINIqUE 36, 1992, £54,950 243 SUNSEEkEr SUNSEEkEr, 1985, 43.900 € 244 SUNSEEkEr 31 OFFSHOrE, 1985, 42.000 € 245 SUNSEEkEr SUpErHAWk 50, 2002, 245.000 € 246 SUNSEEkEr TOMAHAWk 37 Mk.I, 1989, 50.000 € 247 SUNSEEkEr TOMAHAWk 37 Mk1, 1989, £35,000 248LONGITUDE64a • ISSUE SEPTEMBER 2011 SUNSEEkEr YACHT 75, 2005, £1,395,000 249 TULLIO ABBATE TULLIO ABBATE, 1987, 8.900 € 250 VITECH VITECH, 1991, 299.000 € 251 WELLCrAFT SCArAB 31, 1994, 43.000 € 252 WINDY BOATS WINDY 24, 1974, 10.000 € 253 WINDY 43 TYpHOON HT, 2002, £189,000 25432
  33. 33. BROKERAGE 350 C o M M A N d o , 2 0 0 5 , £ 1 1 0 , 0 0 0 Poole, DOR, United Kingdom350 Commando, 2005, Marbella, Spain, £110,000 Birchwood 350 Commando (2005) with twin diesel VolvoPenta engines (300hp). Superbly maintained example, fully loaded and highly recommended, comfortableaccommodation for 4 guests in main forward cabin and convertible saloon. Spacious cockpit areas for en-tertaining and well appointed command bridge with helm. - Specs: LOA:11 metres Beam:3 metres - VOLVO300hp - DieselWeb id: 202 - Price: £110,000 Tax Not Paid LONGITUDE64 • ISSUE SEPTEMBER 2011 Carine Yachts Andrew Noble United Kingdom (+44) (01202) 901-721 Visit www.longitude64.ch for full details - Web id: 202 33
  34. 34. BROKERAGE 16, 1 9 9 3 , £ 5 , 4 9 5 Poole, DOR, United Kingdom 16, 1993, Poole, Dorset United Kingdom, £5,495 Ring 16 (1993 model) with a 2 stroke Yamaha outboard (70Hp). This fantastic model of the Ring 16 has just been fully serviced and fully refurbished. With new carpets, seats and upholstery in a striking black and white scheme. This vessel is a perfect fast runabout for rough waters. She comes equipped with a trailer and can carry 4 to 5 people. For more information please contact us. - Specs: LOA:4 metres Beam:2 metres - YAMAHA 70hp - Gas Web id: 329 - Price: £5,495 Tax PaidLONGITUDE64a • ISSUE SEPTEMBER 2011 Carine Yachts Andrew Noble United Kingdom (+44) (01202) 901-721 Visit www.longitude64.ch for full details - Web id: 329 34
  35. 35. BROKERAGE 2052, 2 0 1 0 , £ 3 2 , 1 8 9 Poole, DOR, United Kingdom2052, 2010, Dorset United Kingdom, £32,189 Karnic 2052 (2010 model) with single outboard Suzuki (140Hp)engine. Karnic boats are designed using leading edge CAD-CAM technology to develop the shapes, checkfunctionability and ergonomics, define aesthetics and ensure comfort. Its there unique character thatmakes them one of the top brands in the industry. This particular model comes fully equipped with a trailerand is available now, to arrange a viewing or for more information please do not hesitate to contact us. -Specs: LOA:20 feet - SUZUKI 140hp - GasWeb id: 331 - Price: £32,189 Tax Paid LONGITUDE64 • ISSUE SEPTEMBER 2011 Carine Yachts Andrew Noble United Kingdom (+44) (01202) 901-721 Visit www.longitude64.ch for full details - Web id: 331 35
  36. 36. BROKERAGE 2152 W A L k A r o u N d , 2 0 0 9 , 5 7 . 3 7 0  € Puerto Banus, MA, Spain 2152 Walkaround, 2009, Puerto Banus, Malaga Spain, 57.370 € Brand New Boat. The dependable and eco- nomical MerCruiser sterndrive gets you to and from your favorite fishing grounds and doesnt intrude on cockpit space. - Specs: LOA:6 metres Beam:2 metres - YAMAHA 120hp - Diesel Web id: 69 - Price: 57.370 € Tax Not PaidLONGITUDE64a • ISSUE SEPTEMBER 2011 Motor Boat Broker Nicky Davies Spain (+34) (971) 695-441 Visit www.longitude64.ch for full details - Web id: 6936
  37. 37. BROKERAGE 24 S X , 2 0 0 6 , £ 1 9 , 9 9 5 Poole, DOR, United Kingdom24 SX, 2006, United Kingdom, £19,995 Mariah SX24 (2006) powered by single Mercruiser 5.7L petrol enginewith 83 hours to date. Great Bowrider, in very good condition, ideal for fun in the sun for all the family. Fromthe yacht club to family raft-ups, this boat can take whatever you throw at it. - Specs: LOA:7 metres Beam:2metres - MERCRUISER 260hp - GasWeb id: 372 - Price: £19,995 Tax Paid LONGITUDE64 • ISSUE SEPTEMBER 2011 Carine Yachts Andrew Noble United Kingdom (+44) (01202) 901-721 Visit www.longitude64.ch for full details - Web id: 372 37
  38. 38. BROKERAGE 27 M e T r e , 1 9 3 9 , 1 . 2 0 0 . 0 0 0  € Sicily, SI, Italy 27 Metre, 1939, Sicily, Sicilia (Sicily) Italy, 1.200.000 € Gamble hestehauge 27m (1939 model) with twin 130 cv gardner diesel engines. Recently renovated in 2007/2008 and further extensive upgrades in 2010, Me- teor is a classic motor yacht built in svendborg in 1939. This vessel is very spacious and highly comfortable offering three double cabins. Almost a unique specimen meteor, the 27-meter motor yacht built by the shipyard of svendborg hestehauge gamble, is considered a real rarity because in the first half of last century vessels with similar characteristics were the preserve of a very small elite. Even fewer that have withstood the scrutiny of time. This vessel really has a very interesting history behind her, offering style, culture and heritage. Please enquire for much more information on this unique vessel and learn about her history. ALONGITUDE64a • ISSUE SEPTEMBER 2011 combination of new technology and... - Specs: LOA:92 feet Beam:17 feet Draft:9 feet - GARDNER 120hp - Diesel Web id: 119 - Price: 1.200.000 € Tax Paid Carine Yachts Andrew Noble United Kingdom (+44) (01202) 901-721 Visit www.longitude64.ch for full details - Web id: 11938
  39. 39. BROKERAGE 290 F L y , 2 0 0 9 , 1 7 4 . 5 0 0  € Puerto Banus, MA, Spain290 Fly, 2009, Puerto Banus, Malaga Spain, 174.500 € BRAND NEW. The latest Galeon 290 Fly is one of thoseboats that combines perfect inland dimensions with real comfort of living on board. Since it is a flybridge,one can be sure that the cabin with the central saloon linked with the helmstation will be very spacious, aswell as the forward cabin. - Specs: LOA:9 metres Beam:3 metres - VOLVO 190hp - DieselWeb id: 48 - Price: 174.500 € Tax Not Paid LONGITUDE64 • ISSUE SEPTEMBER 2011 Motor Boat Broker Nicky Davies Spain (+34) (971) 695-441 Visit www.longitude64.ch for full details - Web id: 48 39
  40. 40. BROKERAGE 2965, 2 0 1 0 , £ 1 0 7 , 0 0 0 Poole, DOR, United Kingdom 2965, 2010, Poole, Dorset United Kingdom, £107,000 Karnic 2965 (2010 model) with twin Volvo diesel D3 engines (190 Hp).This particular model is brand new and was made for the boat show 2010. Karnic boats are designed using leading edge CAD-CAM technology to develop the shapes, check functionability and ergonomics, define aesthetics and ensure comfort. Its there unique character that makes them one of the top brands in the industry. She comes fully equipped with a trailer and is available now, to arrange a view- ing or for more information please do not hesitate to contact us. - Specs: LOA:10 metres - VOLVO 190hp - DieselLONGITUDE64a • ISSUE SEPTEMBER 2011 Web id: 330 - Price: £107,000 Tax Not Paid Carine Yachts Andrew Noble United Kingdom (+44) (01202) 901-721 Visit www.longitude64.ch for full details - Web id: 33040
  41. 41. BROKERAGE 310 M o N A C o , 2 0 0 0 , 6 9 . 9 5 0  € Mallorca, IB, Spain310 Monaco, 2000, Mallorca, Baleares Spain, 69.950 € The Joda 310 Monaco has seats for 6 persons out-doors heading forwards, and with a beam of 3 meters the boat also feels very spacious indoors. With afew grips the sitting group in the aft can be transformed into a giant sun-bed. The big bathing platformon this model will be appreciated on warm summer days. A lovely boat at an extremely competitive price.Upholstery new in 2009, recently antifouled, must be viewed. - Specs: LOA:9 metres Beam:3 metres - VOLVO318hp - DieselWeb id: 27 - Price: 69.950 € Tax Paid LONGITUDE64 • ISSUE SEPTEMBER 2011 Motor Boat Broker Nicky Davies Spain (+34) (971) 695-441 Visit www.longitude64.ch for full details - Web id: 27 41
  42. 42. BROKERAGE 33, 2 0 0 1 , £ 9 9 , 9 0 0 Poole, DOR, United Kingdom 33, 2001, United Kingdom, £99,900 Aquabell 33ft with twin diesel engines (giving 27 knots) the ultimate wakeboard, surfing and fishing boat. Equipped for long distance cruising. Force 8 certification with 14 on board. - Specs: LOA:33 feet - N/A 300hp - Diesel Web id: 220 - Price: £99,900 Tax PaidLONGITUDE64a • ISSUE SEPTEMBER 2011 Carine Yachts Andrew Noble United Kingdom (+44) (01202) 901-721 Visit www.longitude64.ch for full details - Web id: 22042
  43. 43. BROKERAGE 33, 1 9 9 1 , £ 5 8 , 5 0 0 Poole, DOR, United Kingdom33, 1991, Portsmouth, United Kingdom, £58,500 Aquabell 33 (1991 Model) with single Mermaid Diesel in-board engine (new 2003). This particular vessel is a great example of the popular semi displacement fishingvessel. She is verstaile and stable, with options to use for a large weekend cruiser, ski boat or professionalsports fisher. The huge after deck is ideal for the purpose, wide, safe and solid. The mermaid diesel enginehas been comissioned new in 2003 and meticulously maintained by a Mermaid specialist. Boasting manyrefurbishments and improvements since the owner took her over, she really is a boat not to be missed andviewing is highly recommended. Please do not hesitate to contact any of the us team if you require any fur-ther information or indeed would like to arrange a viewing. - Specs: LOA:10 metres Beam:3 metres Draft:1 LONGITUDE64 • ISSUE SEPTEMBER 2011metres - N/A 300hp - DieselWeb id: 362 - Price: £58,500 Tax Paid Carine Yachts Andrew Noble United Kingdom (+44) (01202) 901-721 Visit www.longitude64.ch for full details - Web id: 362 43
  44. 44. BROKERAGE 43 r S , 2 0 0 3 , £ 1 5 4 , 9 5 0 Poole, DOR, United Kingdom 43 RS, 2003, Poole, Dorset United Kingdom, £154,950 Hunton 43 (2003 Model) with triple Yanmar (315Hp) Diesel Engines. An opportunity to acquire a well known and respected performance boat with racing herit- age. Fully MCA Coded and ready for charter. This particular 43 has been maintained to the highest standard by our very own guardianage service. Not only does she benefit from a fantastic Jeff Hunton designed hull she also has the triple Yanmar option. The inventory includes all the necessities together with additional long list of optional extras including Generator, heating and AC. Not for the faint hearted and defiantly boxing the same weight as a Sunseeker 43 Superhawk. reason for sale is the owner needs to upgrade to large vessel.CHARTER OPTION AVAILABLE UPON REQUEST. PLEASE CONTACT A MEMBER OF THE CARINELONGITUDE64a • ISSUE SEPTEMBER 2011 YACHTS TEAM TO ARRANGE A CHARTER FOR ALL DATES AND TYPES OF CHARTER. DAY C... - Specs: LOA:42 feet Beam:10 feet Draft:3 feet - YANMAR 315hp - Diesel Web id: 393 - Price: £154,950 Tax Paid Carine Yachts Andrew Noble United Kingdom (+44) (01202) 901-721 Visit www.longitude64.ch for full details - Web id: 393 44

×