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The recent "Europe Clothing B2C E-Commerce Report 2013" by Hamburg-based secondary market research company yStats.com provides information about online purchase of clothing. One of the findings of the yStats researchers is that apparel is among the most purchased
products in European B2C E-Commerce. The Internet has become an important tool for browsing or researching clothing products, whether the purchase is eventually made online or in a store. The report details the trends in sales in Europe country by country.