France B2C E-Commerce Report 2011

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France B2C E-Commerce Report 2011

  1. 1. France B2C E-Commerce Report 2011June 2011 Provided by RESEARCH ON INTERNATIONAL MARKETS We deliver the facts – you make the decisions e m merc E-Co e B2 C Franc 2011 rt Repo June 2011Publication Date June 2011Language EnglishFormat PDF & PowerPointNumber of Pages/Charts 49Covered Countries FrancePrice Single User License: € 1,450 (excl. VAT) Site License: € 2,900 (excl. VAT) Global Site License: € 4,350 (excl. VAT) yStats.com GmbH & Co. KG Telefon: +49 (0) 40 - 39 90 68 50 info@ystats.com www.twitter.com/ystats Behringstr. 28a, 22765 Hamburg Fax: +49 (0) 40 - 39 90 68 51 www.ystats.com www.facebook.com/ystats
  2. 2. France B2C E-Commerce Report 2011Key Findings Covering Trends, Sales, Shares, Products, Users / Shoppers and Players • B2C E-Commerce sales in France rose by more than +20% in 2010 (vs. 2009). • The number of online shoppers is increasing, with a growth of +12% observed in 2010 compared to the previous year. • “Travel/Tourism” (58%) was the most popular category in French B2C E-Commerce in 2010, followed by “Services” (50%). • In 2010, almost half of the French population aged 25-34 ordered “Clothes, Sports Goods” online. • eBay was the leading French E-Commerce (incl. auctions) site in terms of unique visitors in the first quarter of 2011.Company and Product Information About our Reports Market reports by yStats.com inform top managers about recent market trends and assist with strategic company decisions A list of advantages • yStats.com provides secondary market research: By using various sources of information we ensure maximum objectivity for all obtained data. As a result companies get a precise and unbiased impression of the market situation. • The analyses, statistical reports and forecasts are only based on reliable sources including national and international statistical offices, industry and trade associations, business reports, business and company databases, journals, company registries and news portals. • Our international employees research and filter all sources and translate relevant information into English. This ensures that the content of the original studies is correctly interpreted. • yStats.com delivers all research results as PowerPoint files. All data can therefore be used directly for board presentations or be individually adapted. • If required, yStats.com provides in-depth analysis for all research projects. Simply send us a request. About yStats.com • yStats.com has been committed to research up-to-date, objective and demand-based data on markets and competitors from various industries since 2005. • Headquartered in Hamburg, Germany, the firm has a strong international focus and is specialized in secondary market research. • In addition to reports on markets and competitors, yStats.com also carries out client-specific research. • Clients include leading global enterprises from various industries including B2C E-Commerce, electronic payment systems, mail order and direct marketing, logistics as well as banking and consulting. yStats.com GmbH & Co. KG Telefon: +49 (0) 40 - 39 90 68 50 info@ystats.com www.twitter.com/ystats Behringstr. 28a, 22765 Hamburg Fax: +49 (0) 40 - 39 90 68 51 www.ystats.com www.facebook.com/ystats
  3. 3. France B2C E-Commerce Report 2011Table of Contents 1. Management Summary 6. Users / Shoppers 2. Trends • Development of Internet Users in France, in million and Penetration in %, 2009-2015f • B2C E-Commerce Trends in France, 2010 • Individuals in Europe using the Internet, by Country, in %, 2008-2010 • Reach of Retail Sites in European Countries, incl. France, in %, January 2010 vs. January 2011 • Internet and Broadband Household Penetration, by Households, in %, 2008-2010 • Number of B2C E-Commerce Websites in France, in thousand, 2006-2010 • Total Broadband Subscribers in France, compared to Germany, USA and the OECD Total, 2006-2010 • Average Price of Online Products in France and 10 other Countries worldwide, in GBP, January 2011 • Total Broadband Subscribers per 100 Inhabitants in France, compared to Germany, USA and the OECD • Most popular Payment Methods for E-Commerce in Average, 2006-2010 France, in % of Internet Users, 1st Quarter 2010 • Broadband Subscribers in France, by Access • Mobile Internet Access Penetration in France and Technology compared to the OECD Average in %, Europe, by Country, in %, 2010 2010 • Share of Mobile Phone Owners who use M-Commerce; • Penetration of Internet Shoppers in France, comp. to France compared to UK and Germany, in %, April EU27 Average, in %, 2006-2010 2010 • EU Comparison of Online Shopper Penetration, in % • Most purchased Product Categories by Mobile of Population, 2010 Shoppers in France, in %, 2010 • Internet Shoppers in France by Age Groups, • Top 20 Groups ranked by Number of Unique Visitors compared to EU27 Average, in %, 2010 using Mobile Phones in France, 4th Quarter 2010 • Penetration of Online Shoppers, by Age Group and Gender, in % of Population, 2010 3. Sales • Share of Internet Buyers on Internet Users in France, by Groups, in %, 1st Quarter 2010 • B2C E-Commerce Sales in France, in EUR billion, 2006-2012f • B2C E-Commerce Sales in France, in GBP billion, 2010-2011f 7. Players 4. Shares • Top 15 French E-Commerce Websites, ranked by Unique Visitors, 1st Quarter 2011 • Share of B2C E-Commerce on total Retail Sales in • Top 5 Travel E-Commerce Sites in France, by Unique France in %, 2006-2010 Visitors, 1st Quarter 2011 • Share of B2C E-Commerce on total Home-Shopping • Top 5 Ticketing E-Commerce Sites in France, by Sales in France in %, 2006-2010 Unique Visitors, 1st Quarter 2011 • Top 5 Cosmetics E-Commerce Sites in France, by 5. Products Unique Visitors, 2nd Quarter 2010 • Company Profile: Amazon France • Types of Goods and Services bought online in France, by Age Groups, in %, 2010 • Company Profile: Casino Group / Cdiscount • Types of Goods and Services bought online in France, • Company Profile: Priceminister in % of Internet Users, 2010 • Company Profile: PPR • Share of B2C E-Commerce Sales on total Product Retail Sales in France, by Product Category, in %, • Company Profile: Vente Privée 2007-2009 yStats.com GmbH & Co. KG Telefon: +49 (0) 40 - 39 90 68 50 info@ystats.com www.twitter.com/ystats Behringstr. 28a, 22765 Hamburg Fax: +49 (0) 40 - 39 90 68 51 www.ystats.com www.facebook.com/ystats
  4. 4. France B2C E-Commerce Report 2011Samples RESEARCH ON INTERNATIONAL MARKETS We deliver the facts – you make the decisions Trends Sales Shares Products Users / Shoppers Players 56% of the French population shopped online in 2010 – the EU average accounted for 40%. Penetration of Internet Shoppers in France, comp. to EU27 Average, in %, 2006-2010 60% 56% 50% 45% 40% 40% 40% 37% 35% 32% 30% France 30% 26% EU27 22% 20% 10% 0% 2006 2007 2008 2009 2010 Note: The survey contains individuals having bought or ordered goods or services for private use over the Internet Source: Eurostat, December 2010 34 RESEARCH ON INTERNATIONAL MARKETS We deliver the facts – you make the decisions Trends Sales Shares Products Users / Shoppers Players Vente Privée reached online sales of EUR 740 million in 2010, up from EUR 620 million in 2009. Company Profile: Vente Privée Name of Company Vente Privée Headquarters France Major Online Shops www.vente-privee.com Company Type Online Pure Player Product Range Shopping Club for Designer Labels 2009: EUR 620 million B2C E-Commerce Revenues 2010: EUR 740 million Year Ended December In June 2011, Vente Privee announced the launch of an Android app. Moreover, the company announced that in April 2011, News (E-Commerce) mobile already accounted for 7% of total revenues. (June 2011) Source: Internet Retailer, company homepages, business reports, business and company databases, journals, company registries, news portals, industry and trade associations 48 yStats.com GmbH & Co. KG Telefon: +49 (0) 40 - 39 90 68 50 info@ystats.com www.twitter.com/ystats Behringstr. 28a, 22765 Hamburg Fax: +49 (0) 40 - 39 90 68 51 www.ystats.com www.facebook.com/ystats
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