client: Niche Talent Search
date(s) & location: 2008 — Shanghai ( ), China ( )
role/activities: Creative Director — Deeply examined the Client in order to establish the company’s “personality” and identity.
Designed and built company’s website and ID package (including logo and various marketing materials). Also established an
information architecture and content management/delivery system. As is usually the case in all the projects I take on, one of the
primary goals of this visionary client “was to break out of the mold”.
client: Naked Cow
date(s) & location: 2006/07 — Shanghai ( ), China ( )
role/activities: Creative Team Member — Assisted in building and serving as
an integral member of a creative team whose task it was to take an existing,
uninteresting, non-unique and thus failing restaurant venue and turn it into the
exact opposite. This was accomplished by establishing a very unique an
irreplaceable identity coupled with a total redesign and re-theming of the venue’s
interior design and social environment.
client: CICC (Coalition for the International Criminal Court)
date(s) & location: 2003 — New York City
role/activities: Creative Director / Public Awareness Consultant — As this organization is/was primarily comprised of
academics and lawyers I offered my services because at the time, I viewed it as a viable solution and deterrent to the approaching Iraq
war. Essentially I brought creative ideas to the organization that were aimed and producing and raising public awareness and forming
strategic partnerships with other organizations. Extensive research of the court and its history was undertaken in order to craft various
campaigns. This work also included establishing information architecture and content delivery mechanisms as well as the designing and
building of the coalition’s website.
client: TZ Design
date(s) & location: 2000 — New York City
role/activities: Creative Director — Contracted with world- renowned furniture designer Mark Goetz to design and build a website
as well as a core set of marketing materials.
date(s) & location: 1992 – 1998 — New York City
role/activities: Creative Director / Event Coordinator / DJ —Probably the most exciting aspect of all my work with
this venue was the realization of the H.R. Giger VIP Room. It was a 3 year installation of Giger’s artwork which included
sculptures, functional furniture pieces, a same-size digital reproduction of ”The Way of the Magician”, plus eight other
paintings displayed as rear-illuminated same-size transparencies. Also included in this set are some examples of unique bar
design / installation and novelty event creation.
client: Bowlmore / Pressure Lounge
date(s) & location: 1999-2000 — New York City
role/activities: Creative Director — Part of a creative
team that was tasked with redesigning, and re-theming this
bowling and pool hall venue into something much more
modern and fashionable.
various print works (1996 – 2004 — New York City)