1.
playful
design
chris2an
crumlish
consumer
experience
evangelist,
AOL
ux
lisbon
@mediajunkie
13
may
2011
1

2.
design

3.
play

4.
play
ac2ng

5.
masks

6.
make
believe

7.
reimagining

8.
games

9.
invita2on
9

10.
boundaries

11.
rules

12.
goals

13.
compe22on

14.
coopera2on

15.
a
comment
from
Bernie
DeKoven:
I
think
there
might
be
a
problem
with
your
musical
instrument
analogy.
For
most
people
(unless
they're
kids)
it
is
really
not
successful
in
invi2ng
“play.”
It's
too
open,
too
unstructured,
too
difficult
to
make
it
sound
“good.”
h"p://www.majorfun.com/

16.
music

17.
tuning

18.
ensemble

19.
19

20.
frameworks

21.
control

22.
chaos

23.
cura2on
23

24.
flow

25.
thanks!
@mediajunkie
hLp://mediajunk.ie