New Strategies for Digital Content


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A presentation from the JISC conference New Strategies for Digital Content, 18 March 2011, London

By Paola Marchionni

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  • Digi programme £22m, Enriching £2m Enriching: Pilot and small-scale digitisation or smaller feasibility studies prior to larger scale activity Enhancement of existing collections to help promote and further develop collections that have already been digitised but are currently underused or could benefit from extra development Developing clusters of content by bringing together related digital resources 2009 onwards: difficult financial climate; credit crunch, cuts to institutions budgets, bleak scenario
  • How can we strengthen our content value proposition? How can we make sure we meet users’ needs and provide the quality of experience what teachers, learners and researchers need? Making the most of what we have, in relation to: Funding Working together/partnerships Capitalising on past investments Capitalising on existing content Galvanising the power of the crowd and users Getting what you can for free (eg tools, platforms, help) Title: The “Tenements”- bunks in Winterquarters Hut, of Lieut Bowers, Mr Cherry-Garrard, Captain Oates, Mr Meares, and Dr Atkinson. October 9th 1911 Antartica, 1910-13
  • What challenegs was/is our community facing with regard to creating, delivering and sustaining digital content? Caridff conference: increased collaboration, and also of continuing developing effective models for sustaining digitisation. JDDC09: digitisation projects need to be incorporated into coherent, sustainable inter-departmental strategies rather than just carried out on an ad hoc project by project basis; Task Force: understanding users and digitisation priorities better; re-using and re-packaging existign material; embedding in teaching; partnerships and sustainability
  • - Embedding: What kind of systems and workflows do we need? What kind of technical infrastructure? No project-basis: processes, thinking long term, which teams need to be involved, prioritisation of content to be digitised… How can an institution extend and build on the skills, expertise, approaches learnt through a project? Or at least not loose them! Sustainability: partnerships? Services? Can institutions exploit their assets? Machines as well as human resources/expertise?
  • How do we provide more sophisticated searches functionalities?
  • New Strategies for Digital Content

    1. 1. <ul><ul><li>New Strategies for Digital Content </li></ul></ul><ul><ul><li>18 March 2011 – London </li></ul></ul><ul><ul><li>Alastair Dunning [email_address] @alastairdunning </li></ul></ul><ul><ul><li>Paola Marchionni [email_address] @paolamarchionni </li></ul></ul><ul><ul><li>#digi11 </li></ul></ul><ul><ul><li>Wi-fi: goodnet Password : wirelesskey07 </li></ul></ul>
    2. 2. New Strategies for Digital Content – 18 March 2011 Paola Marchionni – JISC Digitisation Programme Manager
    3. 3. A step back <ul><li>2004-2009 JISC Digitisation programme and Enriching Digital Resources programme </li></ul><ul><li>£24m - 47 projects </li></ul>| Slide
    4. 4. Digital Content Boom! | Slide
    5. 5. Digital Content Bust? | Slide
    6. 6. Making the most of what we have | Slide
    7. 7. Challenges <ul><li>Challenges </li></ul><ul><ul><li>Not just creating new digitised content but also: </li></ul></ul><ul><ul><ul><li>Sustainability: developing appropriate strategies, skills and business models for embedding and sustaining content in effective ways </li></ul></ul></ul><ul><ul><ul><li>Breaking down silos of content and joining up content </li></ul></ul></ul><ul><ul><ul><li>Placing the user centre-stage </li></ul></ul></ul><ul><ul><li>Cardiff conference 2007- </li></ul></ul><ul><ul><li>JISC Digital Content Conference 2009 - </li></ul></ul><ul><ul><li>Digital Content Task Force 2010 - </li></ul></ul>| Slide
    8. 8. Questions 1/2 <ul><li>Some questions </li></ul><ul><li>How can digitisation activities be embedded in institutional practices? </li></ul><ul><li>How do we ensure institutions approach digitisation strategically and not on a project-basis? </li></ul><ul><li>How can experience and skills be retained and cascaded within institutions and the community? </li></ul><ul><li>What kind of partnerships do we need? </li></ul><ul><li>What kind of business models and services are effective for sustainability? </li></ul>| Slide
    9. 9. Questions 2/2 <ul><li>Some questions </li></ul><ul><li>How do we work more effectively with users? </li></ul><ul><li>How can we enhance currently available digitised resources? </li></ul><ul><li>How do we bring complementary resources together? </li></ul><ul><li>How do we best embed existing resources into teaching and learning? </li></ul><ul><li>How can we exploit Web 2.0 methodologies and functionalities? </li></ul>| Slide
    10. 10. eContent programme <ul><li>eContent programme 2009-2011 </li></ul><ul><li>11 projects - £2.1m </li></ul><ul><ul><li>Strand A: Institutional skills and strategies embed digitisation within institutional strategies and practices; develop effective models of sustaining digitisation; importance of collaboration and partnership </li></ul></ul><ul><ul><li>Strand B: Clustering and enhancement enhancing digital resourcing by improving usability and discoverability; clustering related but isolated resources; embedding into teaching and learning </li></ul></ul>| Slide
    11. 11. Strand A | Slide LIFE-SHARE CHICC CeDAAME RunCoCo Look Here! OCRopodium <ul><li>Coordinating digitisation strategies for SOAS collections </li></ul><ul><li>links with UK-European networks </li></ul><ul><li>Centre for Digitisation Excellence in the North East (CHICC) </li></ul><ul><li>digitisation services </li></ul><ul><li>Exploring open source approaches to OCR </li></ul><ul><li>Skilling staff </li></ul><ul><li>Institutional and consortial strategies for digital content </li></ul><ul><li>Strategy “toolkit” </li></ul><ul><li>Digitisation life-cycle across institutions </li></ul><ul><li>Skills transfer </li></ul><ul><li>Community of expertise </li></ul><ul><li>Support, training and software for creating a community collection </li></ul>
    12. 12. Strand B | Slide Mapping crime Visualising China CEDAR Grass portal Connected Histories <ul><li>Cross-searching theatre collections </li></ul><ul><li>User generated metadata </li></ul><ul><li>Embedding in courses </li></ul><ul><li>Thematic linking across different collections </li></ul><ul><li>Cross-searching China collections </li></ul><ul><li>Visualisation through maps and timelines </li></ul><ul><li>User generated metadata and research spaces </li></ul><ul><li>Links to external resources, Flickr, Google books… </li></ul><ul><li>Bringing together major grasses databases </li></ul><ul><li>Visualisation tools </li></ul><ul><li>Sophisticated searches across history collections 1500-1900 </li></ul><ul><li>Collaborative space </li></ul><ul><li>Exporting search results for further analysis </li></ul>
    13. 13. <ul><ul><li>New Strategies for Digital Content </li></ul></ul><ul><ul><li>18 March 2011 – London </li></ul></ul><ul><ul><li>Alastair Dunning [email_address] @alastairdunning </li></ul></ul><ul><ul><li>Paola Marchionni [email_address] @paolamarchionni </li></ul></ul><ul><ul><li>#digi11 </li></ul></ul><ul><ul><li>Wi-fi: goodnet Password : wirelesskey07 </li></ul></ul>