Social mobilization


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Social mobilization

  1. 1. MOBILIZATION FOR SOCIAL INCLUSION Dr. Xavier Úcar Dpt. Pedagogia Sistemática y Social October, 2013 Copenhague
  2. 2. CONTENT 1. Social cohesion and citizenship: framework for social mobilization a 1. The study of social mobilization 2. Social mobilization from the perspective of social pedagogy 3. The analysis of the mobilization of volunteer resources
  3. 3. Social cohesion and citizenship: a framework for social mobilization • Social cohesion is related to a diverse situations and topics: fight against poverty; social exclusion; social, political, cultural or economic inequality; construction of identity and citizenship; etc. • Social cohesion: very broad and complex field that refers to the ability of a society to manage the coexistence and relations successfully between those individuals and groups that make it up • Depending on the underlying political views, different responsibilities are assigned to different groups and social sectors to achieve this social cohesion.
  4. 4. Based on Herrera/Castón (2003) SYSTEMIC FORMS OF INTEGRATION TYPES OF POLITICAL ACTION Subjects and recipients of social policy Plurality of agents Designed and implemented from the top down Rational Participated Designed and implemented from bottom up Normative Prescriptive FORMS OF SOCIAL INTEGRATION
  5. 5. Social cohesion and citizenship: a framework for social mobilization • Welfare State has been reformulated in terms of Pluralism of Welfare or the Welfare Society • Social cohesion can only be achieved if it is understood as a responsibility shared by all sectors (public, private, third sector and informal sector), and if they engage in the struggle to achieve it. • Relational Social State • Clear leadership from central government that must enable and encourage the exercise of active citizenship
  6. 6. THE STUDY OF SOCIAL MOBILIZATION • The traditional core of social mobilization was the “class struggle” today it is the “social movement” as a particular and phenomenal subject • Nowadays the emphasis is focused on questions relating to the organization of social movements and specific concerns such as “identity”, “organizational resources” and “exclusion”
  7. 7. Resource Mobilization Theory (RMT) New Social Movements (NSM) • USA • Europe • Calculation of costs and benefits • Rational choice • Struggles aimed at extending and maintaining citizenship in context of information and communication societies • Social Mobilization as Rational Action • Social Mobilization as a cultural subject • Organization, interest, resources, Strategies • Socio-cultural factors (race, gender, exclusion, etc.), beliefs, perceptions, feelings and emotions
  8. 8. SOCIAL MOBILIZATION FROM THE PERSPECTIVE OF SOCIAL PEDAGOGY • Social mobilization as a result of a process of communication between the mobilizers – whether these are individuals, groups, organizations or communities - and the mobilized • Mobilization is the individual or collective action of people, associations or organizations that seek to respond to situations of need, interest or possibilities of action in the field of social inclusion. • This communicative interaction would ideally involve a qualitative increase in the levels of people’s awareness (conscientization)
  9. 9. Situations of need, interest or possibilities of action in the field of social inclusion Social mobilization to ANSWER MOBILIZERS (individuals, groups, organizations or communities) communicative interaction LEARNING AWARENESS MOBILIZED (individuals, groups, organizations or communities)
  10. 10. THE ANALYSIS OF THE MOBILIZATION OF VOLUNTEER RESOURCES • Volunteering is an action that mobilizes people and, through them, a wide variety of resources of very different type (money, company, people, food, clothing, jobs, training, etc.) • Volunteering is a value and an important resource for any society • Knowing the motivations and expectations of people in relation to what they can give or receive through volunteering gives content to the processes of mobilization
  11. 11. Volunteers give Volunteers receive Time Enthusiasm and Affection (emotions) Knowledge Relations and affection (emotions) Knowledge Acknowledgement Commitment and dedication Responsibility Experience Acknowledgement New skills Volunteering organizations give Volunteering organizations receive Programs Training Ease in achieving objectives Public image and awareness (Corporate identity) Involvement in society Representativeness Meaning Management Support Acknowledgement Motivation Means (adapted from FICRMLR, 2000)
  12. 12. RELATIONAL SOCIAL STATE - PARTICIPATIVE DEMOCRACY PRIVAT SECTOR Market PUBLIC SECTOR Government ACTIONS Politicians Technicians DURATION SOCIAL MOBILIZATION FOR SOCIAL INCLUSION COST Managers Technical Volunteers OBJECTIVE STRATEGIES THIRD SECTOR Associations / volunteering TARGET AGENTS SUPPORT Managers Entrepreneurs Citizenship INFORMAL SECTOR Citizenship / family / community, neighbourhood
  13. 13. Thank you for your attention!!!