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Science dissemination 2.0: Social media for researchers (MTM-MSc 2019)


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In this workshop (Master in Translational Medicine-MSc, University of Barcelona's Faculty of Medicine-Hospital Clínic, 28 May 2019) I summarised the benefits which can be gained from use of social media (specially blogs,Twitter and other repositories) to support research activities, and I provided examples of these innovative emerging socialnetwork sites as tools for scientific communication, as well as resources to increase the diffusion, visibility and impact of the scientific production. Structure of the lecture: Introduction, The digital revolution, Altmetrics, Open science, Active listening, Blogging, Microblogging, Professional networking, Sharing, Health 2.0, Resources, The ten commandments, References to deepen and Conclusions.

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Science dissemination 2.0: Social media for researchers (MTM-MSc 2019)

  1. 1. Master in Translational Medicine-MSc University of Barcelona, 28 May 2019 Science dissemination 2.0 Social media for researchers Xavier Lasauca i Cisa @xavierlasauca
  2. 2. #MTMSD20 #socialmedia4researchers
  3. 3. • To get new information • To increase the impact and visibility of research papers • To engage with fellow researchers and meet new collaborators • To improve a researcher's public profile, build your on line reputation and thus competitiveness • As part of the research process Using social media can be really beneficial:
  4. 4. Overview
  5. 5. The homo mobilis!
  6. 6. “Future is mobile.”
  7. 7.
  8. 8. TheNewScientist.
  9. 9. Altmetrics!
  10. 10.  Track the dissemination of research beyond academia  Show the attention, reception, and response to a published work prior to it being cited  Can be applied to non-traditional research outputs like data-sets and blog posts  Show research impact in real-time — scholars and journals don’t have to wait for their score to be released, like in the Journal Citation Reports Source: Enter Alternative Metrics: Indicators that capture the value of research and richness of scholarly discourse
  11. 11. • Adams J, Loach T. (2015). Altmetric mentions and the communication of medical research. • Maggio LA, Leroux T, Meyer HS, Artino AR. (2018). Exploring the relationship between altmetrics and traditional measures of dissemination in health professions education. • Wooldridge J, King MB. (2018). Altmetric scores: An early indicator of research impact. • Lemke S., Peters I., Mazarakis A. (2019, March 20). “If you use social media then you are not working” – How do social scientists perceive altmetrics and online forms of scholarly communication? [Blog post]. References
  12. 12. Open science
  13. 13. “Be open, my friend.” RRI
  14. 14. Publications + Research Data Accessible Reproducibility Reuse of results Transparency Visibility Impact Scientific progress
  15. 15.
  16. 16.
  17. 17. “Science is moving towards a greater openness, in terms of not just data but also publications, computer code and workflows. Yet researchers who are learning to navigate the open-science arena face a thicket of thorny issues. “ Nature 569, 445-447 (2019) doi: 10.1038/d41586-019-01506-x
  18. 18. • Open science: Sharing is caring, but is privacy theft?, David Mehler and Kevin Weiner. PLOS Neuro Community blog. 2018. • Qué es la ciencia abierta?, Lluís Anglada and Ernest Abadal. Anuario ThinkEPI, vol. 12. 2018. • Open science is all very well but how do you make it FAIR in practice?, Rachel Bruce and Bas Cordewener. JISC blog. 2018. • Mapping Open Science Tools, Lettie Y. Conrad. The Scholarly Kitchen blog. 2018. • Monográfico InfoDoc sobre Ciencia Abierta. Universidad de Salamanca. 2018. • Open Science: Sharing Your Research with the World: MOOC of the University of Delft. 2018. • Open Science MOOC: MOOC of the University of Leiden. 2018. • The Open Science Training Handbook. 2018. • Una aproximació al concepte de ciència oberta (i 25 recursos per aprofundir-hi), Xavier Lasauca i Cisa. L’ase quàntic blog. References
  19. 19. “This is me and my digital circumstance” Miquel Duran
  20. 20. Image:YasserAlghofilyinFlickr(CCBY2.0)
  21. 21. R20=LC3S
  22. 22. LC3S Listen Create Communicate Connect Share
  23. 23. Listen
  24. 24. “Let the contents come to me.“
  25. 25. Social bookmarking websites Bibliographic data managers
  26. 26. Create
  27. 27. “Spread the word.“
  28. 28.
  29. 29. Motive A: Visibility Motive B: Networking Motive C: Information increase own impact connect with peers be up to date be found by peers and other stakeholders stay in touch with colleagues be part of a conversation present self/own work be(come) part of a community anticipate trends Source: (Micro)blogging Science? Notes on Potentials and Constraints of New Forms of Scholarly Communication, by Cornelius Puschmann
  30. 30.
  31. 31.
  32. 32. • LSE Impact Blog. (2012, February 24). Five minutes with Patrick Dunleavy and Chris Gilson: “Blogging is quite simply, one of the most important things that an academic should be doing right now”. [Blog post]. • Dunleavy, P. (2014, December 28). Shorter, better, faster, free: Blogging changes the nature of academic research, not just how it is communicated [Blog post]. • Dunleavy, P. (2016, January 25). How to write a blogpost from your journal article in eleven easy steps. [Blog post]. • Carrigan, M. (2016, April 26) 40 reasons why you should blog about your research [Blog post]. • Mollett A., Brumley C., Gilson C., Williams S. (2017, May 25). So you’ve decided to blog? These are the things you should write about. [Blog post]. References
  33. 33. Communicate
  34. 34. “Lo bueno, si breve, dos veces bueno.“ Baltasar Gracián ‘If the good is brief, then it is twice as good‘.
  35. 35.
  36. 36. The Importance of Being Hashtag
  37. 37. A B C D
  38. 38. 1 2
  39. 39. A player more with pulmonary embolism? Teletovic, Varejão, Mickel... Tall players, lot of flights... Are they a risk group? #basketball #pulmonary
  40. 40. Is there anything as rewarding for a researcher as responding to a hypothesis in a short time?
  41. 41. Twitter has very direct, and very relevant implications for those in Public Health
  42. 42. It’s a great way to get information you otherwise wouldn’t At conferences, Twitter is invaluable for stimulating discussion and finding out what is happening in other sessions For lecturers, Twitter can contribute to discussions and deepen understanding The way we translate information is changing
  43. 43. #ISMBECCB
  44. 44. I am a researcher and I am on Twitter… Now what?
  45. 45.
  46. 46. • Emily S. Darling et al (2013). The role of twitter in the life cycle of a scientific publication. • Qing Ke , Yong-Yeol Ahn and Cassidy R. Sugimoto (2017). A systematic identification and analysis of scientists on Twitter. • Monya Baker (2015). Social media: A network boost. References (1)
  47. 47. • Wheeler, T. (2015, August 21). Permission to tweet? The underlying principles of good science communication are all about sharing. [Blog post]. • Haustein, S. & Costas, R. (2015). Identifying Twitter audiences: who is tweeting about scientific papers? • Ortega, JL. (2017, December 4). Academic journals with a presence on Twitter are more widely disseminated and receive a higher number of citations. [Blog post]. References (2)
  48. 48. Connect
  49. 49. “Connect one another.”
  50. 50. General networks Specific networks
  51. 51. Share
  52. 52. “Each of us finds his unique vehicle for sharing with others his bit of wisdom.” Ram Dass
  53. 53. Articles and presentations (Slideshare, issuu) Social bookmarking (Diigo) Images (flickr, Instagram) and videos (YouTube) Bibliographic data management (Zotero, Mendeley) Video chats (Skype, Google hangouts)
  54. 54. Slideshare
  55. 55. Google hangouts
  56. 56. Instagram
  57. 57. • Gill, J. (2013, 2 January). Six ways to use Google + Hangouts for academic productivity. [Blog post]. • Noruzi, A. (2017). YouTube in scientific research: A bibliometric analysis • Diner E. (2019, 25 January). Should academics share their presentations? [Blog post]. References
  58. 58. #Health20
  59. 59. Ultimately, the Internet provides a powerful communications channel, but it is health care professionals and the public who will best determine how to use this channel for surveillance, prevention, and control of emerging diseases.
  60. 60. Image:CNBC
  61. 61.
  62. 62. Based on observations in this study and the increased usage of social media, we posit that online illness reports could complement traditional surveillance systems by providing near real-time information on foodborne illnesses, implicated foods and locations.
  63. 63.
  64. 64. Resources
  65. 65. 4 rules of infographics design by @ pere_rovira 1. - is + 2. Amount - quality - context 3. Be careful about lying and 4. statistics.
  66. 66. ©PhotobyKatBPhotography Ready?
  67. 67. Strategy • Define objectives about online presence (as individual researcher or research group) • Explore the tools and choose the most appropriate • Develop your network • Encourage feedback and discussion
  68. 68. The ten commandments
  69. 69. 10 Simple Steps to Building a Reputation as a Researcher, in Your Early Career 1. Register for an ORCID identifier 2. Register for information hubs: LinkedIN, Slideshare, and a domain name of your own 3. Register for Twitter 4. Write and share a 1-paragraph bio 5. Describe your research program in 2 paragraph 6. Create a CV and share it 7. Share (on Twitter & LinkedIN) news about something you did or published; an upcoming event in which you will participate; interesting news and publications in your field 8. Make writing; data; publication; software available as Open Access 9. Set up tracking of your citations, mentions, and topics you are interested in using Google scholar and Google alert, 10. Find your Klout score, H-index. Source:MicahAltman,sBlog
  70. 70. Top 10 tips to get started 1. Explore online guides (start with this). 2. Do some “lurking” (look at examples of good practice). 3. Locate pertinent and relevant online sources (e.g. who to follow on Twitter, interesting bloggers). 4. Start using content aggregation and curation tools (e.g. RSS, Diigo). 5. Identify a few key tools and start with those – know your limits! 6. Develop your network (e.g. LinkedIn, Twitter). 7. Join academic social network sites (e.g. ResearchGate, Mendeley). 8. Create your own website 9. Start blogging and twittering about your research (or whatever else takes your fancy!). 10. Keep your purpose and audience in mind. Source:IntroductiontoSocialMediaforresearchers,byGillesCouzin
  71. 71. Researcher Blog Twitter Social media Science dissemination Personal brand +Online reputation +Visibility +Impact +Prestige +Influence
  72. 72. “I'm trying to free your mind, Neo. But I can only show you the door. You're the one that has to walk through it”
  73. 73. To deepen…
  74. 74.
  75. 75.
  76. 76. • Konkiel, S. (2016, July 8). A ‘quick and dirty’ guide to building your online reputation. [Blog post] • Innovations in Scholarly Communication. Universiteit Utrecht. • Social media en investigación. Lydia Gil. • Herman, E. and Nicholas, D. (2019). Scholarly reputation building in the digital age: an activity-specific approach. • Jordan, K. (2019). From Social Networks to Publishing Platforms: A Review of the History and Scholarship of Academic Social Network Sites
  77. 77.  Public Consultation: ‘Science 2.0’: Science in Transition European Commission. 2014  Emerging reputation mechanisms for scholars European Commission. 2015  Making Open Science a Reality. OECD. 2015  Open Innovation, Open Science, Open to the World: a vision for Europe. European Commission. 2016  Next generation metrics European Commission. 2017  Providing researchers with the skills and competencies they need to practice Open Science. European Commission. 2017  H2020 Programme. Guidance. Social media guide for EU funded R&I projects European Commission. 2018
  78. 78. Conclusions
  79. 79. “Be open, my friend.” “Let the contents come to me.“ “Spread the word.“ “Lo bueno, si breve, dos veces bueno.“ “Connect one another.” “Each of us finds his unique vehicle for sharing with others his bit of wisdom.”
  80. 80. .
  81. 81. “Because sharing isn’t just nice; it’s absolutely critical.” Terry Wheeler