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Redes sociales para investigadores. Herramientas 2.0 para comunicar la actividad científica

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El objetivo de esta ponencia, impartida en el marco de la "Jornada de formación y reflexión para la evaluación del Plan estratégico 2015-2020 del Institut Barcelona Estudis Internacionals" en Sant Cugat del Vallès el 14.06.2018, es demostrar los beneficios derivados de la utilización de recursos basados en el web 2.0, como por ejemplo los blogs y las redes sociales como Twitter o Researchgate, para incrementar la difusión, la visibilidad y el impacto de la producción científica de los investigadores, así como para mejorar su reputación digital.

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Redes sociales para investigadores. Herramientas 2.0 para comunicar la actividad científica

  1. 1. https://www.flickr.com/photos/biblioteekje/6325328112/ Redes sociales para investigadores. Herramientas 2.0 para comunicar la actividad científica @xavierlasauca JornadadeevaluacióndelPlan Estratégico2015-2020delIBEI SantCugatdelVallès14.06.2018
  2. 2. La utilización de medios sociales puede ser beneficiosa: https://www.flickr.com/photos/mkhmarketing/8540717756 • Para obtener nueva información • Para aumentar el impacto y la visibilidad de las publicaciones científicas • Para conectar con otros investigadores y conocer nuevos colaboradores • Para mejorar el perfil público de un investigador y construir su reputación digital
  3. 3. Visión general https://www.eltenedor.es/restaurante/masia-can-ametller/8722
  4. 4. https://www.cartoonstock.com/directory/e/evolution_of_man.asp El homo mobilis!
  5. 5. https://www.theguardian.com/technology/2017/feb/15/dutch-led-scheme-smartphone-traffic-lights-whatsapp#img-1
  6. 6. Source: Mobile Is Eating the World, by Benedict Evans
  7. 7. https://www.smartinsights.com/internet-marketing-statistics/happens-online-60-seconds/
  8. 8. http://www.nature.com/news/online-collaboration-scientists-and-the-social-network-1.15711
  9. 9. Altmetrics!
  10. 10.  Track the dissemination of research beyond academia  Show the attention, reception, and response to a published work prior to it being cited  Can be applied to non-traditional research outputs like data-sets and blog posts  Show research impact in real-time — scholars and journals don’t have to wait for their score to be released, like in the Journal Citation Reports Source: Enter Alternative Metrics: Indicators that capture the value of research and richness of scholarly discourse https://www.flickr.com/photos/nirak/512878595
  11. 11. http://ec.europa.eu/research/openscience/index.cfm?pg=home&section=monitor It’sEurope!
  12. 12. https://tinyurl.com/H2020AGA Font: AGAUR
  13. 13. “Yo soy yo y mi circunstancia digital.” Miquel Duran
  14. 14. https://www.flickr.com/photos/funksoup/403990660
  15. 15. I20=EC4
  16. 16. EC4 Escuchar Crear Comunicar Conectar Compartir
  17. 17. Escuchar
  18. 18. Crear https://www.flickr.com/photos/128817307@N02/15243403263
  19. 19. http://www.altmetric.com/blog/interactions-here-in-the-blogosphere/
  20. 20. Motive A: Visibility Motive B: Networking Motive C: Information increase own impact connect with peers be up to date be found by peers and other stakeholders stay in touch with colleagues be part of a conversation present self/own work be(come) part of a community anticipate trends Source: (Micro)blogging Science? Notes on Potentials and Constraints of New Forms of Scholarly Communication, by Cornelius Puschmann
  21. 21. https://www.flickr.com/photos/miuenski/5887393036/
  22. 22. http://www.fonamental.cat/
  23. 23. © Ed Alcock for The New York Times
  24. 24. http://www.washingtonpost.com/blogs/wonkblog/wp/2015/03/19/meet-the-26-year-old-whos-taking-on-thomas-pikettys-ominous-warnings-about-inequality/
  25. 25. http://www.brookings.edu/about/projects/bpea/papers/2015/land-prices-evolution-capitals-share
  26. 26. http://blogs.lse.ac.uk/impactofsocialsciences/
  27. 27. • LSE Impact Blog. (2012, February 24). Five minutes with Patrick Dunleavy and Chris Gilson: “Blogging is quite simply, one of the most important things that an academic should be doing right now”. [Blog post]. • Dunleavy, P. (2014, December 28). Shorter, better, faster, free: Blogging changes the nature of academic research, not just how it is communicated [Blog post]. • Dunleavy, P. (2016, January 25). How to write a blogpost from your journal article in eleven easy steps. [Blog post]. • Carrigan, M. (2016, April 26) 40 reasons why you should blog about your research [Blog post]. • Mollett A., Brumley C., Gilson C., Williams S. (2017, May 25). So you’ve decided to blog? These are the things you should write about. [Blog post]. http://maxpixel.freegreatpicture.com/Internet-Report-Information-Blogging-Blogger-Blog-970722 Referencias
  28. 28. Comunicar https://www.flickr.com/photos/30767852@N00/3460078384/
  29. 29. http://blogs.lse.ac.uk/impactofsocialsciences/2012/04/19/blog-tweeting-papers-worth-it/
  30. 30. 1 2
  31. 31. Except for the very end of this process – submitting the paper to the journal for peer- review – none of this way of working bears the least bit of resemblance to how I was trained to be a scholar. Source: Using Social Media to Enhance Your Research Activities, by Brian Kelly
  32. 32. It’s a great way to get information you otherwise wouldn’t At conferences, Twitter is invaluable for stimulating discussion and finding out what is happening in other sessions For lecturers, Twitter can contribute to discussions and deepen understanding The way we translate information is changing https://www.flickr.com/photos/47400163@N05/7846842772
  33. 33. #EWIS2018
  34. 34. Feedsand…
  35. 35. https://twitter.com/i/moments/986261651556007937 …moments!
  36. 36. http://www.flickr.com/photos/72211347@N00/327122302# Ya tengo cuenta en Twitter. Y ahora qué?
  37. 37. http://blogs.lse.ac.uk/impactofsocialsciences/2011/09/29/twitter-guide/ http://www.lwec.org.uk/sites/default/files/TwitterTips.pdf
  38. 38. • Wheeler, T. (2015, August 21). Permission to tweet? The underlying principles of good science communication are all about sharing. [Blog post]. • Haustein, S. & Costas, R. (2015) Identifying Twitter audiences: who is tweeting about scientific papers? • Ortega, JL. (2017, December 4). Academic journals with a presence on Twitter are more widely disseminated and receive a higher number of citations. [Blog post]. Referencias
  39. 39. Conectar https://www.flickr.com/photos/58754750
  40. 40. Redes genéricas Redes específicas
  41. 41. Compartir https://www.flickr.com/photos/rohitchhiber/6038689637
  42. 42. Artículos y presentaciones (Slideshare, issuu) Marcadores de enlaces o social bookmarking (Delicious, Diigo) Imágenes (flickr, Instagram) y vídeos (YouTube) Gestores de datos bibliográficos (Zotero, Mendeley) Telefonía por Internet (Skype, Google hangouts)
  43. 43. Slideshare
  44. 44. Delicious
  45. 45. Google hangouts http://www.youtube.com/watch?feature=player_embedded&v=4sfQg9IKO8A
  46. 46. Instagram
  47. 47. YouTube https://www.youtube.com/user/readingcapital/featured
  48. 48. https://www.flickr.com/photos/56695083@N00/4464828517/ ©PhotobyKatBPhotography Ready?
  49. 49. http://www.flickr.com/photos/ybot84/7850997682/ Estrategia Definir objetivos sobre la presencia en las redes sociales (como investigadores Y como grupo) Explorar las herramientas y elegir las más adecuadas Desarrollar una red propia Estimular la interacción y el debate
  50. 50. Los 10 mandamientos
  51. 51. 10 Simple Steps to Building a Reputation as a Researcher, in Your Early Career 1. Register for an ORCID identifier 2. Register for information hubs: LinkedIN, Slideshare, and a domain name of your own 3. Register for Twitter 4. Write and share a 1-paragraph bio 5. Describe your research program in 2 paragraph 6. Create a CV and share it 7. Share (on Twitter & LinkedIN) news about something you did or published; an upcoming event in which you will participate; interesting news and publications in your field 8. Make writing; data; publication; software available as Open Access 9. Set up tracking of your citations, mentions, and topics you are interested in using Google scholar and Google alert, 10. Find your Klout score, H-index. Source:MicahAltman,sBlog http://nepalireporter.com/21956/paul-van-dyk-returns-uae/
  52. 52. Top 10 tips to get started 1. Explore online guides (start with this). 2. Do some “lurking” (look at examples of good practice). 3. Locate pertinent and relevant online sources (e.g. who to follow on Twitter, interesting bloggers). 4. Start using content aggregation and curation tools (e.g. RSS, Diigo). 5. Identify a few key tools and start with those – know your limits! 6. Develop your network (e.g. LinkedIn, Twitter). 7. Join academic social network sites (e.g. ResearchGate, Mendeley). 8. Create your own website 9. Start blogging and twittering about your research (or whatever else takes your fancy!). 10. Keep your purpose and audience in mind. Source:IntroductiontoSocialMediaforresearchers,byGillesCouzin http://www.forbes.com/pictures/eeel45jfeg/1-tiesto-22-million/
  53. 53. Investigador Blog Twitter Medios sociales Divulgación científica Marca personal Reputación en línea +Visibilidad +Impacto +Prestigio +Influencia http://www.flickr.com/photos/waywuwei/4611542919/sizes/o/
  54. 54. https://www.flickr.com/photos/mkhmarketing/8468788107 Más información…
  55. 55. http://www.plosbiology.org/article/info%3Adoi%2F10.1371%2Fjournal.pbio.1001535?utm_source=&utm_medium=&utm_campaign=
  56. 56.  A ‘quick and dirty’ guide to building your online reputation. Stacey Konkiel. Altmetric Blog. 2016.  Innovations in Scholarly Communication. Universiteit Utrecht.  Digital tools for researchers. Thomas Crouzier’s blog.  Social media en investigación. Lydia Gil. https://www.flickr.com/photos/frosch50/21492514468
  57. 57.  Public Consultation: ‘Science 2.0’: Science in Transition European Commission. 2014  Emerging reputation mechanisms for scholars European Commission. 2015  Making Open Science a Reality OECD. 2015  Open Innovation, Open Science, Open to the World: a vision for Europe European Commission. 2016  Next generation metrics European Commission. 2017  H2020 Programme. Guidance. Social media guide for EU funded R&I projects European Commission. 2018 https://www.flickr.com/photos/european_parliament/10943216394
  58. 58. Conclusiones https://www.flickr.com/photos/niaid/14861104355
  59. 59. .
  60. 60. Because sharing isn’t just nice; it’s absolutely critical. Terry Wheeler xavierlasauca.cat https://www.flickr.com/photos/eightysixfilms/6176735010/

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