1. Example of Brands
Classification of Brands
1. According to ownership
A. Manufacturer's Brand
Ex. Magnolia Ice Cream
B. Distributor's or middlemen's brand
Ex. Milanos shoes by SM

2. 2. According to extent of geographic coverage
A. National Brand
Ex. Apple
B. Private brand
Ex. Starbucks Coffee
3. According to use by owner of brand
A. Primary Brand
Ex. Samsung

3. B. Secondary Brand
Ex. China beauty products
4. According to the number of products name brands
A. Individual or separate brand
Ex. Vaseline by Unilever for its hair, face and skin care
products
B. Family or blanket brand
Ex. Del Monte is a brand of processed foods and beverages
primarily canned vegetables, fruit and tomato products.