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Axp X Medius Fax Presentation Long

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Axp X Medius Fax Presentation Long

  1. 1. Integrate Fax into your Cisco IP Environment
  2. 2. <ul><li>Fax a critical component of communication </li></ul><ul><li>What’s the problem with UC and Fax? </li></ul><ul><li>Presence & Productivity </li></ul><ul><li>Network Architecture Considerations </li></ul><ul><li>Branch Innovation Cisco AXP </li></ul><ul><li>Features, Functionality & Benefits </li></ul><ul><li>Success Stories & ROI </li></ul><ul><li>Sales Information </li></ul><ul><li>Technical Information </li></ul><ul><li>Product Demo </li></ul><ul><li>Q & A </li></ul>Presentation Agenda
  3. 3. According to Gartner, Fax is not about to disappear, but companies that ignore the changes in how fax is used and in the technologies in question will miss a strategic opportunity. Email, voicemail, IM, conferencing, presence, collaboration, video, voice + FAX
  4. 4. <ul><li>Financial institutions use fax to process multimillion-dollar transactions. </li></ul><ul><li>Large global investment companies log significant fax traffic with orders and confirmations from customers. </li></ul><ul><li>U.S. pharmacy chains use fax servers to log prescriptions, renewals, and clarifications from doctors in every state they serve. </li></ul><ul><li>Law firms use fax servers and fax machines to exchange marked-up contract drafts, as well as final signed versions, as legally valid means of communications. </li></ul><ul><li>A manufacturer of cleaning supplies uses fax to respond to requests for U.S. Material Safety Data sheets for emergencies. Requests may come from hospitals and fire departments with no e-mail or Web service. </li></ul>Fax is a critical component of communication
  5. 5. So, what’s the problem with UC and Fax? <ul><li>Even in converged IP organizations, fax still lags behind with: </li></ul><ul><ul><li>No integration to Unified Communications – Productivity Miss </li></ul></ul><ul><ul><li>Costly, inefficient fax machines (i.e. toner & paper) </li></ul></ul><ul><ul><li>Environmental wastes – Chemical landfill </li></ul></ul><ul><ul><li>Analog / copper phone lines </li></ul></ul><ul><ul><li>Specialized hardware to support legacy technology – Defeats the purpose of convergence </li></ul></ul><ul><ul><li>Unreliable VoIP ATAs create frequent failures – VoIP vs FoIP / T.38 </li></ul></ul><ul><ul><li>No leverage of Network investment – No Storage, control or audit trail </li></ul></ul><ul><ul><li>Overall… Wrong approach from inception </li></ul></ul>AXP Fax solution solves the “FAX PROBLEM”
  6. 6. Fax, Presence & Productivity
  7. 7. Œ Worker sends a document to be printed  Worker leaves desk to go to the printer Ž Worker waits for job to spool and print  Worker walks to fax, waits, scans in document  Worker returns to desk, has missed 3 messages @#*! Inefficiencies of Traditional Faxing
  8. 8. ‘ Worker must leave desk to check fax status ’ Worker returns to desk, as fax is still dialing Inefficiencies of Traditional Faxing
  9. 9. “ Fax transmission failed – must send again @#*! Inefficiencies of Traditional Faxing
  10. 10. Fax sent directly from desktop via email or client. XMediusFAX provides high-reliability transmission with fewer errors and provides automatic confirmation directly to the sender. Worker never leaves desk, or prints anything on paper. Efficiency by presence with fax server
  11. 11. Network Architecture Considerations
  12. 12. Typical Fax Server Deployment Remote board servers required in each branch office PC users PBX Remote users Fax Server Email Server Fax Fax Server Fax VPN WAN PBX PC users Email Server Fax Corporate office Branch office
  13. 13. To Fax enable a network… Leverage Existing Network Equipment Single-Purpose Hardware (3x more expensive, 2x the hassle) or Which would you rather install... +
  14. 14. PC users Remote users XMediusFAX Email Server Fax FoIP Typical Deployment No remote board server in branch offices – Leverage Cisco ISR T.38 Fax VPN WAN PC users Fax Branch office Corporate office
  15. 15. Branch Innovation Cisco AXP
  16. 16. This is the year of the branch office “ Business and IT leaders are re-distributing corporate assets and allocating significant investments in branch office assets. There is strong business, economic, demographic and technical drivers shaping this trend” Inbar Lasser-Raab Senior Director of Marketing for Enterprise Routing and Switching at Cisco
  17. 17. The Evolution of the Branch… Source: Nemertes Research, 2008 Branch Survey Globalization Number of Branches Grows 11% per Year Data Center Consolidation Average Branch Devices Down From 7 to 5 Collaboration, Web 2.0 Branch Bandwidth Grows 50% per Year Green Business 62% of Enterprises Add New Branches Virtual Workers 91% of Employees Work Away From HQ Visual Networking Video and Collaboration Top Bandwidth Drivers
  18. 18. Open, Optimized Branch Traditional Branch Network Consolidation Multiple Overlay Products Application & Server Consolidation <ul><li>Tight Network-Application linkage </li></ul><ul><li>Server, application consolidation </li></ul><ul><li>Increased security and survivability </li></ul><ul><li>Lowest TCO </li></ul><ul><li>Services Integration </li></ul><ul><li>Survivability </li></ul><ul><li>50–70% lower Opex </li></ul>Operational Efficiency Router-based Approach Integrated Services Integrated Applications WAAS Appliance Based-approach Mobility WAN Optimization Voice Network Analysis and Monitoring Security Routing Business and Communication Apps Custom Apps Management Tools Vertical Apps Sep 2004 Apr 2008
  19. 19. &quot;Now, YOU want your router to be?&quot; what do Green Router Fax-over-IP Router Payment Gateway Branch Recorder Device Mgmt. Router Health Care Router www.cisco.com/go/axp
  20. 20. Cisco AXP Enablement <ul><li>Provides the ability for Customers, 3 rd -party System Integrators, Managed Service Providers and ISVs to integrate custom services into Cisco’s Integrated Services Routers </li></ul>
  21. 21. PC users Remote users XMediusFAX Email Server T.38 Cisco AXP-XMediusFAX Solution deployment Branch SRST based IP Fax solution - Leverage Cisco ISR & AXP XMediusFAX MFP MFP T.38 Fax VPN WAN PC users Branch office Corporate office
  22. 22. Cisco AXP Architecture Perl / Python Tomcat Java JRE 1.5 XMediusFAX
  23. 23. Cisco AXP - XMediusFAX Solution
  24. 24. Features Functionality Benefits
  25. 25. Cisco AXP - XMediusFAX Benefits <ul><li>Secure network fax communication </li></ul><ul><li>Integrated into the Cisco ISR </li></ul><ul><li>Solves the “fax problem” in IP networks </li></ul><ul><li>Eliminates analog circuits, equipment, maintenance, supplies </li></ul><ul><li>Reduces hardware footprint </li></ul><ul><li>Branch office survivability </li></ul><ul><li>Lowest Total Cost of Ownership (TCO) </li></ul><ul><li>Software-only: No expensive fax boards, 3rd-party kits </li></ul>
  26. 26. ERP / CRM PC Fax MFP 1- Automated Features and Benefits 2- Integrated 3- Unified 4- Mobility 5- Converged 6- Secured FAX Mail Server Printer XMediusFAX Network Document Communication PDA
  27. 27. ERP / CRM PC Fax MFP 1- Automated Features and Benefits 2- Integrated 3- Unified 4- Mobile 5- Secured FAX Mail Server Printer XMediusFAX Network Document Communication PDA Anywhere, Anytime, any Device
  28. 28. Anywhere, Anytime, any Device XMediusFAX Client Email Client Application Web Client Office Applications LAN MFP - Send faxes using Virtual Printer  & receive them in your fax client - Send your personalized mailing - Manage fax traffic - Fax anywhere, anytime with PDAs - Send and receive faxes with email - Unified communications - Send & receive faxes from your browser - Easy to use - Send faxes directly from your ERP/CRM - Fax management - No installation on the server - Send faxes directly from your MFP & archive - Track your paper fax traffic - Redundancy XMediusFAX
  29. 29. <ul><li>Improves collaboration & productivity </li></ul><ul><ul><li>Document communication, processing & storage </li></ul></ul><ul><ul><li>Streamline business workflow </li></ul></ul><ul><ul><li>Improve presence, collaboration and customer interaction, anywhere, anytime </li></ul></ul><ul><li>Cost savings & ROI </li></ul><ul><ul><li>Reduce ongoing fax machine related costs </li></ul></ul><ul><ul><li>Eliminate junk faxes, reduces printing </li></ul></ul><ul><ul><li>Reduce energy consumption - Green initiatives </li></ul></ul><ul><ul><li>Reduce single purpose hardware, analog circuits </li></ul></ul><ul><li>Facilitates security & compliance </li></ul><ul><ul><li>Route sensitive documents to designated recipients </li></ul></ul><ul><ul><li>Provide audit trail of transactions </li></ul></ul>IP Fax Enhances the Value of UC
  30. 30. Positive Environmental Impact Reduces paper use: In a large company*, network faxing can eliminate up to one ton of paper use per day – or up to 200 tons a year. Saves water: 7.57 million litres of fresh water are required to produce that year's worth of paper – enough to fill a city reservoir. Preserves forests: In only two years, our large company's fax paper use would have consumed a forest equal in size to New York Central Park, according to EPA statistics.
  31. 31. Saves energy: Making just one day's worth of paper for fax uses enough electricity to power the average home for six months. Cleaner planet: The average used toner cartridge weighs 3 lbs. It is composed of 40% plastic. The plastic is made of engineering-grade polymers which take over 1,000 years to decompose. Millions of empty toner and inkjet cartridges are thrown into the trash, ending up in our planet’s landfills or incinerators. Millions of tax dollars needed to pay for additional landfill management. Positive Environmental Impact
  32. 32. <ul><ul><li>Reduce ongoing fax machine related costs </li></ul></ul><ul><ul><ul><li>Eliminate junk faxes, reduce overall printing costs, paper consumption, toner, maintenance </li></ul></ul></ul><ul><ul><ul><li>Eliminate expensive analog circuits </li></ul></ul></ul><ul><ul><li>Improve productivity and customer service </li></ul></ul><ul><ul><ul><li>Improve presence, collaboration and customer interaction, anywhere, anytime </li></ul></ul></ul><ul><ul><ul><li>Increase user productivity by up to 90% </li></ul></ul></ul><ul><ul><li>Reduce hardware footprint – A green initiative </li></ul></ul><ul><ul><ul><li>Eliminate single purpose server hardware </li></ul></ul></ul><ul><ul><ul><li>Reduce energy consumption </li></ul></ul></ul><ul><ul><ul><li>Ensure remote site survivability for mission critical faxing </li></ul></ul></ul><ul><ul><li>Lowest Total Cost of Ownership (TCO) </li></ul></ul><ul><ul><ul><li>Easiest to deploy and manage fax solution on the market for the IT professional </li></ul></ul></ul><ul><ul><ul><li>Reduce server refresh requirements and costs </li></ul></ul></ul><ul><ul><ul><li>Software-only solution: No expensive fax boards or third-party integration kits required </li></ul></ul></ul><ul><ul><li>Secure sensitive fax transactions </li></ul></ul><ul><ul><ul><li>Routes sensitive documents to designated recipients including secured printers </li></ul></ul></ul><ul><ul><ul><li>Provides audit trail of fax transactions to facilitate compliance requirements </li></ul></ul></ul><ul><ul><li>Enhance UC projects total ROI </li></ul></ul>Cisco AXP - XMediusFAX Benefits
  33. 33. Success Stories & ROI
  34. 34. <ul><li>“ Overjoyed” with Cisco AXP Fax solution </li></ul><ul><li>“ Critical to our business” </li></ul><ul><li>A unified communication solution for better document communication records and traceability </li></ul><ul><li>Integrates into overall branch communication strategy </li></ul><ul><li>Luis Suarez, Director of Information Technology at H.I.G. Capital. </li></ul>Faxing for mission-critical, multi-million-dollar transactions Cisco AXP – Success Story
  35. 35. Look For The ROI… <ul><li>870 Fax machines </li></ul><ul><li>814 Retail locations </li></ul><ul><li>15,000 Faxes received per day </li></ul><ul><li>Junk fax costing $152,000 / year </li></ul><ul><li>Total savings with central fax: $ 738,000 / year </li></ul>
  36. 36. <ul><li>500-600 POs per day auto faxed from ERP. </li></ul><ul><li>To supply multiple retail locations </li></ul><ul><li>Order fulfillment workflow process reduced errors </li></ul><ul><li>Total savings with fax PBO: $ 178,000 / year </li></ul><ul><li>ROI : 4 months </li></ul>Look For The ROI…
  37. 37. Reference customers - USA
  38. 38. Reference customers - Canada
  39. 39. Sales Information
  40. 40. Cisco AXP - XMediusFAX Product Positioning Fortune 1000 Branch Office SMB Enterprise Carrier & Provider XMediusFAX 5.5.2 (Windows) XMediusFAX 5.6.2 (Linux) Express Enterprise SP Cisco AXP Application / Market Segment Commercial Offer
  41. 41. Cisco AXP + XMediusFAX Solution Overview <ul><li>The AXP Solution consists of: </li></ul><ul><ul><li>Cisco Integrated Services Router (ISR) </li></ul></ul><ul><ul><ul><li>Delivers security, data, video and voice services on a single converged platform </li></ul></ul></ul><ul><ul><li>Application Runtime Network (APPRE) Module </li></ul></ul><ul><ul><ul><li>Provides dedicated resources to host 3rd party applications. </li></ul></ul></ul><ul><ul><li>Application eXtensions Platform (AXP) Hosting Environment </li></ul></ul><ul><ul><ul><li>Provides the infrastructure to securely host, install and manage applications </li></ul></ul></ul><ul><ul><li>AXP Partner  Sagem Interstar's XMediusFAX T.38 Fax over IP server </li></ul></ul>Cisco AXP – XMediusFAX Solution APPRE XmediusFAX ISR AXP
  42. 42. <ul><li>1. Order Cisco equipment from your regular Cisco Channel </li></ul><ul><li>2. Order XMediusFAX directly from Sagem-Interstar </li></ul><ul><li>NME-302: 1.0GHz Pentium, 512MB RAM, 80GB HD </li></ul><ul><li>PN# NME-APPRE-302-K9 </li></ul><ul><li>PN# SN-AXP AXP : Software Infrastructure (Required) </li></ul><ul><li>PN# SN-AXP-1.1-K9 : AXP Software Image Version 1.1 </li></ul><ul><li>*Supported Routers: 2811, 2821, 2851, 3825, 3845 </li></ul><ul><li>NME-522: 1.4 GHz Pentium, 2GB RAM, 160GB HD </li></ul><ul><li>PN# NME-APPRE-522-K9 </li></ul><ul><li>PN# SN-AXP : AXP Software Infrastructure (Required) </li></ul><ul><li>PN# SN-AXP-1.0-K9 : AXP Software Image version 1.0 </li></ul><ul><li>*Supported Routers: (38xx only) 3825, 3845 </li></ul><ul><li>XMediusFAX Software / Licensing / Support </li></ul><ul><li>Contact Sagem-Interstar for pricing or use your XMediusFAX partner quoting tool. </li></ul>Cisco AXP - XMediusFAX Order Information
  43. 43. Technical Information
  44. 44. XMF Windows vs. XMF for Cisco AXP (Linux) Yes Yes N/A Yes Yes Yes Yes Yes N/A Yes No No No No No No No Yes Yes Yes Yes Yes Yes Yes Yes Yes No Yes Yes Yes Yes Yes Yes No <ul><li>Up to 20 Sites </li></ul><ul><li>Up to 120 channels </li></ul><ul><li>Fax board support </li></ul><ul><li>T.38 support </li></ul><ul><li>Reporting </li></ul><ul><li>External Application Notification </li></ul><ul><li>Python Scripting Support </li></ul><ul><li>XML File Polling </li></ul><ul><li>Perfmon </li></ul><ul><li>SNMP Support </li></ul><ul><li>First time setup Wizard </li></ul><ul><li>Backup Procedure </li></ul><ul><li>OCR (using Transym) </li></ul><ul><li>AD to NT account lookup </li></ul><ul><li>RTF Email message body </li></ul><ul><li>PCLto XML (printer driver and filter) </li></ul><ul><li>Replication/Fault Tolerance </li></ul>XMediusFAX 5.6 Cisco AXP XMediusFAX 5.5 Enterprise Feature
  45. 45. Technical Specifications for AXP <ul><li>XMediusFAX v5.6.2 - Linux Edition: </li></ul><ul><li>First release of XMediusFAX for AXP: NME-522 AXP with V1.0 </li></ul><ul><li>Support for Cisco ISR 3825 and 3845 with AXP module </li></ul><ul><li>Second release of XMediusFAX for AXP: NME-302 and NME-502 AXP with V1.1 </li></ul><ul><li>Support for Cisco ISR 2811, 2821, 2851, 3825 and 3845 with AXP module </li></ul><ul><li>Future releases: Support for new AIM modules </li></ul><ul><li>Minimum IOS for running AXP: 12.4.15T (see Cisco’s recommendations) </li></ul><ul><li>Minimum IOS for T.38: 12.4.10 </li></ul>2811, 2821, 2851, 3825, 3845 1.0GHz Pentium, 1GB RAM, 120GB HD AXP Software infrastructure TBD $1500 NME-APPRE-502-K9 SN-AXP 2811, 2821, 2851, 3825, 3845 1.0 GHz Pentium, 512MB RAM, 80GB HD AXP Software infrastructure $2000 $1500 NME-APPRE-302-K9 SN-AXP 3825 & 3845 1.4 GHz Pentium, 2GB RAM, 160GB HD AXP Software infrastructure $3500 $1500 NME-APPRE-522-K9 SN-AXP Supported ISR Description List Price Product ID
  46. 46. Cisco AXP – Roadmap Version 1.0 Q1 2008 1841 – 3845 AIM 102 CPU: 300 Mhz Memory: 256 MB Compact Flash: 1 GB NME 302 CPU: 1.0 Ghz Memory: 512 MB Disk: 80 GB NME 522 CPU: 1.4 Ghz Memory: 2 GB Disk: 160 GB + 1841, 2801 Version 1.1 Q3 2008 Intel x86 512MB RAM 512-6GB MB Flash Future TBD Access Router 1.0 GHz Intel Pentium M 1 GB Ram 80 GB Hard Disk XMediusFAX AXP 5.6.2 (V1) X Second generation AIM Modules will enable XMediusFAX to operate in many more ISR! First generation AIM Modules do not support XMediusFAX 5.6.2 (V1) NME 502 CPU: 1.0 Ghz Memory: 1 GB Disk: 120 GB
  47. 47. Installation Overview – XMediusFAX on AXP <ul><li>On the Cisco ISR configure eth0 to point to the IP addresses of the AXP blade </li></ul><ul><li>On the Cisco ISR configure eth1 to connect the AXP blade to the network </li></ul><ul><li>Getting into the AXP blade: </li></ul><ul><ul><li>Conf t </li></ul></ul><ul><ul><li>Service-Module Integrated service engine 1/0 session </li></ul></ul><ul><li>Set up FTP on a PC where 2 XMediusFAX install files would have been copied </li></ul><ul><li>From the AXP blade prompt, load the main XMediusFAX install file: </li></ul><ul><li>add url ftp://ipaddress of PC/XMediusFAX.pkg </li></ul><ul><li>Reset the AXP blade: Reload </li></ul><ul><li>Check the AXP blade status ( Starting, Started, Shutting down, Shutdown) : Status </li></ul><ul><li>If starting/stopping any of the XMediusFAX services is required: </li></ul><ul><ul><li>App-service XMediusFAX (to access any XMediusFAX component in the blade) </li></ul></ul><ul><ul><li>Service all start/stop (or choose a particular service name) </li></ul></ul><ul><li>Configure XMediusFAX from the Web Admin (accessible via an internet browser): </li></ul><ul><ul><li>http://ipaddress of AXP blade:8080/faxadmin </li></ul></ul><ul><li>Send a fax from the XMediusFAX Web Client (accessible via an internet browser): </li></ul><ul><ul><li>http://ipaddress of AXP blade:8080/fax </li></ul></ul>
  48. 48. Product Demo
  49. 49. Q & A
  50. 50. Fax enabling the Human Network

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