We at Woosper Infotech provides Online Reputation Management service which will help your online business to grow as it will increase your brand visibility & will help to improve the wrong image of your business online so that you can create solid online presence in this digital world.
2. What Is Online Reputation
Management?
• Online Reputation
Management (ORM) is a
combination of any mentions
of you or your business on the
internet.
• It is monitoring the status of
your business on internet by
managing the negative
content that is destroying the
reputation
• This can be from sources like
social media accounts, review
sites like Yelp, police report or
mugshot sites, mainstream
media sites and random
websites
3. Why ORM?
• ORM helps you in building
brand.
• It allows you to show off
what you would most
want people knowing
about you.
• If something negative
does happen you already
have established a base of
positive things that can
outweigh the bad.
4. Factors Connected To ORM
• Your Name
• Company
• Brand(s)
• Product(s)
• High profile employees
• Handles/username
If one of these things get affected by a bad reputation, it would usually spread
itself to the others like a festering disease.
5. History of Business Failures Due
to Negative Feedbacks
DARK HORSE CAFE
• They responded coldly to
some negative tweet
against their inability to
provide electrical outlets for
laptops.
• This was termed in negative
public relation case.
6. NESTLE
• Nestle received negative
comments about their
environmental practices a
few years ago
• They did not address them.
• People started becoming
aggressive and posted
altered versions of the
Nestle logo.
• Thus forcing the company
to shut their public page.
7. When You Should Worry About
Reputation?
• Negative Reviews
• Hate Sites
• Negative Media
Coverage
• Bad Publicity
8. Disadvantages Of ORM
• Could lose existing
customers
• Difficulty getting new
customers
• Business get financial
loss
• Poor brand image
• Loose customer trust
• Bad image on digital
channels
9. Advantages Of ORM
• Retain existing customer
• Build trust with customers
• Increase brand visibility
• Positive brand image
• Easier to get new customers
• Improved communication with
customers.
• Resolving problems/complaints
effectively.
• Shows that business cares about
customer service
• Grows presence on digital
platforms
• Encourages online endorsement
10.
11. We Can Help In Your ORM
• Monitor, repair, build,
protect and manage your
brand reputation with us.
• We monitor and fix
search results
• Whether it is removing
bad reviews, suppressing
negative search results,
safeguarding a brand
reputation online or other
services.