Keep it simple
   Key to successful, simple web interfaces




   by Wojtek Kutyla. Photos by Flickr Creative Commons
   B...
What is simplicity?




http://www.kutyla.com/keepitsimple/
“Simplicity is the ultimate
                       sophistication.”
                                      Leonardo da Vinc...
http://www.kutyla.com/keepitsimple/
http://www.kutyla.com/keepitsimple/
Why is simplicity
                               so important for us?




http://www.kutyla.com/keepitsimple/
Why is simplicity
                               so important for us?
                             Because of the USER.


...
10 years ago




                             Geek
http://www.kutyla.com/keepitsimple/
10 years ago                       Today




                             Geek     rand() bloke
http://www.kutyla.com/keep...
Users’ approach to simplicity:

   - We want small and fast stuff. Now.
   - Information overload sucks.
   - The less we k...
How can we achieve that?

   - Test your interfaces. They can always
        be improved.
   - Don’t fall into complexity ...
Remember, UI expert

           Give your user control, but don’t
             ask or expect them to think.
              ...
Softwarez Deathmatch




http://www.kutyla.com/keepitsimple/
phpBB                  Vanilla
                                      VS




http://www.kutyla.com/keepitsimple/
phpBB                   Vanilla
                                      VS

       Cluttered interface                  Nice...
So, is simplicity really the key?

      Most of the time. Unless your target
       really needs more... And if this is
 ...
Conclusions

   - Identify your users’ needs by the research
        and usability tests
   - Minimise the information ove...
Remember one thing
                  rand() bloke won’t get geeky




http://www.kutyla.com/keepitsimple/
Remember one thing
                  rand() bloke won’t get geeky
           but you won’t get rand() either ;)




http:/...
http://www.kutyla.com/keepitsimple/
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Keep it simple. Key to successful, modern web interfaces.

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Presentation covers the simplistic approach to the web development and usability role in the development process.

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Keep it simple. Key to successful, modern web interfaces.

  1. 1. Keep it simple Key to successful, simple web interfaces by Wojtek Kutyla. Photos by Flickr Creative Commons BarCamp May 2007, Sheffield http://www.kutyla.com/keepitsimple/
  2. 2. What is simplicity? http://www.kutyla.com/keepitsimple/
  3. 3. “Simplicity is the ultimate sophistication.” Leonardo da Vinci http://www.kutyla.com/keepitsimple/
  4. 4. http://www.kutyla.com/keepitsimple/
  5. 5. http://www.kutyla.com/keepitsimple/
  6. 6. Why is simplicity so important for us? http://www.kutyla.com/keepitsimple/
  7. 7. Why is simplicity so important for us? Because of the USER. http://www.kutyla.com/keepitsimple/
  8. 8. 10 years ago Geek http://www.kutyla.com/keepitsimple/
  9. 9. 10 years ago Today Geek rand() bloke http://www.kutyla.com/keepitsimple/
  10. 10. Users’ approach to simplicity: - We want small and fast stuff. Now. - Information overload sucks. - The less we know, the happier we are. - Less clicks = more happiness. - Spare me this IT b00lshit, please. http://www.kutyla.com/keepitsimple/
  11. 11. How can we achieve that? - Test your interfaces. They can always be improved. - Don’t fall into complexity abyss. - Listen to your users. - Give them what they need, not what you think they need. http://www.kutyla.com/keepitsimple/
  12. 12. Remember, UI expert Give your user control, but don’t ask or expect them to think. It’s you who needs to do it! http://www.kutyla.com/keepitsimple/
  13. 13. Softwarez Deathmatch http://www.kutyla.com/keepitsimple/
  14. 14. phpBB Vanilla VS http://www.kutyla.com/keepitsimple/
  15. 15. phpBB Vanilla VS Cluttered interface Nice and clean Bad markup Valid markup Difficult to modify Easy to modify Powerful Powerful enough Big user base Young Good support So-so support http://www.kutyla.com/keepitsimple/
  16. 16. So, is simplicity really the key? Most of the time. Unless your target really needs more... And if this is the case then... Just do it the way you want ;) http://www.kutyla.com/keepitsimple/
  17. 17. Conclusions - Identify your users’ needs by the research and usability tests - Minimise the information overload - If you think it’s simple enough - it’s not :) - Don’t try to build a perfect interface Just build a good one! http://www.kutyla.com/keepitsimple/
  18. 18. Remember one thing rand() bloke won’t get geeky http://www.kutyla.com/keepitsimple/
  19. 19. Remember one thing rand() bloke won’t get geeky but you won’t get rand() either ;) http://www.kutyla.com/keepitsimple/
  20. 20. http://www.kutyla.com/keepitsimple/

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