Mobile Technology and Entrepreneurship (in Kenya)

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Presented at the 2009 (10th annual) Strathmore ICT Conference: Opportunities and Challenges Towards an Entrpreneurial Economy

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Mobile Technology and Entrepreneurship (in Kenya)

  1. 1. Mobile Technology & Entrepreneurship (in Kenya) Wilfred M Mworia Founder: African Pixel & Afrinnovator [email_address] http://www.afrinnovator.com http://wmworia.wordpress.com
  2. 4. Simple, useful, usable, smartphone apps iPhone, Android, Symbian, Windows Mobile
  3. 6. Introducing the computing device for Africa!..
  4. 8. <ul><li>SMS/USSD/SIM – Value Add Services </li></ul><ul><li>Ubiquity and Simplicity </li></ul><ul><li>User Interface vs. User Experience/Interaction Design </li></ul><ul><li>Limited capability & Service Provider Reliance </li></ul>
  5. 10. <ul><li>More resources, greater capability </li></ul><ul><li>Native applications </li></ul><ul><li>Extensive, well documented Application Programming Interfaces (APIs) </li></ul><ul><li>Development hurdles, market etc </li></ul>
  6. 11. Entrepreneurship…
  7. 18. The GREAT out-of-box thinking test…
  8. 20. Tech Startups in Africa won’t necessarily Start in Garages!
  9. 22. How to get from…
  10. 24. to…
  11. 28. A few local hurdles <ul><li>Starting a company in Kenya = looooong procedure </li></ul><ul><li>Lack of very early stage startup (seed) funding </li></ul><ul><li>Fiber is not all there is to it – the great convergence… </li></ul>
  12. 30. Practically for mobile… <ul><li>Pick a platform </li></ul><ul><li>Learn a bit about the OS in general </li></ul><ul><ul><li>Understand the environment in which your app will run </li></ul></ul><ul><ul><li>How the OS treats scenarios like multi-tasking </li></ul></ul><ul><ul><li>Could help with things like performance tuning </li></ul></ul><ul><li>Get the tools </li></ul><ul><li>Learn the APIs </li></ul><ul><ul><li>Learn as you go – it’s easier to pick what you need and learn it when you need it instead of trying to learn all the APIs beforehand </li></ul></ul><ul><li>Design is key for consumer apps </li></ul>
  13. 31. In conclusion <ul><li>Know your stuff </li></ul><ul><li>Be Original!!! </li></ul><ul><li>Think outside the box </li></ul><ul><li>Dream! </li></ul><ul><li>Do something you are passionate about – make meaning </li></ul><ul><li>Solve a problem </li></ul>
  14. 33. Wilfred M Mworia Founder: African Pixel [email_address] http://wmworia.wordpress.com

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