WorkDigital Ltd




 Bill Fischer & Howard Lee
      bill@twitterjobsearch.com
                 @williamfischer
What We Do




• Index World’s Online Classified Advertising
• Make Sense of It
• Create Compelling Products
The Opportunity
Global Recruitment is a £48 Billion Global Op
By 2011 we anticipate that £500mm will be spent on online re...
Consolidation or Fragmentation 1996 -
                               UK Value Chain Analysis

Corporate Sites
     5%

   ...
Consolidation or Fragmentation 2006

Corporate Sites
     12%

                                   Job Boards
             ...
Consolidation or Fragmentation 2011

Corporate Sites
     15%

                                   Job Boards
             ...
The Challenge

Evaluate/Index 1.5 Billion Pages




     15,000,000 Records
          10 Results
A £10 Billion Opportunity from This?
The Hockey Stick
!quot;$ &'( * , *
        #% # ) +
        ,( - /0-
          $ '.( 0/
*(+ ( ,10(10 #1/3
 / ( ,( - ( 2 .$quot;(
          ...
!quot;$ &'( * , *
        #% # ) +
        ,( - /0-
          $ '.( 0/
*(+ ( ,10(10 #1/3
 / ( ,( - ( 2 .$quot;(
          ...
WorkDigital Ltd




 Bill Fischer & Howard Lee
      Bill@twitterjobsearch.com
Future of Classifieds - Talk at Google
Future of Classifieds - Talk at Google
Future of Classifieds - Talk at Google
Future of Classifieds - Talk at Google
Future of Classifieds - Talk at Google
Future of Classifieds - Talk at Google
Future of Classifieds - Talk at Google
Future of Classifieds - Talk at Google
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Future of Classifieds - Talk at Google

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Slides from Google's "Future of Classifieds" symposium. WorkDigital presented their TwitterJobSearch.com Ap and talked about future of social media and classified advertising. Meeting was at Google's London HQ on 22 May 2009

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Future of Classifieds - Talk at Google

  1. WorkDigital Ltd Bill Fischer & Howard Lee bill@twitterjobsearch.com @williamfischer
  2. What We Do • Index World’s Online Classified Advertising • Make Sense of It • Create Compelling Products
  3. The Opportunity Global Recruitment is a £48 Billion Global Op By 2011 we anticipate that £500mm will be spent on online recruitment advertising in the UK and that this creates a £6 billion UK search market opportunity. 12% 10% Automotive Travel 48% Property 6% Recruitment All Other 24%
  4. Consolidation or Fragmentation 1996 - UK Value Chain Analysis Corporate Sites 5% Job Boards 4% Companies Search Labour Pool 2.2 M 27 M Publications offline/online 91% Recruiters
  5. Consolidation or Fragmentation 2006 Corporate Sites 12% Job Boards 10% Companies Search Labour Pool 2.2 M 30 M Publications offline/online 75% Recruiters Social Networks 3%
  6. Consolidation or Fragmentation 2011 Corporate Sites 15% Job Boards 35% Companies Search Labour Pool 2.56 M 30 M Publications offline/online 40% Recruiters Social Networks 10%
  7. The Challenge Evaluate/Index 1.5 Billion Pages 15,000,000 Records 10 Results
  8. A £10 Billion Opportunity from This?
  9. The Hockey Stick
  10. !quot;$ &'( * , * #% # ) + ,( - /0- $ '.( 0/ *(+ ( ,10(10 #1/3 / ( ,( - ( 2 .$quot;( #
  11. !quot;$ &'( * , * #% # ) + ,( - /0- $ '.( 0/ *(+ ( ,10(10 #1/3 / ( ,( - ( 2 .$quot;( #
  12. WorkDigital Ltd Bill Fischer & Howard Lee Bill@twitterjobsearch.com

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