More complex and demanding business environments lead to more heterogeneous systems environments. This, in turn, results in requirements to synchronize master data. Master Data Management (MDM) is an essential discipline to get a single, consistent view of an enterprise\’s core business entities – customers, products, suppliers, and employees. MDM solutions enable enterprise-wide master data synchronization. Given that effective master data for any subject area requires input from multiple applications and business units, enterprise master data needs a formal management system. Business approval, business process change, and capture of master data at optimal, early points in the data lifecycle are essential to achieving true enterprise master data.