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Market Research Consultant For Small Business Start Up Ideas


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Market Research Consultant For Small Business Start Up Ideas

  1. 1. The Startup Business Mindset Installing a Sense Filter without Removing Creativity and Hope in Times of Economic Uncertainty 2009
  2. 2. WHAT MAKES THE ENTREPRENEUR TICK? UPDATESMALLBUSINESS.COM <ul><li>“… small businesses are also a </li></ul><ul><li>mainstay of the nation’s economic </li></ul><ul><li>and social fabric. While they are </li></ul><ul><li>responsible for about half of U.S. </li></ul><ul><li>GDP, they create between 60 and </li></ul><ul><li>80 percent of America’s net new </li></ul><ul><li>jobs. They are also a fount of </li></ul><ul><li>inventiveness and innovation, as </li></ul><ul><li>well as the time-honored pathway </li></ul><ul><li>of immigrant success.” The Small Business Advocate December-January 2009 </li></ul>
  3. 3. Entrepreneurial Motivators and Traits <ul><li>Creativity, Independence, Freedom, Family, and Friends Money…sometimes… Greed </li></ul>
  4. 4. Obstacles to Entrepreneurial Success <ul><li>Fear, lack of knowledge, indecision, lack of funds …. </li></ul><ul><li>Greed and….More fea r </li></ul>
  5. 5. Typical Entrepreneurial Solutions <ul><li>Creativity, Independence, Freedom, Family, and Friends Money…sometimes… Greed </li></ul><ul><li>Sound familiar? It should, it is part of what makes an entrepreneur tick. </li></ul><ul><li> </li></ul>
  6. 6. What has changed? <ul><li>The economy is terrorizing the hearts of many….. </li></ul><ul><li>And instilling massive fear </li></ul>
  7. 7. Immobilizing the Entrepreneur <ul><li>Fear makes hurdles seem insurmountable. Fear creates doubt and indecision. Fear creates a narrow mindset; looking for safe, easy solutions in order to hang on to a dream. When the road gets narrow, it becomes easy to get swept up with the herd. It becomes easy to want magic bullet solutions. </li></ul>
  8. 8. The antidote to fear <ul><li>Action. Not herd action. Herd action is contrary to entrepreneurial thinking. The antidote to fear is informed decision making and then taking action . </li></ul>
  9. 9. Keeping Creativity in Tact <ul><li>Entrepreneurs who are bent on taking action will find creative ways to get things done. They will evaluate the best use of their time and outsource tasks that are time intensive or require specific knowledge or expertise. They will not get bogged down by trying to do everything themselves. </li></ul>
  10. 10. Adding a sense filter <ul><li>Cutting back but not shutting down. Deciding to grow your business while your competition is retreating. Spending your time, energy and money wisely. </li></ul>
  11. 11. Hope in Times of Economic Uncertainty <ul><li>Square One revisited again….. </li></ul><ul><li>Creativity, Independence, Freedom, Family, and Friends </li></ul><ul><li>Money…but no… Greed </li></ul>
  12. 12. Being the Boss <ul><li>Being the boss doesn’t mean being alone. You are not confined to a box. Being the boss means making smart decisions and being able to authorize actions. It means getting the help and information you need to do it right. </li></ul><ul><li> </li></ul>
  13. 13. Sense and Creativity= new hope and new possibilities. <ul><li>Call today for small business advice and see how easy and affordable it is for your small business to compete in both on and off line worlds. </li></ul><ul><li> 877.265.6568 </li></ul>