From the South Dakota Governor's Office of Economic Development conference program: "Digital, Direct, Dynamic – how to use traditional and social media to promote your community
Social media expert Barbara Rozgonyi will explore how the public relations field is becoming integrated with nearly every aspect of marketing. In fact, even the term “PR” itself may no longer adequately describe the industry’s emerging role. “Earned media” perhaps better characterizes PR’s expanding function within the marketing mix: the art and science of earning visibility, brand equity, and ultimately brand advocates through targeted, meaningful, public relationships—online and offline." Presentation included survey results; traditional, digital and social media marketing integration ideas; and a plan to map our strategy and execution. For more information, or to book Barbara to speak at your event, please call or text 630.207.7530 or email connect @ corywestmedia . com. Thanks for stopping by!!