Exploring new frontiers of growth


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Explore new frontiers of growth in the oil and gas industry

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Exploring new frontiers of growth

  1. 1. Exploring New Frontiers of Growth1 © 2012 WIPRO LTD | WWW.WIPRO.COM
  2. 2. Current Status of Data Management Oil & Gas Industry Competitive pressure Rising competitive pressures and new complexities in the global oil & gas sector means that the sector’s need for fresh insights using analytics is very great. Focus on BI is vital to stay ahead of the growth curve. Data Management Projects However, most oil & gas companies, especially those operating in the E&P segment, have not met with much success from investing in data management projects. User Apathy The reasons for this are - business users not being adequately engaged in analytics and their general distrust of the data in use, traditional databases under-delivering and relatively long gestation of data management projects. No visible ROI Other reasons are inefficient use of metrics, and the business leadership view that investments in data management projects do not deliver the expected ROI. Also management and project teams do not share enough information on analytics with the business users. Consequently, the users tend to view data management and analytics as IT functions in which they have no direct role.2 © 2012 WIPRO LTD | WWW.WIPRO.COM
  3. 3. Flare up of issues Inconsistency in data, lack of The metrics unified system to pertaining to track, maintain Data stored in data multiple databases management are and govern & data itself being siloed with no integration usually not well- between them is defined, and the in different costly to maintain course checks locations and lacks the ability are not robust - to impose data benefits are standards or hard to see governance Data With no management measurable and/ initiatives in the Causes or visible oil & gas sector milestones in are perceived to place, the data be complex with management low visibility for project will likely the users under-deliver3 © 2012 WIPRO LTD | WWW.WIPRO.COM
  4. 4. Question of Value For want of an Without integrated integrated approach, upstream data management Legacy systems oil & gas companies stand in the way of deploy high-cost system, O&G companies use an integrated view resources to clean of upstream/ up and manage manual methods that are production data complex data often ineffective4 © 2012 WIPRO LTD | WWW.WIPRO.COM
  5. 5. Total Approach Business Leaders need to take ownership – data management initiatives should focus upon highly visible data that most stakeholders see, use, or build on for their workflows. Use of open architecture and common standards will help companies develop solutions that can be modified as per changing business needs. It is equally important for the company to develop a high-level data architecture with standard common applications and integrated workflows. A sharp governance and architectural vision will help firms in converting the data assets into powerful insights for building business strategies.5 © 2012 WIPRO LTD | WWW.WIPRO.COM
  6. 6. Conclusion – take aways • Looking into the future, oil & gas companies that initiate data management projects should carry out a reality check on the barriers to the adoption of analytics. • This will greatly help the data management project team to deliver on the expected lines. • Given the complexity of oil & gas business and the unique circumstances that dictate decision making, a case-by-case approach will be the preferred approach to analytics.6 © 2012 WIPRO LTD | WWW.WIPRO.COM
  7. 7. For more details please visit the link below : http://www.wipro.com/documents/EXPLORINGNEW_FRONTIERS_OF_GROWTH.pdf7 © 2012 WIPRO LTD | WWW.WIPRO.COM
  8. 8. About Wipro Council for Industry Research Wipro set up the Council for Industry Research, comprised of domain and technology experts from the organization, to address the needs of customers. It specifically surveys innovative strategies that will help customers gain competitive advantage in the market. The Council, in collaboration with leading academic institutions and industry bodies, studies market trends to help equip organizations with insights to facilitate their IT and business strategies. For more information on the Research Council visit www.wipro.com/insights or mail wipro.insights@wipro.com8 © 2012 WIPRO LTD | WWW.WIPRO.COM
  9. 9. About Wipro Technologies Wipro Technologies, the global IT business of Wipro Limited (NYSE:WIT) is a leading Information Technology, Consulting and Outsourcing company, that delivers solutions to enable its clients do business better. Wipro Technologies delivers winning business outcomes through its deep industry experience and a 360 degree view of “Business through Technology” – helping clients create successful and adaptive businesses. A company recognised globally for its comprehensive portfolio of services, a practitioner’s approach to delivering innovation and an organization wide commitment to sustainability, Wipro Technologies has over 130,000 employees and clients across 54 countries. For more information, please visit www.wipro.com9 © 2012 WIPRO LTD | WWW.WIPRO.COM
  10. 10. Thank You ©Wipro Limited, 2012. All rights reserved. For more information visit www.wipro.com No part of this document may be reproduced in whole or in part without the written permission of the authors. Wipro is not liable for any business outcome based on the views presented in this document. For specific implementation clients should take advise from their client engagement manager.10 © 2012 WIPRO LTD | WWW.WIPRO.COM