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Marketing Learning Center  Resources at the BRC
Original Project Goals 20091. Increase the number of students utilizing   tutoring services at the BRC2. Increase the numb...
BRC Electronic Message Board• Tutoring services and hours• Ask Teresa• Admissions WorkshopsAlso:• Announcements• Special E...
BRC TutoringAcademic Year      #Students   Student Hours   2008/2009          62           144.9   2009/2010          22  ...
Stone Ridge Campus TutoringAcademic Year       #Students   Student Hours  2008/2009           1079          5244  2009/201...
Tutoring Comparison Over 4 Years            BRC Students % of Total6%5%4%3%2%1%0%     2009      2010            2011   201...
#Students        Contact Hours / Student70               1660               1450               12                 1040    ...
Tutoring Comparison Over 4 Years            BRC Student Hours % of Total7%6%5%4%3%2%1%0%     2009         2010           2...
Snapshot of Credit Students Taking        Classes Only at BRCFall Semester• 524 part-time students• 24 full-time students•...
Results of 2010 Survey              (148 Responses)Locations currently taking   Location preference forclasses            ...
Results of 2010 Survey               (148 Responses)Would consider going to   Would consider going toBRC full time        ...
Moving Forward• How can we better determine student needs?• What role does marketing play in connecting  students to servi...
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Marketing learning center resources at the brc

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Mini- Grant presentation for SUNY Ulster

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Marketing learning center resources at the brc

  1. 1. Marketing Learning Center Resources at the BRC
  2. 2. Original Project Goals 20091. Increase the number of students utilizing tutoring services at the BRC2. Increase the number of hours of tutoring services provided to students at the BRCThrough better marketing
  3. 3. BRC Electronic Message Board• Tutoring services and hours• Ask Teresa• Admissions WorkshopsAlso:• Announcements• Special Events• Continuing Education Programs
  4. 4. BRC TutoringAcademic Year #Students Student Hours 2008/2009 62 144.9 2009/2010 22 112 2010/2011 31 324.92011/2012 (as of 3/15/12) 20 286.5
  5. 5. Stone Ridge Campus TutoringAcademic Year #Students Student Hours 2008/2009 1079 5244 2009/2010 991 5169 2010/2011 1214 4717 2011/2012 (as of 4/18/12) 1126 4598
  6. 6. Tutoring Comparison Over 4 Years BRC Students % of Total6%5%4%3%2%1%0% 2009 2010 2011 2012 (to date)
  7. 7. #Students Contact Hours / Student70 1660 1450 12 1040 830 620 410 20 0
  8. 8. Tutoring Comparison Over 4 Years BRC Student Hours % of Total7%6%5%4%3%2%1%0% 2009 2010 2011 2012 (to date)
  9. 9. Snapshot of Credit Students Taking Classes Only at BRCFall Semester• 524 part-time students• 24 full-time students• 78 FTE
  10. 10. Results of 2010 Survey (148 Responses)Locations currently taking Location preference forclasses taking classes62% Stone Ridge only 36% Stone Ridge only10% BRC 36% BRC only28% Both 28% both
  11. 11. Results of 2010 Survey (148 Responses)Would consider going to Would consider going toBRC full time BRC part timeYes 61% Yes 87%No 39% No 14%
  12. 12. Moving Forward• How can we better determine student needs?• What role does marketing play in connecting students to services at the BRC?• How do we address this if the BRC moves?• How do we address this if the BRC does not move?• How can CE continue to grow in supporting all SUNY Ulster student needs?

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