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A feasibility study looks at the viability of an idea with
  an emphasis on identifying potential problems and
 attempts to answer one main question: Will the idea
        work and should you proceed with it?




                                         Jackwinder Singh Uppal
Types of feasibility study

      Market        Technical



                  Organizational
     Financial
                    structure
Market feasibility report
 All feasibility studies should look at how things work, if
  they will work, and identify potential problems. Feasibility
  studies are done on ideas, campaigns, products, processes,
  and entire businesses.
 Things to Include in a market feasibility study include:
    Description of the Industry
    Current Market Analysis
    Competition
    Anticipated Future Market Potential
    Potential Buyers and Sources of Revenues
    Sales Projections
Process
 Analyze the market                  Services to be offered
 Develop market strategy             Identify areas
    and concept                       Funding sources
   Identify the site                 Calculate fees
   Feasibility analysis              Data
   Approve a preliminary             Development factors
    design                            Selecting alternative sites
   In-depth financial study          Superior site
   Analysis of cash flow             option on land.
   Technical feasibility of the      Local zoning and building
    site                               permits
   Design and develop
Planning a marina
 What additional procedures might be necessary when
  constructing a marina in a particularly sensitive area?
 http://dnr.maryland.gov/boating/cleanmarina/guideb
  ook/3marinad.pdf

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Market Feasibility

  • 1. A feasibility study looks at the viability of an idea with an emphasis on identifying potential problems and attempts to answer one main question: Will the idea work and should you proceed with it? Jackwinder Singh Uppal
  • 2. Types of feasibility study Market Technical Organizational Financial structure
  • 3. Market feasibility report  All feasibility studies should look at how things work, if they will work, and identify potential problems. Feasibility studies are done on ideas, campaigns, products, processes, and entire businesses.  Things to Include in a market feasibility study include:  Description of the Industry  Current Market Analysis  Competition  Anticipated Future Market Potential  Potential Buyers and Sources of Revenues  Sales Projections
  • 4. Process  Analyze the market  Services to be offered  Develop market strategy  Identify areas and concept  Funding sources  Identify the site  Calculate fees  Feasibility analysis  Data  Approve a preliminary  Development factors design  Selecting alternative sites  In-depth financial study  Superior site  Analysis of cash flow  option on land.  Technical feasibility of the  Local zoning and building site permits  Design and develop
  • 5. Planning a marina  What additional procedures might be necessary when constructing a marina in a particularly sensitive area?  http://dnr.maryland.gov/boating/cleanmarina/guideb ook/3marinad.pdf