SlideShare a Scribd company logo
1 of 53
Download to read offline
top 50 facebook pages.
                                                                                          2009
   A company did not qualify for this list unless its Facebook page(s) had a minimum of 200,000 fans.
  Within that universe, we rated the companies using a variety of criteria: how often they update their
Facebook offerings; the level of engagement demonstrated by their fans; how fast a company’s site has
      grown; and how creatively the companies are using their Facebook presence, as evaluated by a
                                                                 distinguished panel of outside judges.

                                                                                            - from TBM




                                                                                                Source:TBM
                                                                                 by Willis Wee • Penn Olson
#50. the onion.

Description: The satirical newspaper doesn’t do much
besides posting its content on its page, but it still maintains
a steady, engaged fan following.

No. of fans: 542,169




                                                          Source:TBM
                                           by Willis Wee • Penn Olson
#49. calvin klein.

  Description: Phillips-Van Heusen’s clothing retailer, Calvin
  Klein regularly announces sales and posts coupons.

  No. of fans: 334,520




                                                           Source:TBM
                                            by Willis Wee • Penn Olson
#48. buffalo wild wings.

         Description: This restaurant chain has a fast-growing and
         devoted fan base.

         No. of fans: 942,629




                                                                Source:TBM
                                                 by Willis Wee • Penn Olson
#47. taco bell.

Description: Yum Brands’ fast food chain, Taco Bell is
responsive to fans’ comments and receives strong positive
feedback whenever it posts promotions.

No. of fans: 673,906




                                                        Source:TBM
                                         by Willis Wee • Penn Olson
#46. zara.

Description: Fans from all over the world express their love
for this clothing retailer on its Facebook wall.

No. of fans: 1,600,026




                                                          Source:TBM
                                           by Willis Wee • Penn Olson
#45. gatorade.

Description: PepsiCo.’s Gatorade set up an app that
encouraged users to vote for their favorite moment in
Michael Jordan’s career. More than 8,000 votes were cast

on the sports drink's page.

No. of fans: 363,494




                                                      Source:TBM
                                       by Willis Wee • Penn Olson
#44. audi.

Description: Automaker, Audi seeks out fans’ feedback. It
hosted a campaign encouraging fans to discuss what its
next car should look like, and the company recently

posted a survey asking fans what they wanted from the
page.

No. of fans: 386,617




                                                      Source:TBM
                                       by Willis Wee • Penn Olson
#43. target.

Description: Target’s page gained 97,091 new fans
through its two-week “Bullseye Gives” campaign. During
which, fans could vote for which charity they thought

most deserved Target’s donations. (St. Jude Children's
Research Hospital won the most votes.) The retailer
reported that daily views of the page jumped by 4,800
percent.

No. of fans: 652,345




                                                      Source:TBM
                                       by Willis Wee • Penn Olson
#42. harley davidson.


      Description: A fan photo gallery includes more than 9,000
      photos of fans and their Harley-Davidson bikes.

      No. of fans: 345,951




                                                            Source:TBM
                                             by Willis Wee • Penn Olson
#41. mtv.

Description: Viacom’s MTV page has a good ratio of
“likes” to comments. The music channel maintains a fast-
moving page with consistent fan engagement.

No. of fans: 1,146,737




                                                      Source:TBM
                                       by Willis Wee • Penn Olson
#40. six flags.

Description: This summer, Six Flags hosted the “Tournament
of Thrills” competition on its Facebook page where fans
could vote for their favorite roller coasters. More than

85,000 votes were cast, and the amusement park's fan
base more than doubled during the promotion.

No. of fans: 379,419




                                                        Source:TBM
                                         by Willis Wee • Penn Olson
#39. vans.


Description: The footwear retailer does a good job
incorporating YouTube videos onto its page.

No. of fans: 337,550




                                                      Source:TBM
                                       by Willis Wee • Penn Olson
#38. dr pepper.

Description: The soda company, owned by the Dr. Pepper
Snapple Group (DPS), regularly posts fans-submitted
photos to its wall.

No. of fans: 913,729




                                                     Source:TBM
                                      by Willis Wee • Penn Olson
#37. apple students.

     Description: Apple (AAPL) started “Apple Students” as a
     sponsored group when the Facebook community was
     almost exclusively college kids. Even though Facebook

     has since grown, the electronics retailer's page is a good
     place to deliver targeted messages to this audience.

     No. of fans: 913,729




                                                            Source:TBM
                                             by Willis Wee • Penn Olson
#36. vogue.

Description: Condé Nast’s fashion magazine gets positive
feedback when it promotes its editorial content and
magazine-quality images on the page.

No. of fans: 330,220




                                                      Source:TBM
                                       by Willis Wee • Penn Olson
#35. pizza hut.


Description: Pizza Hut, a subsidiary of Yum Brands, created
a Facebook app that facilitates pizza ordering.

No. of fans: 330,220




                                                       Source:TBM
                                        by Willis Wee • Penn Olson
#34. pringles.

Description: Pringles, the chip company owned by Proctor
& Gamble, has an impressive fan base even though it
rarely updates its page

No. of fans: 2,788,810




                                                     Source:TBM
                                      by Willis Wee • Penn Olson
#33. cnn.

Description: CNN.com joined forces with Facebook
Connect for its coverage of Barack Obama’s
inauguration. More than 2 million Facebook status

updates were published through the news network's live
feed during the ceremony. CNN is a division of Time
Warner (TWX).

No. of fans: 654,750




                                                      Source:TBM
                                       by Willis Wee • Penn Olson
#32. the art of travel
   by louis vuitton.

     Description: When fashion house Louis Vuitton streamed a
     live fashion show on its page in early October, it gained
     more than 60,000 new fans.

     No. of fans: 761,342




                                                             Source:TBM
                                              by Willis Wee • Penn Olson
#31. puma.

Description: Coordination with retail stores keeps
employees and customers of the sportswear company
involved with the page.

No. of fans: 1,271,064




                                                        Source:TBM
                                         by Willis Wee • Penn Olson
#30. ben & jerry’s.

   Description: An ice cream company would know that you
   can have too much of a good thing. Ben & Jerry’s doesn’t
   overwhelm its Facebook fans with too many posts. “We

   don’t have a magic rule or formula for how often is the
   ‘right’ amount,” a company spokesperson told TBM over
   e-mail. “I can tell you, we over-posted once, and fans
   didn’t like it.”

   No. of fans: 987,761




                                                          Source:TBM
                                           by Willis Wee • Penn Olson
#29. forever 21.


 Description: High frequency updates and a weekly
 giveaway keep fans of the fashion retailer engaged.

 No. of fans: 451,834




                                                      Source:TBM
                                       by Willis Wee • Penn Olson
#28. kohl’s.

Description: After Kohl’s (KSS) purchased a Facebook
homepage ad in August, it was named the fastest
growing page that week by Inside Facebook. The

department store's page had fewer than 10,000 fans
before the ad went up, and it gained more than 350,000.

No. of fans: 726,880




                                                      Source:TBM
                                       by Willis Wee • Penn Olson
#27. dippin’ dots.


  Description: The ice cream company posts contests and
  promotions that encourage high fans involvement.

  No. of fans: 898,760




                                                      Source:TBM
                                       by Willis Wee • Penn Olson
#26. reese’s.


Description: There was noticeably more activity on the fan
page for Hershey's Reese's peanut butter cups around
Halloween time.

No. of fans: 1430,286




                                                      Source:TBM
                                       by Willis Wee • Penn Olson
top 25.
#25. gap.

What’s on the page: The fans run the show. You can hardly
see any updates from Gap itself. Despite that, it has
gained more than 100,000 new fans since the launch of its
“born to fit” fall ad campaign.

What’s cool: Its “send a customized holiday cheer” app.
Over 20k cheers have been sent out so far. Pretty viral.

No. of fans: 486,391




                                                        Source:TBM
                                         by Willis Wee • Penn Olson
#24. h&m.

What’s on the page: Fans are basically running the page
with many wanting H&M to be available in their cities.

What’s cool: 1580 photos uploaded by fans. It just shows
how much they love H&M.

No. of fans: 1,367,179




                                                      Source:TBM
                                       by Willis Wee • Penn Olson
#23. mcdonald’s.

  What’s on the page: McDonald’s pushing information out
  to its fans. The amount of feedback is crazy.

  What’s cool: McDonald’s Facebook fans count
  experienced a sudden jump after it took down all the
  unofficial pages.

  No. of fans: 1,456,095




                                                         Source:TBM
                                          by Willis Wee • Penn Olson
#22. national geographic.

          What’s on the page: National Geographic loves to share
          with you its images, knowledge and experience. Pretty
          awesome!

          What’s cool: Get 12 issues of National Geographic for $12.
          Only for Facebook fans!

          No. of fans: 589,496




                                                                Source:TBM
                                                 by Willis Wee • Penn Olson
#21. pixar.

What’s on the page: Gorgeous animation and regular
updates to keep fans engaged. Pixar released a Toy Story
remix video on YouTube with a link to its Facebook page.
It helped Pixar gain more than 9,000 new fans.

What’s cool: You got to check out its fan board. Looks
awesome.

No. of fans: 719,924




                                                      Source:TBM
                                       by Willis Wee • Penn Olson
#20. papa john’s.
  What’s on the page: According to TBM, Papa John’s
  gained 200,000 Facebook fans by offering a free medium
  sized pizza to anyone who signed up to its page. The
  promotion was so successful that Papa John’s is repeating
  it again this month.

  What’s cool: There are a total of 71 Papa John’s
  Facebook pages! (For different locations)

  No. of fans: 740,542




                                                        Source:TBM
                                         by Willis Wee • Penn Olson
#19. jcpenney.

What’s on the page: Customers are complaining about its
Black Friday and Cyber Monday failure. Hmm not a very
good way to be on top 25. No reply from the company so
far.

What’s cool: Nothing is cool for a company that doesn’t
reply promptly to complaints.

No. of fans: 588,404




                                                    Source:TBM
                                     by Willis Wee • Penn Olson
#18. mountain dew.

    What’s on the page: A page that is free for fans to post
    their thoughts. Mountain Dew personally congratulated its
    500,000th fan in September.

    What’s cool: Dew-mocracy allows fans to help Mountain
    Dew build its next ad campaign.

    No. of fans: 616,613




                                                         Source:TBM
                                          by Willis Wee • Penn Olson
#17. krispy kreme.

   What’s on the page: Krispy Kreme is highly engaging. It
   thank fans and humanize its brand. Less spam more warm
   is its key to success.

   What’s cool: Asking questions as a way to engage fans
   simply works.

   No. of fans: 1,160,881




                                                       Source:TBM
                                        by Willis Wee • Penn Olson
#16. kellogg’s.

What’s on the page: Which flavor pastry do you like more?
Questions, comments and contests flood the page.

What’s cool: Its flavor tournament app helped it to gain
15,000 fans a day.

No. of fans: 1,022,037




                                                     Source:TBM
                                      by Willis Wee • Penn Olson
#15. adidas.

What’s on the page: Shoes, clothes and events. Adidas
uses images to its advantage.

What’s cool: The page looks cool with all the images but
its logo could be sharper.

No. of fans: 2,164,437




                                                     Source:TBM
                                      by Willis Wee • Penn Olson
#14. nba.

What’s on the page: Videos and apparels updates.
Basketball leagues rule Facebook. It has more fans than
any other sport.

What’s cool: NBA sells its apparels using credits. Find the
apparels under the gift section.

No. of fans: 1,722,545




                                                       Source:TBM
                                        by Willis Wee • Penn Olson
#13. best buy.

What’s on the page: Isn’t the best place to buy your stuff
definitely. There are more negative comments than
positive ones. There seems to be a problem with its
customer service.

What’s cool: This fan page is dedicated for people to
complain.

No. of fans: 1,022,037




                                                      Source:TBM
                                       by Willis Wee • Penn Olson
#12. dunkin’ donuts.

     What’s on the page: The page is flooded with fans’
     declaration of their favorite donuts.

     What’s cool: While most fan pages use corporate logos as
     their profile pictures, the doughnut and coffee retailer
     uses the space to honor its “Fan of the Week” contest
     winner.

     No. of fans: 958,388




                                                            Source:TBM
                                             by Willis Wee • Penn Olson
#11. skittles.

What’s on the page: Fans flood the page with positive
comments.

What’s cool: Skittles is Tweep’s favorite candy too.

No. of fans: 3,522,390




                                                        Source:TBM
                                         by Willis Wee • Penn Olson
#10. t.g.i friday.
 What’s on the page: Fans making “noises”. Its website uses
 the familiar dining crowd noise to remind customers the
 warmth of dining at its restaurant. Splendid.

 What’s cool: T.G.I. Friday’s ran a television ad this fall with
 an enticing premise: Become a fan of this guy and you
 get a free burger, but only if the page reaches half a
 million fans before October. The restaurant chain reached
 its goal by Sept. 13.

 No. of fans: 1,022,037




                                                           Source:TBM
                                            by Willis Wee • Penn Olson
#9. redbull.

What’s on the page: Redbull connects with fans using
sponsored athletes. The integration of its Facebook and
Twitter profiles is seamless.

What’s cool: Red Bull’s latest app, called Red Bull Stash,
maps out a real-life scavenger hunt for fans.

No. of fans: 1,632,168




                                                       Source:TBM
                                        by Willis Wee • Penn Olson
#8. chick-fil-a.

What’s on the page: It is the first page I have seen so far
that has its menu on Facebook. It is the simplest way to
attract people to dine at your restaurant, isn’t it?

What’s cool: Chick-fil-A was the first restaurant page to hit
1 million fans on Facebook. It reached this milestone in
August.

No. of fans: 1,224,680




                                                         Source:TBM
                                          by Willis Wee • Penn Olson
#7. youtube.

What’s on the page: Hot videos and blog posts are
regularly updated on the page.

What’s cool: They had a public challenge to surpass stars
like Lady Gaga, Vin Diesel and Megan Fox in terms of
number of fans. They failed but managed to get more
than 600,000 new fans.

No. of fans: 3,757,302




                                                      Source:TBM
                                       by Willis Wee • Penn Olson
#6. vitaminwater.

  What’s on the page: 50 sound lab and flavorcreator apps
  look fun.

  What’s cool: Vitaminwater + New Moon advertisement.
  Interesting but not very inspiring.

  No. of fans: 1,087,402




                                                       Source:TBM
                                        by Willis Wee • Penn Olson
#5. itunes.

What’s on the page: It introduces interesting apps (like
gaining access to Victoria’s Secret backstage) and of
course, music.

What’s cool: Within a week of launching this page in May,
Apple’s digital downloading service iTunes already hit
more than 1 million fans.

No. of fans: 1,087,402




                                                      Source:TBM
                                       by Willis Wee • Penn Olson
#4. victoria’s secret.

     What’s on the page: It introduces interesting apps (like
     gaining access to Victoria’s Secret backstage) and of
     course, music.

     What’s cool: Within a week of launching this page in May,
     Apple’s digital downloading service iTunes already hit
     more than 1 million fans.

     No. of fans: 1,087,402




                                                           Source:TBM
                                            by Willis Wee • Penn Olson
#3. disney.

What’s on the page: A mixture of old school cartoons and
new movie trailers. Fans shared over 3,000 photos of their
Disney experience. It just makes you feel happy when
you’re on this page.

What’s cool: If you can’t afford to go to DisneyLand, its
Facebook Page is the next best alternative.

No. of fans: 2,432,350




                                                      Source:TBM
                                       by Willis Wee • Penn Olson
#2. starbucks.
What’s on the page: Most people are declaring their
favorite drinks and wishing they could have them now. Oh
and Starbucks has this ‘Around The World’ tab that brings
you to the Facebook page of your location.

What’s cool: According to Charlene Li, Starbucks is top in
terms of web engagement. It is the brand with the most
number of Facebook fans so far.

No. of fans: 5,116,222




                                                      Source:TBM
                                       by Willis Wee • Penn Olson
#1. coca cola.
What’s on the page: “Coke took my teeth. No regrets!”, a
fan wrote on the company’s wall.

What’s cool: This page was created by a fan and his
buddy. The page grew exponentially and caught Coca
Cola’s attention. The soft drink giant made this page
official while keeping the creators in control of the page.
Like what TBM said, the result is an organic fan-centric
page without a corporate feel.

No. of fans: 4,007,785




                                                        Source:TBM
                                         by Willis Wee • Penn Olson
end.
Penn Olson

More Related Content

Viewers also liked

Service Marketing Project
Service Marketing ProjectService Marketing Project
Service Marketing ProjectShruti Bhatia
 
A project report on gap analysis of service delivered to sundaram finance ltd
A project report on  gap analysis of service delivered to sundaram finance ltdA project report on  gap analysis of service delivered to sundaram finance ltd
A project report on gap analysis of service delivered to sundaram finance ltdBabasab Patil
 
The oberoi hotels
The oberoi hotelsThe oberoi hotels
The oberoi hotelsvibhabehl
 
A project report on service quality gap model and quality dimensions
A project report on service quality gap model and quality dimensionsA project report on service quality gap model and quality dimensions
A project report on service quality gap model and quality dimensionsProjects Kart
 
A project report on service marketing
A project report on service marketingA project report on service marketing
A project report on service marketingProjects Kart
 
The restaurant from concept to operation 6th - walker
The restaurant  from concept to operation 6th - walkerThe restaurant  from concept to operation 6th - walker
The restaurant from concept to operation 6th - walkerLesterrs
 
Restaurant Design: 18 Considerations to Remember
Restaurant Design: 18 Considerations to RememberRestaurant Design: 18 Considerations to Remember
Restaurant Design: 18 Considerations to RememberAaron Allen
 
HOTEL CASESTUDY - HYATT REGENCY, PUNE
HOTEL CASESTUDY - HYATT REGENCY, PUNEHOTEL CASESTUDY - HYATT REGENCY, PUNE
HOTEL CASESTUDY - HYATT REGENCY, PUNEjagrutib22
 
A project report on hr practice in hotel industry
A project report on hr practice in hotel industryA project report on hr practice in hotel industry
A project report on hr practice in hotel industryProjects Kart
 
Project Construction of 5 star hotel
Project Construction of 5 star hotelProject Construction of 5 star hotel
Project Construction of 5 star hotelMuhammad Farhan Javed
 
Frankfinn Hospitality Assignment
Frankfinn Hospitality AssignmentFrankfinn Hospitality Assignment
Frankfinn Hospitality Assignmentguestc7f7111
 
service marketing presentation on Hotel
 service marketing presentation on Hotel service marketing presentation on Hotel
service marketing presentation on HotelManjula Rolli
 

Viewers also liked (17)

Service Marketing Project
Service Marketing ProjectService Marketing Project
Service Marketing Project
 
Hyatt hotel
Hyatt hotelHyatt hotel
Hyatt hotel
 
A project report on gap analysis of service delivered to sundaram finance ltd
A project report on  gap analysis of service delivered to sundaram finance ltdA project report on  gap analysis of service delivered to sundaram finance ltd
A project report on gap analysis of service delivered to sundaram finance ltd
 
The oberoi hotels
The oberoi hotelsThe oberoi hotels
The oberoi hotels
 
KFC Service Gap
KFC Service GapKFC Service Gap
KFC Service Gap
 
A project report on service quality gap model and quality dimensions
A project report on service quality gap model and quality dimensionsA project report on service quality gap model and quality dimensions
A project report on service quality gap model and quality dimensions
 
Hyatt ppt (1)
Hyatt ppt (1)Hyatt ppt (1)
Hyatt ppt (1)
 
A project report on service marketing
A project report on service marketingA project report on service marketing
A project report on service marketing
 
Gap model
Gap model Gap model
Gap model
 
The restaurant from concept to operation 6th - walker
The restaurant  from concept to operation 6th - walkerThe restaurant  from concept to operation 6th - walker
The restaurant from concept to operation 6th - walker
 
Restaurant Design: 18 Considerations to Remember
Restaurant Design: 18 Considerations to RememberRestaurant Design: 18 Considerations to Remember
Restaurant Design: 18 Considerations to Remember
 
HOTEL CASESTUDY - HYATT REGENCY, PUNE
HOTEL CASESTUDY - HYATT REGENCY, PUNEHOTEL CASESTUDY - HYATT REGENCY, PUNE
HOTEL CASESTUDY - HYATT REGENCY, PUNE
 
A project report on hr practice in hotel industry
A project report on hr practice in hotel industryA project report on hr practice in hotel industry
A project report on hr practice in hotel industry
 
Project Construction of 5 star hotel
Project Construction of 5 star hotelProject Construction of 5 star hotel
Project Construction of 5 star hotel
 
Frankfinn Hospitality Assignment
Frankfinn Hospitality AssignmentFrankfinn Hospitality Assignment
Frankfinn Hospitality Assignment
 
service marketing presentation on Hotel
 service marketing presentation on Hotel service marketing presentation on Hotel
service marketing presentation on Hotel
 
Services Marketing
Services MarketingServices Marketing
Services Marketing
 

More from Willis Wee

How a Japanese Mobile RPG Made it Big Outside Japan (DeNA)
How a Japanese Mobile RPG Made it Big Outside Japan (DeNA)How a Japanese Mobile RPG Made it Big Outside Japan (DeNA)
How a Japanese Mobile RPG Made it Big Outside Japan (DeNA)Willis Wee
 
Tech in Asia's Culture Code
Tech in Asia's Culture CodeTech in Asia's Culture Code
Tech in Asia's Culture CodeWillis Wee
 
Why indonesia v5 techin asia
Why indonesia v5 techin asiaWhy indonesia v5 techin asia
Why indonesia v5 techin asiaWillis Wee
 
Startup asia thai_startup_eco_mimee_20130402
 Startup asia thai_startup_eco_mimee_20130402  Startup asia thai_startup_eco_mimee_20130402
Startup asia thai_startup_eco_mimee_20130402 Willis Wee
 
Ppt for loo startup asia final
Ppt for loo   startup asia finalPpt for loo   startup asia final
Ppt for loo startup asia finalWillis Wee
 
Mike vietnam startup ecosystem
Mike   vietnam startup ecosystemMike   vietnam startup ecosystem
Mike vietnam startup ecosystemWillis Wee
 
Hotbed korea be success(1)
Hotbed korea be success(1)Hotbed korea be success(1)
Hotbed korea be success(1)Willis Wee
 
Acquisition ofsgcm1april2013
Acquisition ofsgcm1april2013Acquisition ofsgcm1april2013
Acquisition ofsgcm1april2013Willis Wee
 
Sgx ann chope15mar13
Sgx ann chope15mar13Sgx ann chope15mar13
Sgx ann chope15mar13Willis Wee
 
Mozat feature tour
Mozat feature tourMozat feature tour
Mozat feature tourWillis Wee
 
Star android deck
Star android deckStar android deck
Star android deckWillis Wee
 
How we grow.pptx
How we grow.pptxHow we grow.pptx
How we grow.pptxWillis Wee
 
LiveJournal.sg intro
LiveJournal.sg introLiveJournal.sg intro
LiveJournal.sg introWillis Wee
 
My Journey As An Entrepreneur
My Journey As An EntrepreneurMy Journey As An Entrepreneur
My Journey As An EntrepreneurWillis Wee
 
Selera nusantara
Selera nusantaraSelera nusantara
Selera nusantaraWillis Wee
 
East ventures jakarta ventures night
East ventures jakarta ventures nightEast ventures jakarta ventures night
East ventures jakarta ventures nightWillis Wee
 

More from Willis Wee (20)

How a Japanese Mobile RPG Made it Big Outside Japan (DeNA)
How a Japanese Mobile RPG Made it Big Outside Japan (DeNA)How a Japanese Mobile RPG Made it Big Outside Japan (DeNA)
How a Japanese Mobile RPG Made it Big Outside Japan (DeNA)
 
Tech in Asia's Culture Code
Tech in Asia's Culture CodeTech in Asia's Culture Code
Tech in Asia's Culture Code
 
Why indonesia v5 techin asia
Why indonesia v5 techin asiaWhy indonesia v5 techin asia
Why indonesia v5 techin asia
 
Startup asia thai_startup_eco_mimee_20130402
 Startup asia thai_startup_eco_mimee_20130402  Startup asia thai_startup_eco_mimee_20130402
Startup asia thai_startup_eco_mimee_20130402
 
Ppt for loo startup asia final
Ppt for loo   startup asia finalPpt for loo   startup asia final
Ppt for loo startup asia final
 
Mike vietnam startup ecosystem
Mike   vietnam startup ecosystemMike   vietnam startup ecosystem
Mike vietnam startup ecosystem
 
Hotbed korea be success(1)
Hotbed korea be success(1)Hotbed korea be success(1)
Hotbed korea be success(1)
 
Acquisition ofsgcm1april2013
Acquisition ofsgcm1april2013Acquisition ofsgcm1april2013
Acquisition ofsgcm1april2013
 
Sgx ann chope15mar13
Sgx ann chope15mar13Sgx ann chope15mar13
Sgx ann chope15mar13
 
Nubefy
NubefyNubefy
Nubefy
 
Mozat feature tour
Mozat feature tourMozat feature tour
Mozat feature tour
 
Star android deck
Star android deckStar android deck
Star android deck
 
How we grow.pptx
How we grow.pptxHow we grow.pptx
How we grow.pptx
 
LiveJournal.sg intro
LiveJournal.sg introLiveJournal.sg intro
LiveJournal.sg intro
 
In japan
In japanIn japan
In japan
 
My Journey As An Entrepreneur
My Journey As An EntrepreneurMy Journey As An Entrepreneur
My Journey As An Entrepreneur
 
Geo hunters
Geo huntersGeo hunters
Geo hunters
 
Selera nusantara
Selera nusantaraSelera nusantara
Selera nusantara
 
East ventures jakarta ventures night
East ventures jakarta ventures nightEast ventures jakarta ventures night
East ventures jakarta ventures night
 
Celeb 2.0
Celeb 2.0Celeb 2.0
Celeb 2.0
 

Recently uploaded

Live-Streaming in the Music Industry Webinar
Live-Streaming in the Music Industry WebinarLive-Streaming in the Music Industry Webinar
Live-Streaming in the Music Industry WebinarNathanielSchmuck
 
Q2 2024 APCO Geopolitical Radar - The Global Operating Environment for Business
Q2 2024 APCO Geopolitical Radar - The Global Operating Environment for BusinessQ2 2024 APCO Geopolitical Radar - The Global Operating Environment for Business
Q2 2024 APCO Geopolitical Radar - The Global Operating Environment for BusinessAPCO
 
Developing Coaching Skills: Mine, Yours, Ours
Developing Coaching Skills: Mine, Yours, OursDeveloping Coaching Skills: Mine, Yours, Ours
Developing Coaching Skills: Mine, Yours, OursKaiNexus
 
A flour, rice and Suji company in Jhang.
A flour, rice and Suji company in Jhang.A flour, rice and Suji company in Jhang.
A flour, rice and Suji company in Jhang.mcshagufta46
 
Lecture_6.pptx English speaking easyb to
Lecture_6.pptx English speaking easyb toLecture_6.pptx English speaking easyb to
Lecture_6.pptx English speaking easyb toumarfarooquejamali32
 
Anyhr.io | Presentation HR&Recruiting agency
Anyhr.io | Presentation HR&Recruiting agencyAnyhr.io | Presentation HR&Recruiting agency
Anyhr.io | Presentation HR&Recruiting agencyHanna Klim
 
Project Brief & Information Architecture Report
Project Brief & Information Architecture ReportProject Brief & Information Architecture Report
Project Brief & Information Architecture Reportamberjiles31
 
BCE24 | Virtual Brand Ambassadors: Making Brands Personal - John Meulemans
BCE24 | Virtual Brand Ambassadors: Making Brands Personal - John MeulemansBCE24 | Virtual Brand Ambassadors: Making Brands Personal - John Meulemans
BCE24 | Virtual Brand Ambassadors: Making Brands Personal - John MeulemansBBPMedia1
 
IIBA® Melbourne - Navigating Business Analysis - Excellence for Career Growth...
IIBA® Melbourne - Navigating Business Analysis - Excellence for Career Growth...IIBA® Melbourne - Navigating Business Analysis - Excellence for Career Growth...
IIBA® Melbourne - Navigating Business Analysis - Excellence for Career Growth...AustraliaChapterIIBA
 
NewBase 25 March 2024 Energy News issue - 1710 by Khaled Al Awadi_compress...
NewBase  25 March  2024  Energy News issue - 1710 by Khaled Al Awadi_compress...NewBase  25 March  2024  Energy News issue - 1710 by Khaled Al Awadi_compress...
NewBase 25 March 2024 Energy News issue - 1710 by Khaled Al Awadi_compress...Khaled Al Awadi
 
PDT 89 - $1.4M - Seed - Plantee Innovations.pdf
PDT 89 - $1.4M - Seed - Plantee Innovations.pdfPDT 89 - $1.4M - Seed - Plantee Innovations.pdf
PDT 89 - $1.4M - Seed - Plantee Innovations.pdfHajeJanKamps
 
Boat Trailers Market PPT: Growth, Outlook, Demand, Keyplayer Analysis and Opp...
Boat Trailers Market PPT: Growth, Outlook, Demand, Keyplayer Analysis and Opp...Boat Trailers Market PPT: Growth, Outlook, Demand, Keyplayer Analysis and Opp...
Boat Trailers Market PPT: Growth, Outlook, Demand, Keyplayer Analysis and Opp...IMARC Group
 
PDT 88 - 4 million seed - Seed - Protecto.pdf
PDT 88 - 4 million seed - Seed - Protecto.pdfPDT 88 - 4 million seed - Seed - Protecto.pdf
PDT 88 - 4 million seed - Seed - Protecto.pdfHajeJanKamps
 
Building Your Personal Brand on LinkedIn - Expert Planet- 2024
 Building Your Personal Brand on LinkedIn - Expert Planet-  2024 Building Your Personal Brand on LinkedIn - Expert Planet-  2024
Building Your Personal Brand on LinkedIn - Expert Planet- 2024Stephan Koning
 
Introduction to The overview of GAAP LO 1-5.pptx
Introduction to The overview of GAAP LO 1-5.pptxIntroduction to The overview of GAAP LO 1-5.pptx
Introduction to The overview of GAAP LO 1-5.pptxJemalSeid25
 
The Vietnam Believer Newsletter_MARCH 25, 2024_EN_Vol. 003
The Vietnam Believer Newsletter_MARCH 25, 2024_EN_Vol. 003The Vietnam Believer Newsletter_MARCH 25, 2024_EN_Vol. 003
The Vietnam Believer Newsletter_MARCH 25, 2024_EN_Vol. 003believeminhh
 
Harvard Business Review.pptx | Navigating Labor Unrest (March-April 2024)
Harvard Business Review.pptx | Navigating Labor Unrest (March-April 2024)Harvard Business Review.pptx | Navigating Labor Unrest (March-April 2024)
Harvard Business Review.pptx | Navigating Labor Unrest (March-April 2024)tazeenaila12
 
Personal Brand Exploration Presentation Eric Bonilla
Personal Brand Exploration Presentation Eric BonillaPersonal Brand Exploration Presentation Eric Bonilla
Personal Brand Exploration Presentation Eric BonillaEricBonilla13
 

Recently uploaded (20)

Live-Streaming in the Music Industry Webinar
Live-Streaming in the Music Industry WebinarLive-Streaming in the Music Industry Webinar
Live-Streaming in the Music Industry Webinar
 
Q2 2024 APCO Geopolitical Radar - The Global Operating Environment for Business
Q2 2024 APCO Geopolitical Radar - The Global Operating Environment for BusinessQ2 2024 APCO Geopolitical Radar - The Global Operating Environment for Business
Q2 2024 APCO Geopolitical Radar - The Global Operating Environment for Business
 
Developing Coaching Skills: Mine, Yours, Ours
Developing Coaching Skills: Mine, Yours, OursDeveloping Coaching Skills: Mine, Yours, Ours
Developing Coaching Skills: Mine, Yours, Ours
 
A flour, rice and Suji company in Jhang.
A flour, rice and Suji company in Jhang.A flour, rice and Suji company in Jhang.
A flour, rice and Suji company in Jhang.
 
Lecture_6.pptx English speaking easyb to
Lecture_6.pptx English speaking easyb toLecture_6.pptx English speaking easyb to
Lecture_6.pptx English speaking easyb to
 
Investment Opportunity for Thailand's Automotive & EV Industries
Investment Opportunity for Thailand's Automotive & EV IndustriesInvestment Opportunity for Thailand's Automotive & EV Industries
Investment Opportunity for Thailand's Automotive & EV Industries
 
Anyhr.io | Presentation HR&Recruiting agency
Anyhr.io | Presentation HR&Recruiting agencyAnyhr.io | Presentation HR&Recruiting agency
Anyhr.io | Presentation HR&Recruiting agency
 
Project Brief & Information Architecture Report
Project Brief & Information Architecture ReportProject Brief & Information Architecture Report
Project Brief & Information Architecture Report
 
BCE24 | Virtual Brand Ambassadors: Making Brands Personal - John Meulemans
BCE24 | Virtual Brand Ambassadors: Making Brands Personal - John MeulemansBCE24 | Virtual Brand Ambassadors: Making Brands Personal - John Meulemans
BCE24 | Virtual Brand Ambassadors: Making Brands Personal - John Meulemans
 
IIBA® Melbourne - Navigating Business Analysis - Excellence for Career Growth...
IIBA® Melbourne - Navigating Business Analysis - Excellence for Career Growth...IIBA® Melbourne - Navigating Business Analysis - Excellence for Career Growth...
IIBA® Melbourne - Navigating Business Analysis - Excellence for Career Growth...
 
NewBase 25 March 2024 Energy News issue - 1710 by Khaled Al Awadi_compress...
NewBase  25 March  2024  Energy News issue - 1710 by Khaled Al Awadi_compress...NewBase  25 March  2024  Energy News issue - 1710 by Khaled Al Awadi_compress...
NewBase 25 March 2024 Energy News issue - 1710 by Khaled Al Awadi_compress...
 
PDT 89 - $1.4M - Seed - Plantee Innovations.pdf
PDT 89 - $1.4M - Seed - Plantee Innovations.pdfPDT 89 - $1.4M - Seed - Plantee Innovations.pdf
PDT 89 - $1.4M - Seed - Plantee Innovations.pdf
 
Boat Trailers Market PPT: Growth, Outlook, Demand, Keyplayer Analysis and Opp...
Boat Trailers Market PPT: Growth, Outlook, Demand, Keyplayer Analysis and Opp...Boat Trailers Market PPT: Growth, Outlook, Demand, Keyplayer Analysis and Opp...
Boat Trailers Market PPT: Growth, Outlook, Demand, Keyplayer Analysis and Opp...
 
PDT 88 - 4 million seed - Seed - Protecto.pdf
PDT 88 - 4 million seed - Seed - Protecto.pdfPDT 88 - 4 million seed - Seed - Protecto.pdf
PDT 88 - 4 million seed - Seed - Protecto.pdf
 
Building Your Personal Brand on LinkedIn - Expert Planet- 2024
 Building Your Personal Brand on LinkedIn - Expert Planet-  2024 Building Your Personal Brand on LinkedIn - Expert Planet-  2024
Building Your Personal Brand on LinkedIn - Expert Planet- 2024
 
Introduction to The overview of GAAP LO 1-5.pptx
Introduction to The overview of GAAP LO 1-5.pptxIntroduction to The overview of GAAP LO 1-5.pptx
Introduction to The overview of GAAP LO 1-5.pptx
 
The Vietnam Believer Newsletter_MARCH 25, 2024_EN_Vol. 003
The Vietnam Believer Newsletter_MARCH 25, 2024_EN_Vol. 003The Vietnam Believer Newsletter_MARCH 25, 2024_EN_Vol. 003
The Vietnam Believer Newsletter_MARCH 25, 2024_EN_Vol. 003
 
Harvard Business Review.pptx | Navigating Labor Unrest (March-April 2024)
Harvard Business Review.pptx | Navigating Labor Unrest (March-April 2024)Harvard Business Review.pptx | Navigating Labor Unrest (March-April 2024)
Harvard Business Review.pptx | Navigating Labor Unrest (March-April 2024)
 
Personal Brand Exploration Presentation Eric Bonilla
Personal Brand Exploration Presentation Eric BonillaPersonal Brand Exploration Presentation Eric Bonilla
Personal Brand Exploration Presentation Eric Bonilla
 
WAM Corporate Presentation Mar 25 2024.pdf
WAM Corporate Presentation Mar 25 2024.pdfWAM Corporate Presentation Mar 25 2024.pdf
WAM Corporate Presentation Mar 25 2024.pdf
 

Top 50 Facebook Pages 2009

  • 1. top 50 facebook pages. 2009 A company did not qualify for this list unless its Facebook page(s) had a minimum of 200,000 fans. Within that universe, we rated the companies using a variety of criteria: how often they update their Facebook offerings; the level of engagement demonstrated by their fans; how fast a company’s site has grown; and how creatively the companies are using their Facebook presence, as evaluated by a distinguished panel of outside judges. - from TBM Source:TBM by Willis Wee • Penn Olson
  • 2. #50. the onion. Description: The satirical newspaper doesn’t do much besides posting its content on its page, but it still maintains a steady, engaged fan following. No. of fans: 542,169 Source:TBM by Willis Wee • Penn Olson
  • 3. #49. calvin klein. Description: Phillips-Van Heusen’s clothing retailer, Calvin Klein regularly announces sales and posts coupons. No. of fans: 334,520 Source:TBM by Willis Wee • Penn Olson
  • 4. #48. buffalo wild wings. Description: This restaurant chain has a fast-growing and devoted fan base. No. of fans: 942,629 Source:TBM by Willis Wee • Penn Olson
  • 5. #47. taco bell. Description: Yum Brands’ fast food chain, Taco Bell is responsive to fans’ comments and receives strong positive feedback whenever it posts promotions. No. of fans: 673,906 Source:TBM by Willis Wee • Penn Olson
  • 6. #46. zara. Description: Fans from all over the world express their love for this clothing retailer on its Facebook wall. No. of fans: 1,600,026 Source:TBM by Willis Wee • Penn Olson
  • 7. #45. gatorade. Description: PepsiCo.’s Gatorade set up an app that encouraged users to vote for their favorite moment in Michael Jordan’s career. More than 8,000 votes were cast on the sports drink's page. No. of fans: 363,494 Source:TBM by Willis Wee • Penn Olson
  • 8. #44. audi. Description: Automaker, Audi seeks out fans’ feedback. It hosted a campaign encouraging fans to discuss what its next car should look like, and the company recently posted a survey asking fans what they wanted from the page. No. of fans: 386,617 Source:TBM by Willis Wee • Penn Olson
  • 9. #43. target. Description: Target’s page gained 97,091 new fans through its two-week “Bullseye Gives” campaign. During which, fans could vote for which charity they thought most deserved Target’s donations. (St. Jude Children's Research Hospital won the most votes.) The retailer reported that daily views of the page jumped by 4,800 percent. No. of fans: 652,345 Source:TBM by Willis Wee • Penn Olson
  • 10. #42. harley davidson. Description: A fan photo gallery includes more than 9,000 photos of fans and their Harley-Davidson bikes. No. of fans: 345,951 Source:TBM by Willis Wee • Penn Olson
  • 11. #41. mtv. Description: Viacom’s MTV page has a good ratio of “likes” to comments. The music channel maintains a fast- moving page with consistent fan engagement. No. of fans: 1,146,737 Source:TBM by Willis Wee • Penn Olson
  • 12. #40. six flags. Description: This summer, Six Flags hosted the “Tournament of Thrills” competition on its Facebook page where fans could vote for their favorite roller coasters. More than 85,000 votes were cast, and the amusement park's fan base more than doubled during the promotion. No. of fans: 379,419 Source:TBM by Willis Wee • Penn Olson
  • 13. #39. vans. Description: The footwear retailer does a good job incorporating YouTube videos onto its page. No. of fans: 337,550 Source:TBM by Willis Wee • Penn Olson
  • 14. #38. dr pepper. Description: The soda company, owned by the Dr. Pepper Snapple Group (DPS), regularly posts fans-submitted photos to its wall. No. of fans: 913,729 Source:TBM by Willis Wee • Penn Olson
  • 15. #37. apple students. Description: Apple (AAPL) started “Apple Students” as a sponsored group when the Facebook community was almost exclusively college kids. Even though Facebook has since grown, the electronics retailer's page is a good place to deliver targeted messages to this audience. No. of fans: 913,729 Source:TBM by Willis Wee • Penn Olson
  • 16. #36. vogue. Description: Condé Nast’s fashion magazine gets positive feedback when it promotes its editorial content and magazine-quality images on the page. No. of fans: 330,220 Source:TBM by Willis Wee • Penn Olson
  • 17. #35. pizza hut. Description: Pizza Hut, a subsidiary of Yum Brands, created a Facebook app that facilitates pizza ordering. No. of fans: 330,220 Source:TBM by Willis Wee • Penn Olson
  • 18. #34. pringles. Description: Pringles, the chip company owned by Proctor & Gamble, has an impressive fan base even though it rarely updates its page No. of fans: 2,788,810 Source:TBM by Willis Wee • Penn Olson
  • 19. #33. cnn. Description: CNN.com joined forces with Facebook Connect for its coverage of Barack Obama’s inauguration. More than 2 million Facebook status updates were published through the news network's live feed during the ceremony. CNN is a division of Time Warner (TWX). No. of fans: 654,750 Source:TBM by Willis Wee • Penn Olson
  • 20. #32. the art of travel by louis vuitton. Description: When fashion house Louis Vuitton streamed a live fashion show on its page in early October, it gained more than 60,000 new fans. No. of fans: 761,342 Source:TBM by Willis Wee • Penn Olson
  • 21. #31. puma. Description: Coordination with retail stores keeps employees and customers of the sportswear company involved with the page. No. of fans: 1,271,064 Source:TBM by Willis Wee • Penn Olson
  • 22. #30. ben & jerry’s. Description: An ice cream company would know that you can have too much of a good thing. Ben & Jerry’s doesn’t overwhelm its Facebook fans with too many posts. “We don’t have a magic rule or formula for how often is the ‘right’ amount,” a company spokesperson told TBM over e-mail. “I can tell you, we over-posted once, and fans didn’t like it.” No. of fans: 987,761 Source:TBM by Willis Wee • Penn Olson
  • 23. #29. forever 21. Description: High frequency updates and a weekly giveaway keep fans of the fashion retailer engaged. No. of fans: 451,834 Source:TBM by Willis Wee • Penn Olson
  • 24. #28. kohl’s. Description: After Kohl’s (KSS) purchased a Facebook homepage ad in August, it was named the fastest growing page that week by Inside Facebook. The department store's page had fewer than 10,000 fans before the ad went up, and it gained more than 350,000. No. of fans: 726,880 Source:TBM by Willis Wee • Penn Olson
  • 25. #27. dippin’ dots. Description: The ice cream company posts contests and promotions that encourage high fans involvement. No. of fans: 898,760 Source:TBM by Willis Wee • Penn Olson
  • 26. #26. reese’s. Description: There was noticeably more activity on the fan page for Hershey's Reese's peanut butter cups around Halloween time. No. of fans: 1430,286 Source:TBM by Willis Wee • Penn Olson
  • 28. #25. gap. What’s on the page: The fans run the show. You can hardly see any updates from Gap itself. Despite that, it has gained more than 100,000 new fans since the launch of its “born to fit” fall ad campaign. What’s cool: Its “send a customized holiday cheer” app. Over 20k cheers have been sent out so far. Pretty viral. No. of fans: 486,391 Source:TBM by Willis Wee • Penn Olson
  • 29. #24. h&m. What’s on the page: Fans are basically running the page with many wanting H&M to be available in their cities. What’s cool: 1580 photos uploaded by fans. It just shows how much they love H&M. No. of fans: 1,367,179 Source:TBM by Willis Wee • Penn Olson
  • 30. #23. mcdonald’s. What’s on the page: McDonald’s pushing information out to its fans. The amount of feedback is crazy. What’s cool: McDonald’s Facebook fans count experienced a sudden jump after it took down all the unofficial pages. No. of fans: 1,456,095 Source:TBM by Willis Wee • Penn Olson
  • 31. #22. national geographic. What’s on the page: National Geographic loves to share with you its images, knowledge and experience. Pretty awesome! What’s cool: Get 12 issues of National Geographic for $12. Only for Facebook fans! No. of fans: 589,496 Source:TBM by Willis Wee • Penn Olson
  • 32. #21. pixar. What’s on the page: Gorgeous animation and regular updates to keep fans engaged. Pixar released a Toy Story remix video on YouTube with a link to its Facebook page. It helped Pixar gain more than 9,000 new fans. What’s cool: You got to check out its fan board. Looks awesome. No. of fans: 719,924 Source:TBM by Willis Wee • Penn Olson
  • 33. #20. papa john’s. What’s on the page: According to TBM, Papa John’s gained 200,000 Facebook fans by offering a free medium sized pizza to anyone who signed up to its page. The promotion was so successful that Papa John’s is repeating it again this month. What’s cool: There are a total of 71 Papa John’s Facebook pages! (For different locations) No. of fans: 740,542 Source:TBM by Willis Wee • Penn Olson
  • 34. #19. jcpenney. What’s on the page: Customers are complaining about its Black Friday and Cyber Monday failure. Hmm not a very good way to be on top 25. No reply from the company so far. What’s cool: Nothing is cool for a company that doesn’t reply promptly to complaints. No. of fans: 588,404 Source:TBM by Willis Wee • Penn Olson
  • 35. #18. mountain dew. What’s on the page: A page that is free for fans to post their thoughts. Mountain Dew personally congratulated its 500,000th fan in September. What’s cool: Dew-mocracy allows fans to help Mountain Dew build its next ad campaign. No. of fans: 616,613 Source:TBM by Willis Wee • Penn Olson
  • 36. #17. krispy kreme. What’s on the page: Krispy Kreme is highly engaging. It thank fans and humanize its brand. Less spam more warm is its key to success. What’s cool: Asking questions as a way to engage fans simply works. No. of fans: 1,160,881 Source:TBM by Willis Wee • Penn Olson
  • 37. #16. kellogg’s. What’s on the page: Which flavor pastry do you like more? Questions, comments and contests flood the page. What’s cool: Its flavor tournament app helped it to gain 15,000 fans a day. No. of fans: 1,022,037 Source:TBM by Willis Wee • Penn Olson
  • 38. #15. adidas. What’s on the page: Shoes, clothes and events. Adidas uses images to its advantage. What’s cool: The page looks cool with all the images but its logo could be sharper. No. of fans: 2,164,437 Source:TBM by Willis Wee • Penn Olson
  • 39. #14. nba. What’s on the page: Videos and apparels updates. Basketball leagues rule Facebook. It has more fans than any other sport. What’s cool: NBA sells its apparels using credits. Find the apparels under the gift section. No. of fans: 1,722,545 Source:TBM by Willis Wee • Penn Olson
  • 40. #13. best buy. What’s on the page: Isn’t the best place to buy your stuff definitely. There are more negative comments than positive ones. There seems to be a problem with its customer service. What’s cool: This fan page is dedicated for people to complain. No. of fans: 1,022,037 Source:TBM by Willis Wee • Penn Olson
  • 41. #12. dunkin’ donuts. What’s on the page: The page is flooded with fans’ declaration of their favorite donuts. What’s cool: While most fan pages use corporate logos as their profile pictures, the doughnut and coffee retailer uses the space to honor its “Fan of the Week” contest winner. No. of fans: 958,388 Source:TBM by Willis Wee • Penn Olson
  • 42. #11. skittles. What’s on the page: Fans flood the page with positive comments. What’s cool: Skittles is Tweep’s favorite candy too. No. of fans: 3,522,390 Source:TBM by Willis Wee • Penn Olson
  • 43. #10. t.g.i friday. What’s on the page: Fans making “noises”. Its website uses the familiar dining crowd noise to remind customers the warmth of dining at its restaurant. Splendid. What’s cool: T.G.I. Friday’s ran a television ad this fall with an enticing premise: Become a fan of this guy and you get a free burger, but only if the page reaches half a million fans before October. The restaurant chain reached its goal by Sept. 13. No. of fans: 1,022,037 Source:TBM by Willis Wee • Penn Olson
  • 44. #9. redbull. What’s on the page: Redbull connects with fans using sponsored athletes. The integration of its Facebook and Twitter profiles is seamless. What’s cool: Red Bull’s latest app, called Red Bull Stash, maps out a real-life scavenger hunt for fans. No. of fans: 1,632,168 Source:TBM by Willis Wee • Penn Olson
  • 45. #8. chick-fil-a. What’s on the page: It is the first page I have seen so far that has its menu on Facebook. It is the simplest way to attract people to dine at your restaurant, isn’t it? What’s cool: Chick-fil-A was the first restaurant page to hit 1 million fans on Facebook. It reached this milestone in August. No. of fans: 1,224,680 Source:TBM by Willis Wee • Penn Olson
  • 46. #7. youtube. What’s on the page: Hot videos and blog posts are regularly updated on the page. What’s cool: They had a public challenge to surpass stars like Lady Gaga, Vin Diesel and Megan Fox in terms of number of fans. They failed but managed to get more than 600,000 new fans. No. of fans: 3,757,302 Source:TBM by Willis Wee • Penn Olson
  • 47. #6. vitaminwater. What’s on the page: 50 sound lab and flavorcreator apps look fun. What’s cool: Vitaminwater + New Moon advertisement. Interesting but not very inspiring. No. of fans: 1,087,402 Source:TBM by Willis Wee • Penn Olson
  • 48. #5. itunes. What’s on the page: It introduces interesting apps (like gaining access to Victoria’s Secret backstage) and of course, music. What’s cool: Within a week of launching this page in May, Apple’s digital downloading service iTunes already hit more than 1 million fans. No. of fans: 1,087,402 Source:TBM by Willis Wee • Penn Olson
  • 49. #4. victoria’s secret. What’s on the page: It introduces interesting apps (like gaining access to Victoria’s Secret backstage) and of course, music. What’s cool: Within a week of launching this page in May, Apple’s digital downloading service iTunes already hit more than 1 million fans. No. of fans: 1,087,402 Source:TBM by Willis Wee • Penn Olson
  • 50. #3. disney. What’s on the page: A mixture of old school cartoons and new movie trailers. Fans shared over 3,000 photos of their Disney experience. It just makes you feel happy when you’re on this page. What’s cool: If you can’t afford to go to DisneyLand, its Facebook Page is the next best alternative. No. of fans: 2,432,350 Source:TBM by Willis Wee • Penn Olson
  • 51. #2. starbucks. What’s on the page: Most people are declaring their favorite drinks and wishing they could have them now. Oh and Starbucks has this ‘Around The World’ tab that brings you to the Facebook page of your location. What’s cool: According to Charlene Li, Starbucks is top in terms of web engagement. It is the brand with the most number of Facebook fans so far. No. of fans: 5,116,222 Source:TBM by Willis Wee • Penn Olson
  • 52. #1. coca cola. What’s on the page: “Coke took my teeth. No regrets!”, a fan wrote on the company’s wall. What’s cool: This page was created by a fan and his buddy. The page grew exponentially and caught Coca Cola’s attention. The soft drink giant made this page official while keeping the creators in control of the page. Like what TBM said, the result is an organic fan-centric page without a corporate feel. No. of fans: 4,007,785 Source:TBM by Willis Wee • Penn Olson