New & social media dci 02 29-2012 v2

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Social media presentation DCI

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  • New & social media dci 02 29-2012 v2

    1. 1. WE NEED TO DO! FACEBOOK, TWITTER, LINKEDIN! OOH…. WHY?Interactive communication (community building)• Intern with employees and employees with each other;• With customers, suspects en prospects;• met de labour market;• Company presentation and awareness,• Improve online visibility and find ability;
    2. 2. Van MEDIA naar SOCIALE MEDIA 1752 1916 1930’s 1970 2010First newspaper Radio TV Computerpublished
    3. 3. INTERNET 1.0
    4. 4. Internet 1.0 vs 2.0From BusinesscardTo social (UGC)
    5. 5. INTERNET 3.0From BusinesscardTo Social by (UGC) Web 3.0To Semantic
    6. 6. SOCIAL MEDIA IMPACT ON BUSINESS Word of Mouth vs Word of Mouse
    7. 7. Van word of mouth naar word of mouse
    8. 8. Mobile internet is now werewired internet was 3 years ago.We use internet more oncellphones now than we usedinternet on the computer 4years ago.
    9. 9. Social mediaBookmarks Make your content sharable
    10. 10. WE NEED TO GET IN TO SOCIAL MEDIA!WHY?Actions:• Goals• Communities• Strategy• Graphics / Branding• Content• Operating Social Media Engagement isnt free! Social Media costs time. Lots of time!

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