Automotive Facebook Marketing for Auto Dealers


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WikiMotive - Top Automotive SEO company launches "Automotive Facebook Marketing Video" for Auto Dealers.

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Automotive Facebook Marketing for Auto Dealers

  1. 1. Automotive Facebook Marketing  for Auto Dealers
  2. 2. Facebook is an exciting medium. In today’s competitive atmosphere, Facebook Automotive SEO is a key component in structuring a solid foundation for online marketing success.
  3. 3. Because of a lack of resources for self education, many business owners find themselves jumping from vendor to vendor spending large sums of money and never feeling that they are getting what they are paying for. In fact, most never even know what exactly it is that ARE paying for. Everyone seems to know that they need to be “on Facebook,” but very few people seem to know why other than to say that it’s “where your consumers are” or “you’re missing out on free advertising” or “its the most exciting advertising vertical in history”.
  4. 4. <ul><li>Over 50% of the world's population is under 30 years old, </li></ul><ul><li>96% of Millennials have joined a SOCIAL NETWORK.  </li></ul><ul><li>Facebook tops Google for weekly traffic in the US  </li></ul><ul><li>1 out of 5 couples married in the US met via SOCIAL MEDIA  </li></ul><ul><li>US Department of Education study revealed that online </li></ul><ul><li>students out performed those receiving face-to-face </li></ul><ul><li>instruction..  </li></ul><ul><li>80% of companies use SOCIAL MEDIA for recruitment.. </li></ul><ul><li>There are over 200,000,000 Blogs..34% of bloggers post </li></ul><ul><li>opinions about products & brands </li></ul><ul><li>24 of the 25 largest newspaper are experiencing record </li></ul><ul><li>declines in circulation.. </li></ul>Is Social Media a fad?
  5. 5. <ul><li>WE no longer search for the news, the news finds us.. </li></ul><ul><li>WE will no longer search for products and services they will </li></ul><ul><li>find us via SOCIAL MEDIA </li></ul>Social Media isn't a fad, it's a fundamental shift in the way we communicate.
  6. 6. <ul><li>Years to reach 50 million users..  </li></ul><ul><li>Radio - 38 years, TV - 13 years, Internet - 4 years, ipod – 3 </li></ul><ul><li>years.. </li></ul><ul><li>FACEBOOK added over 200 million users in less than a </li></ul><ul><li>YEAR... </li></ul>Why facebook marketing? <ul><li>Right now Facebook has over 150 Million active US </li></ul><ul><li>accounts..75 Million of those people sign in every day..That </li></ul><ul><li>means about 1/4 the entire US population, has signed into </li></ul><ul><li>FACEBOOK..All of these people spend 210 Billion minutes on </li></ul><ul><li>Facebook..That's roughly 400,000 YEARS!!! </li></ul>
  7. 7. <ul><li>60 million status updates happen on facebook daily </li></ul><ul><li>There are over 900 Million objects that people can interact </li></ul><ul><li>with.. </li></ul><ul><li>The average Facebook user has 130 friends..the average </li></ul><ul><li>facebook user is connected to 80 pages..The average </li></ul><ul><li>Facebook user creates 90 pieces of content each </li></ul><ul><li>month..collectively that more than 30 Billion.. </li></ul><ul><li>75 Million US accounts engage with FACEBOOK via </li></ul><ul><li>external websites.. </li></ul><ul><li>• More than 2.5 Million websites have integrated with facebook </li></ul><ul><li>including 80 of comscores top 100 US websites  </li></ul><ul><li>• There are more than 60 Million people in the US accessing </li></ul><ul><li>facebook using mobile devices.. </li></ul>
  8. 8. It means that on average there are 3 Million people in your local market on facebook and half of them are on facebook Right Now..What if you could market them Today..Tomorrow..or EVERYDAY? What if you could do this in such a way that the consumer never realizes they're being marketed to? What if you don't reach them Today..Tomorrow..ever? What if you keep pretending SOCIAL MEDIA is a fad? Will you still exist? 2381 other new car franchises thought so too at the start of 2008 .. Impressive Stats!!!! But what does it means to you as a Dealer?
  9. 9. <ul><li>78% of customers trust peer recommendations than </li></ul><ul><li>advertisements..  </li></ul><ul><li>• Only 18% of traditional TV campaigns generate a positive </li></ul><ul><li>ROI.  </li></ul><ul><li>• 90% of people skip ads via Tivo/DVR.. </li></ul>The ROI of SOCIAL MEDIA is your business will exist in 5 years
  10. 10. Automotive Facebook Marketing is still very new. There are so many companies and “guru’s” out there claiming to deliver results. Yet, many companies are still unsure of whether or not they should “be on Facebook”. In reality, you’re already on Facebook because that is where your consumers are. Whether or not you choose to create an official presence for your company is irrelevant. Your consumers are going to talk about you. You must have a presence and develop a Facebook marketing strategy in order to be part of that conversation.
  11. 11. Are you there? Are you still think that SOCIAL MEDIA is a fad?  For more information you must see -
  12. 12. Wikimotive is dedicated to providing the latest Social Media Marketing, Facebook Marketing, and Search Engine optimization techniques to businesses and persons looking to enhance their online marketing presence.