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Ushahidi at NetSquared (loop)

I had this presentation set on "loop" at last week's NetSquared mashup challenge in California (which we won). Makes more sense if someone talks to it, but you'll get the idea.

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crowdsourcing crisis information
The Ushahidi Story
Ushahidi (v1)
rapid development and deployment of
       a crowdsourcing mashup
Kenya Elections 2007
Getting from here




                    To here
In January of 2008 there was a disputed election in
Kenya. The incumbent claimed a win and, due to
gross irregularities, the opposition refused to accept
the results.
What started out as a political fracas quickly devolved
down ethnic lines. Government forces and civilians
battled it out in the urban slums and rural Kenya.
A media blackout was created and only non-
traditional media was in operation...
                   and cell phones.
Ory Okolloh
kenyanpundit.com

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Ushahidi at NetSquared (loop)

  • 3. Ushahidi (v1) rapid development and deployment of a crowdsourcing mashup
  • 4. Kenya Elections 2007 Getting from here To here
  • 5. In January of 2008 there was a disputed election in Kenya. The incumbent claimed a win and, due to gross irregularities, the opposition refused to accept the results. What started out as a political fracas quickly devolved down ethnic lines. Government forces and civilians battled it out in the urban slums and rural Kenya. A media blackout was created and only non- traditional media was in operation... and cell phones.
  • 7. Our Goals • Create a way for everyday Kenyans to report incidents of violence that they saw • Create an archive of news and reports around those same events • Show where the majority of the violence was happening
  • 8. Ushahidi Calendar Kenya, January 2008 27 28 29 30 31 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 27 27 idea, production, launch blogging and media violence Dec. 27 - Kenyan Elections Jan. 10 - 75% of Kenyan bloggers write about Ushahidi Dec. 27 - Dec. 30 - Period of uncertainty Jan. 12 - MSM pickup: BBC, NPR, Guardian, etc... Dec. 30 - Jan. 1 - Media blackout Jan. 3 - The idea of Ushahidi Jan. 5 - Ushahidi discussed Jan. 6 - Ushahidi prototype Jan. 9 - Ushahidi launched Jan.10 - Added functionality (RSS, SMS, etc...) Jan. 10 - Kenyan SMS shortcode partnership Jan. 22 - Ushahidi blog added Jan. 26 - Ushahidi timeline feature
  • 9. Rapid Development 2 days Rapid Deployment 6 days
  • 13. Media Hits 100 blog posts in week #1 350 blog posts by week #3
  • 14. Ingredients Needed (to get it up in record time) • Connector • Champion • Passionate developers • Collaboration • Technical Expertise • Volunteers
  • 15. To Really Get Cooking (we still need) • Data gathering - on the ground • Fear of contradicting government statistics • Wrestling with verification • Ability to answer the “why?” question • Stretched resources - we all wear other hats
  • 17. Ushahidi Engine v1: Kenya (post-election violence) www.ushahidi.com South Africa (xenophobia attacks) www.UnitedforAfrica.com
  • 18. Ushahidi engine (v1) being used to map reports of Xenophobia in South Africa
  • 20. Ushahidi Engine (v2) a free and open source crowdsourcing and visualization tool
  • 21. Ushahidi (v2) Using what we’ve learned to fulfill our primary goals: 1. Create a free, open source and easy tool to get crowdsourced crisis information 2. Help non-profits gather data and visualize that data in multiple ways
  • 22. Data Types Input Methods Output Methods Citizen Generated Map News Media SMS Timeline Email Web form NGO data API SMS Alerts Ushahidi RSS Crisis Mapping Government MMS Engine RSS Public APIs Email Flickr YouTube Twitter
  • 23. from PHP experts to mapping gurus, we need YOUR help with: • SMS alerts • Time visualization • Mapping infrastucture • Missing persons index • Bandwidth issues • ... and many more fun challenges!
  • 24. The Ushahidi Team juliana rotich erik hersman ory okolloh david kobia
  • 25. Ory Okolloh (ory@ushahidi.com) NGO relationships, media interviews, verification, blogging Erik Hersman (erik@ushahidi.com) Website development, media interviews, blogger www.ushahidi.com relationships, blogging Juliana Rotich (juliana@ushahidi.com) Local citizen outreach, media interest, blogging David Kobia (david@ushahidi.com) Website development, programming, feature updates