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LinkedIn voor jongdelft


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Presentation for JongDelft about LinkedIn

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LinkedIn voor jongdelft

  1. 1. 1<br />LinkedIn<br />
  2. 2. 2<br />Wie ben ik?<br />
  3. 3. Agenda<br />What is LinkedIn?<br />Your Profile<br />Your Connections<br />Start communicating<br />3<br />
  4. 4. What is LinkedIn?<br />On-line business networking portal<br />Based upon the premise of Six Degrees of Separation<br />However, LinkedIn uses only three degrees in its model<br />Can also be used as:<br />Business e-mail address book<br />Substitute on-line resume<br />Professional marketing brochure<br />Job research tool (bi-directional)<br />… and more.<br />4<br />
  5. 5. LinkedIn Demographics 2011<br />5<br />Source:<br />
  6. 6. Top 10 Countries<br />6<br />Source:<br />
  7. 7. 7<br />Source:<br />
  8. 8. Creating a profile<br /><ul><li> Post a photo
  9. 9. Add previous work experience
  10. 10. Include education
  11. 11. Seek recommendations
  12. 12. Start making connections!</li></li></ul><li>Profile tips<br />Use your resume as a starting point – but don’t cut and paste<br />Focus on the benefits you provide to clients<br />Be sure to include specializations - they help you stand out<br />Include most professional experience – even if it doesn’t relate to what you do now<br />
  13. 13. Assignment 1<br />Complete your profile<br />10<br />
  14. 14. Feedback on profiles<br />11<br />
  15. 15. The power of three degrees<br />
  16. 16. Your Network Power of Three Degrees<br />WNO<br />
  17. 17. Your Connections<br />College friends<br />(Former) clients<br />Referral sources<br />(Former) colleagues<br />Neighbors and friends<br />
  18. 18. Get Connected!<br />Strive for 50+ connections in first month<br />Only connect with people you have met<br />The more connections you make, the more value you will get out of it<br />
  19. 19. Do your homework<br />Study your connections’ connections – ask for introductions<br />Read their status updates<br />Post your own status updates<br />Ask and Answer questions<br />Spend 10 minutes per day on the site<br />
  20. 20. Status updates<br />17<br />
  21. 21. Groups<br />Join groups of your interest<br />Participate in the discussion<br />Create your own group<br />18<br />
  22. 22. Assignment 2<br />Grow your network<br />19<br />
  23. 23. Promote and attend Events<br />20<br />
  24. 24. Connect with other sites<br />21<br />
  25. 25. Assignment 3<br />Add applications to your profile<br />22<br />
  26. 26. Time Drain or Strategic Tool?<br />How much time do you spend networking IRL?<br />How do you keep track of your contacts now?<br />How useful would it be to research a prospect or contact’s background before meeting them?<br />How much time would you save if a LinkedIn contact connected you with the right partner at the right firm without you having to leave your desk? <br />
  27. 27. Social networking etiquette<br />Be professional<br />Only connect with people you’d recommend<br />Seek to give rather than to receive<br />Engage – social networking involves give and take<br />Don’t divulge client names<br />Just assume that everything you post online is public<br />Don’t brag but do self-promote<br />When in doubt, don’t.<br />
  28. 28. Summary<br />25<br />+<br />+<br />with<br />=<br />Contact<br />Respect<br />Reward<br />
  29. 29. Questions?<br /> Ask them in the JongDelft group<br />26<br />