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Business Model of TU Delft Extension School


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Presentation for EADTU MOOC Conference on 30 Nov 2015 in Rome

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Business Model of TU Delft Extension School

  1. 1. Is there a sustainable business model for Delft Extension School Willem van Valkenburg @wfvanvalkenburg Unless otherwise indicated, this presentation is licensed CC-BY 4.0. Please attribute TU Delft Extension School / Willem van Valkenburg Production & Delivery Manager TU Delft Extension School Board member Open Education Consortium
  2. 2. 1. TU Delft Extension School
  3. 3. 3 Educate the world & improve the quality of education Deliver High Quality Open & Online Education to the World Find (new) revenue models Offer a comprehensive portfolio of courses Deliver out-standing learning experiences Improve Education Improve campus education Conduct relevant research in the field of O2E Innovate in Education Improve the quality of online courses Grow Academic Output Attract talent to the University Improve reputation and visibility Start or join new learning & research networks
  4. 4. 2. Products CC BY Roy Borghouts
  5. 5. 5 Blended Education OpenCourseWare PRODUCTS MOOCs ProfEds Online Courses • Learning Activities & Course Materials • Free • Enrolled students only, massive numbers • Bachelor level • Certificate of Completion • Course Materials • Free • Big Exposure, Worldwide audience • Both Bachelor and Master level • No interaction with faculty • No accredited certificate • Learning Activities & Course Materials • Paid enrollment • Enrolled students only, limited numbers • Accredited Course Certificate • Full Master Degree • Learning Activities & Course Materials • Paid enrollment • Enrolled students only, moderate numbers • Course Certificate • Continuous Education Units
  6. 6. Product Range OpenCourse Ware Share our knowledge MOOC Educate the world Professional Education Career development course Professional Education Specialized professional course Online BSc/ Msc Courses Small-scale research- driven course Target Audience All – non specified All – non specified Life Long Learners Life Long Learners Lifelong learner and regular campus student Value Free Course Materials Accessible Applied in practice Applied in practice Default – Academic Rigor Entry Requirements No No No or expected prior knowledge (no assessment) No to some (potential assessment) Yes, always very strict (BSc) Timespan – Study Load Self-study 6 weeks 2 to 6 hours per week 4 to 5 weeks 4 hours per week Varies 2 to 10 weeks 4 hours per week 10 to 15 weeks (according to academic calendar) 8 hours Number of participants n/a >10.000 200 – 500 (more is possible) 10 - 200 10 – 50 Certificate no Non accredited (honor or ID verified) Non accredited (ID verified + CEUs) Non accredited (ID verified + CEUs) Accredited (EC) (can be transferred to CEUs) Pricing Free Free or 50 dollars 250 – 500 dollars Value based pricing 500+ euro’s. 200 euro per EC (currently)
  7. 7. 8 MANY LEARNERS 682.424 enrolments
  9. 9. 105. Sources of Revenue CC BY-NC CV47AL
  10. 10. 11 SOURCES OF REVENUE MOOCs Sublicensing Online Courses Prof EdCorporates Grants Campus Enrolments ReuseReputation Campus Education
  11. 11. 125. Recommendations CC BY OLGA LEDNICHENKO
  12. 12. 13 RECOMMENDATIONS 1. Think global, act local 2. Credits for MOOCs 3. Collaborate in MOOC development More info:
  13. 13. 14 ONLINE-LEARNING.TUDELFT.NL @wfvanvalkenburg