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Investor Presentation
October 2009
Forward-Looking Statements
       Certain statements in this presentation are forward-looking and are
       subject to im...
FY 2009 in Review


       • Volatile Canadian $
       • Cross-border shopping
       • Minimum wage increases
       • T...
FY 2009 in Review



       • Best brands on Earth,
         lowest prices ever
       • Platinum Club sales
         ince...
FY 2009 in Review




5
FY 2009 in Review


       • Shut down Duke’s Northshore
       • Centralized all functions for the
         Off The Wall ...
Financial Review




            FY 2010
            Year-to-Date*

* Year-to-Date (YTD) refers to the 26 weeks ended Augu...
Sales
       Net Sales
                   YTD 2010 = $84.4M
                                          + 0.6%
             ...
Gross Margin

                   INCREASED $2.5M
                   YTD 2010 = $16.9M
                   YTD 2009 = $14.4M...
Managing Costs

         REDUCED SG&A
         expenses as a % of
         net sales in the last
         6 CONSECUTIVE
  ...
Improved Bottom Line
       EBITDA (Loss)
                YTD 2010 = ($1.9M)
                YTD 2009 = ($4.8M)

       Ne...
Back-to-Scho                    ol*

 Net Sales
             FY 2010 = $39.9M
                                            ...
Back-to-School
 Many schools started earlier than last year
 Consumer spending still depressed
 Unseasonably warm weather ...
Outlook




Business Strategy
Our Outlook

        • Recession / recovery???
        • Our efforts are just
          beginning to pay off

        Bett...
We will be THE retail destination
of choice for Canadian

tweens & teens
seeking to fulfill their action
sports lifestyle ...
Attractive Target Market



        • Spend $4.9 billion / year
             ½ on clothing, footwear
             & access...
Top Brands for Canadian Youth
         Clothing                                               Shoes

                  1. ...
Unique Promotions




19
OPEN NEW STORES
in new & existing markets
MAXIMIZE RETURNS
from existing stores
Investor Presentation
     October 2009




Design by the Equicom Group
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West 49 Inc. Investor Presentation October 2009

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October 2009 investor presentation for West 49 Inc. Includes financial results for the first half of the Company's fiscal 2010 year, Back-to-School sales, as well as West 49 Inc.'s outlook and growth strategy.

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West 49 Inc. Investor Presentation October 2009

  1. 1. Investor Presentation October 2009
  2. 2. Forward-Looking Statements Certain statements in this presentation are forward-looking and are subject to important risks, uncertainties and assumptions concerning future conditions that may ultimately prove to be inaccurate and may differ materially from actual future events or results. Forward-looking statements are based on estimates made by management of West 49 Inc. based on current information. These are not formal forecasts or projections of future results and have not been derived from any pro forma financial statements now have been audited or reviewed by any third party. You are reminded not t place undue reliance on these forward-looking statements, which speak only as of the date hereof. West 49 Inc. shall undertake no obligation to release publicly any revisions to these forward-looking statements to reflect events or circumstance that occur after the date hereof or to the occurrence of unanticipated events. 2
  3. 3. FY 2009 in Review • Volatile Canadian $ • Cross-border shopping • Minimum wage increases • Troubling economy 3
  4. 4. FY 2009 in Review • Best brands on Earth, lowest prices ever • Platinum Club sales incentive program • Ontario no-tax event 4
  5. 5. FY 2009 in Review 5
  6. 6. FY 2009 in Review • Shut down Duke’s Northshore • Centralized all functions for the Off The Wall banner into our Burlington head office 6
  7. 7. Financial Review FY 2010 Year-to-Date* * Year-to-Date (YTD) refers to the 26 weeks ended August 1, 2009 compared to the 26 weeks ended July 26, 2008.
  8. 8. Sales Net Sales YTD 2010 = $84.4M + 0.6% YTD 2009 = $83.9M Comparable Store Sales Consolidated = -1.2% West 49 banner = +3.5% 8
  9. 9. Gross Margin INCREASED $2.5M YTD 2010 = $16.9M YTD 2009 = $14.4M INCREASED 280 BPS as a % of net sales YTD 2010 = 20.0% YTD 2009 = 17.2% 9
  10. 10. Managing Costs REDUCED SG&A expenses as a % of net sales in the last 6 CONSECUTIVE QUARTERS 10
  11. 11. Improved Bottom Line EBITDA (Loss) YTD 2010 = ($1.9M) YTD 2009 = ($4.8M) Net Income (Loss) YTD 2010 = ($3.6M) YTD 2009 = ($5.9M) Basic Income (Loss) Per Share YTD 2010 = ($0.06) YTD 2009 = ($0.09) 11
  12. 12. Back-to-Scho ol* Net Sales FY 2010 = $39.9M - 3.2% FY 2009 = $41.2M Comparable Store Sales Consolidated = -5.6% West 49 banner on par with last year * For the 7 weeks ended September 19, 2009
  13. 13. Back-to-School Many schools started earlier than last year Consumer spending still depressed Unseasonably warm weather in some parts of the country Continued challenges in girls apparel
  14. 14. Outlook Business Strategy
  15. 15. Our Outlook • Recession / recovery??? • Our efforts are just beginning to pay off Better positioned for HOLIDAY selling season 15
  16. 16. We will be THE retail destination of choice for Canadian tweens & teens seeking to fulfill their action sports lifestyle needs
  17. 17. Attractive Target Market • Spend $4.9 billion / year ½ on clothing, footwear & accessories • Account for 76% of action sports participants 17
  18. 18. Top Brands for Canadian Youth Clothing Shoes 1. American Eagle 1. Nike 2. Hollister 2. DC 3. West 49 3. Converse 4. DC 4. Adidas 5. Stitches 5. Vans 6. Bluenotes 6. Puma 7. Aeropostale 7. Airwalk 8. Garage 8. C1Rca 9. Billabong 9. Etnies 10. Nike 10. Ugg 18 Source: Global Habbo Youth Survey – Brand Update 2009
  19. 19. Unique Promotions 19
  20. 20. OPEN NEW STORES in new & existing markets MAXIMIZE RETURNS from existing stores
  21. 21. Investor Presentation October 2009 Design by the Equicom Group

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