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How To Web - Neogen

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How To Web - Neogen

  1. 1. Social Networks, Social Media How-To-Web, 31.10.09 http://www.neogen.ro/calinf
  2. 2. O retea sociala este un oras
  3. 3. Oamenii comunica, relationeaza
  4. 4. Joaca jocuri,
  5. 5. Se informeaza,
  6. 6. Fac shopping,
  7. 7. Voteaza in alegeri
  8. 8. Definitii / Wikipedia "A social network is a social structure made of individuals (or organizations) called "nodes," which are tied (connected) by one or more specific types of interdependency, such as friendship, kinship, financial exchange, dislike, sexual relationships, or relationships of beliefs, knowledge or prestige." "Social media are media designed to be disseminated through social interaction". = media diseminata (produsa/filtrata) de consumatori, nu de catre editori profesionisti (media traditionala) sau de catre algoritmi (google).
  9. 9. people content
  10. 10. Romania
  11. 11. Cum face bani orasul?
  12. 12. Top incasari: - servicii oferite cetatenilor/companiilor; - taxarea veniturilor cetatenilor/companiilor si a proprietatilor imobiliare. Top cheltuieli: - servicii catre cetateni/companii, securitatea persoanelor/bunurilor; - investitii in infrastructura.
  13. 13. Ca si orasele, RS pot avea 2 sisteme de monetizare Servicii: - publicitate - servicii premium Taxe: - flat fee - functie de nr.de fani /clienti /tranzactii
  14. 14. Companiile se integreaza in oras
  15. 15. Platforme / aplicatii / mobile aplicatii/platforme: - games - dating - commerce - services mobile
  16. 16. Primaria gestioneaza platforma /regulile de coabitare,
  17. 17. Dar orasul este 'facut' de locuitori..
  18. 18. Totusi, cine-i Primarul? :)

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