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  1. 1. Using Blogs, MySpace, and Facebook to Reach Your Students Vincci Kwong & Julie Elliott Franklin D. Schurz Library, Indiana University South Bend Librarian’s Day 2007 Bloomington, Indiana June 1, 2007
  2. 2. What We’ll be Covering <ul><li>Blogs </li></ul><ul><ul><li>What they are? </li></ul></ul><ul><ul><li>How to create one for your library </li></ul></ul><ul><li>MySpace & Facebook </li></ul><ul><ul><li>How to use these social networking tools to reach your students </li></ul></ul>
  3. 3. Blogs <ul><li>Do you know what a blog is? </li></ul><ul><ul><li>Blogs are like web pages except they are easier to edit. With a little practice, anyone can add material to a blog! </li></ul></ul>
  4. 4. Blogger <ul><li>If you are not familiar with blogs, I suggest you try Blogger— </li></ul><ul><li>Blogger is a web-based tool that helps you publish to the web instantly </li></ul>
  5. 5. Blog Software <ul><li>There are a lot of different types of blog software available. Some are free, others require a subscription. Some examples are: </li></ul><ul><ul><li>Expression Engine [IUSB uses] ( http:// / ) </li></ul></ul><ul><ul><li>Moveable Type ( http:// / ) and Typepad ( ) [same company] </li></ul></ul><ul><ul><li>Blogger ( http:// ) (free) </li></ul></ul><ul><ul><li>WordPress ( http:// / )(free) </li></ul></ul><ul><ul><li>LiveJournal ( http:// / )(has free version) </li></ul></ul>
  6. 6. How IU South Bend Libraries Use Blogs: <ul><li>Our Libraries have 4 blogs. We use Expression Engine for all of them: </li></ul><ul><ul><li>Schurz Library News http:// </li></ul></ul><ul><ul><li>One Book, One Campus http:// / </li></ul></ul><ul><ul><li>Learning Resource Center News </li></ul></ul><ul><ul><li> </li></ul></ul><ul><ul><li>Hammes Information Commons </li></ul></ul><ul><ul><li>http:// / </li></ul></ul>
  7. 7. How We Create Our Blog Entries <ul><li>We log into expression engine: </li></ul>
  8. 8. How We Create Our Blog Entries (continued) <ul><li>We then choose which blog we want to publish in: </li></ul>
  9. 9. How We Create Our Blog Entries (continued) <ul><li>We then select what category we want to publish in within the blog: </li></ul>
  10. 10. How We Create Our Blog Entries (continued) <ul><li>We enter our information into the forms below, and then publish! </li></ul>
  11. 11. What the Finished Product Looks Like
  12. 12. Examples of Library blogs <ul><li>An excellent list of public, academic and special library blogs is available at the Blogging Libraries Wiki: </li></ul><ul><li>http:// = Welcome_to_the_Blogging_Libraries_Wiki </li></ul>
  13. 13. Subject Specific Library Blogs <ul><li>Another type of library blog is the issue or subject specific library blog. A few examples are: </li></ul><ul><ul><li>Free Range Librarian http:// / </li></ul></ul><ul><ul><li>Librarian in Black http:// / </li></ul></ul><ul><ul><li>PaperCuts http:// / </li></ul></ul>
  14. 14. How to Distribute Your Blog to Readers? <ul><li>A RSS (Really Simple Syndication) </li></ul><ul><ul><li>a very easy way to distribute your blog to readers </li></ul></ul><ul><li>How to put your blog out there to rich the audience? </li></ul><ul><ul><li>Submit your RSS feed to news aggregator like Bloglines </li></ul></ul><ul><ul><li>http:// </li></ul></ul>
  15. 15. Final Thought on Blogs <ul><li>Hardest part, as with any new technology, is not so much the technology as creating consistently good material to put up on it </li></ul>
  16. 16. What are MySpace and Facebook? <ul><li>Social networking web sites </li></ul><ul><li>Number of users </li></ul><ul><ul><li>MySpace: 106 million+ </li></ul></ul><ul><ul><li>Facebook: 25 million+ </li></ul></ul><ul><li>Target audience </li></ul><ul><ul><li>MySpace: anyone who is 14+ </li></ul></ul><ul><ul><li>Facebook: mainly college/university student, but open to everyone recently </li></ul></ul>
  17. 17. How to Sign Up For an Account? <ul><li>MySpace: </li></ul><ul><ul><li>http:// / </li></ul></ul><ul><li>Facebook: </li></ul><ul><ul><li>https:// </li></ul></ul>
  18. 18. When You Log into MySpace…
  19. 19. When You Log into Facebook…
  20. 20. How to Reach Your Students? <ul><li>Look for friends </li></ul><ul><li>Customize your profile </li></ul><ul><li>Set up blog </li></ul><ul><li>Set up photo album </li></ul><ul><li>Invite friends to library event </li></ul>
  21. 21. Look for Friends
  22. 22. MySpace Profile
  23. 23. Facebook Profile
  24. 24. Create Blog Entry: MySpace
  25. 25. MySpace Blog
  26. 26. Create Note Entry: Facebook
  27. 27. Facebook Note
  28. 28. MySpace Photo Album
  29. 29. FacebookPhoto Album
  30. 30. My Event: MySpace
  31. 31. Create an Event: MySpace
  32. 32. Invite People to Event: MySpace
  33. 33. Want to Know Who is Coming?
  34. 34. My Event: Facebook
  35. 35. Create and Invite People to Event: Facebook
  36. 36. A New Event is Up!
  37. 37. Who is Coming?
  38. 38. Facebook: Post an Item
  39. 39. Facebook Group
  40. 40. Questions?
  41. 41. Presentation Slide <ul><li> </li></ul>
  42. 42. <ul><li>Vincci Kwong Head of Web Services [email_address] </li></ul><ul><li>AIM: HiMffy </li></ul><ul><li>Julie Elliott Coordinator of Public Relations & Outreach [email_address] </li></ul><ul><li>AIM: jmfelli </li></ul>Contact Us